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"Exploring Communication Ethics is a comprehensive textbook on the ethical issues facing communication professionals in today's rapidly changing media environment. Empowering students to respond to real-world ethical dilemmas by drawing upon philosophical principles, historical background, and the e ... more
"This text provides a comprehensive introduction to the theoretical principles of ethical philosophies, facilitating ethical awareness. It introduces the Potter Box, with its four dimensions of moral analysis, to provide a framework for exploring the steps in moral reasoning and analyzing the cases. ... more
"This fully updated second edition of the popular handbook provides an exploration of thinking on media ethics, bringing together the intellectual history of global mass media ethics over the past 40 years, summarising existing research and setting future agenda grounded in philosophy and social sci ... more
"Emphasizing the intertwined concepts of freedom of the press and social responsibility, this is the first book to cover media ethics from a truly global perspective. Case studies on hot topics and issues of enduring importance in media studies are introduced and thoroughly analyzed, with particular ... more
"Im Kontext digitaler Medienumgebungen vermischen sich bestehende werbebezogene normative Standards mit neuen, ehemals branchenfremden Standards. Dies macht auf der Ebene werblicher Medienangebote die Neudefinition ethischer Grenzlinien wahrscheinlich. Dies macht aber auch auf der Ebene der Akteure ... more
"The rise of commercialism poses many challenges to the integrity of the South African media in the post-1994 era. To maintain profitability, many publications have developed a range of strategies to attract advertising, in particular, developing the content that advertisers most desire content that ... more

La publicidad puesta al día

Buenos Aires: La Crujía, 2a ed. (2006), 236 pp.
"This book contains documents on communication of the Holy Father and the Pontifical Council for Social Communication from 1998-2002, each introduced and outlined by the editor for easy reference. Sections related to communication in other important documents like the Apostolic Exhortation Ecclesia ... more
"Many women and men professionally engaged in advertising do have sensitive consciences, high ethical standards and a strong sense of responsibility. But even for them external pressures — from the clients who commission their work as well as from the competitive internal dynamics of their profess ... more