"Chinas Streben nach weltweiter medialer Dominanz und Diskursmacht ist eine konkrete Gefahr für demokratische Länder. Wenn sich Demokratien dem nicht widersetzen, werden chinesische Bürgerinnen und Bürger jegliche Hoffnung auf Pressefreiheit im eigenen Land verlieren und der Journalismus, wie wi
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r ihn kennen, wird künftig mit chinesischer Propaganda konkurrieren. Auch in Deutschland gibt es Beispiele dafür, wie China versucht, die Medienberichterstattung im eigenen Sinne zu beeinflussen, etwa durch Medienkooperationen, gemeinsame Sendungen oder China-freundliche Beilagen in Zeitungen. Auch die chinesische Botschaft in Deutschland kommentiert und kritisiert auf ihrer Webseite immer wieder deutsche Medienberichte. Im zweiten Kapitel werden vor diesen Erfahrungen verschiedene Kooperationsformen typologisiert sowie Empfehlungen an Journalistinnen, Journalisten und Medienhäuser ausgesprochen, inwieweit und unter welchen Voraussetzungen Kooperationen möglich sein könnten. Eine Gefahr - bei allen Kooperationstypen und auch allgemein in der Berichterstattung - ist die unkritische Übernahme von chinesischen Narrativen. Daher soll das dritte Kapitel für Argumente und Deutungsrahmen (sog. Frames), die für chinesische Propaganda kennzeichnend sind, sensibilisieren und alternative Darstellungen und Argumentationen anbieten. Denn ausländische Medien spielen eine wichtige Rolle dabei, Propagandainhalte zu verbreiten - eine Methode, die in Peking einen eigenen Namen hat: "ein Boot leihen, um auf den Ozean hinauszufahren". Chinas Vorhaben könnte dazu führen, dass sich teils auch subtile Narrative und ein bestimmtes, dem chinesischen Regime wohlwollendes Vokabular verbreiten und durchsetzen kann." (Seite 3-4)
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"A sub-text in the discourse on international development assistance is the argument that aid is not necessarily a beneficent, or sustainable, solution to the development needs of African countries. This argument raises a conceptual conundrum with respect to the many training programmes and fellowsh
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ips designed to address the skills deficits of journalists and media in Africa. While the necessity and value of such interventions may be taken for granted, a counterintuitive question arises about the extent to which beneficiaries are able nonetheless to act independently. This study sought to find out the extent to which capacity-building assistance to journalists in Ghana may have fostered or inhibited their independent practice. Individual interviews were conducted with 24 journalists to ascertain their experiences with such programmes and their subsequent dispositions towards the host country or agency. The findings showed that underlying the manifest objectives of building the capacities of beneficiaries was the implicit intent of the aid country of origin to use the media as agents of economic and cultural diplomacy. The consequent prospect of compromising the journalistic autonomy of beneficiaries of training aid brings into question their capacity to contribute to sustainable development in Ghana." (Abstract)
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"The evaluation demonstrates that the Citizen Exchange programs have been highly effective in meeting their goals, from short-term changes in individuals’ skills and knowledge to long-term changes within and beyond their media organizations. Indeed, the programs produced tangible results in respon
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dents’ orientation towards their careers and their organizations’ professional practices. When they returned to work, participants applied new skills, adopted new professional or ethical standards, and developed new processes for writing, investigative journalism, and reporting on new subjects. They had substantively enhanced their knowledge of human rights, women in society, anti-corruption, the environment and trafficking in persons. Similarly, they gained a significantly increased understanding of how to access and integrate new technologies and alternative media." (Conclusion, page 133)
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"Takeuchi (Sasakawa Peace Foundation, 2005) completed an evaluation of a program that, from 1991 to 2004, brought 81 journalists from the Pacific Islands to Japan for visits of differing duration. The purpose of the program was to expose the journalists to Japanese culture, politics and media. Takeu
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chi surveyed participants and reviewed stories written upon their return to assess impact of the program. The evaluator concluded that the program undoubtedly was successful in exposing a group without prior experience to Japanese life, but there was little evidence the program had an impact on the professional development of the journalists. It also had limited impact on what the journalists wrote or did after they returned." (Becker/Vlad et al. 2006, cited in Becker/Vlad in: Trappel/Meier 2011, page 23)
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