"The Cambodia Communication Assistance Project (CCAP) enables citizens to publicly express issues through media, and decision makers to respond to those issues raised, improving government accountability and transparency. CCAP provides two-way dialogue platforms for citizens to question sub-national
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authorities (elected and non-elected provincial, district, commune and village officials) and then follow up on responses. Working with media outlets in four provinces on talkback programming, content focusses on local government services and ending violence against women – two areas that affect the daily well-being and prosperity of many Cambodians. This is achieved through integrated media dialogue platforms, which comprise: Radio: 20 one-hour live to air talkback shows on governance issues plus six one-hour ending violence against women shows every week. All programs are rebroadcast, totalling 52 hours over six days per week; ICT and social media: 60,000 visitors per month, 387,500 website hits per month, 60,000 Facebook followers and more than 51,000 Facebook page likes; Community listening clubs: four lead community listening clubs and 52 small listening groups that meet, listen, discuss, and call into radio programs." (Page 3)
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"In a highly competitive media landscape, BBC Media Action’s governance programmes reached 52.8 million people in 2014 (and an estimated 64.6 million cumulatively), representing more than half the adult population of the country. One reason for this success was the brokering of radio partnerships
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that ensured distribution of radio content across the country. In contrast to other countries that held elections during the course of the Global Grant project, the Nigerian programmes managed to sustain their high level of audience engagement after the elections. This was achieved by: adapting the content to topical issues; transitioning from focusing on encouraging peaceful elections to holding elected officials to account; and encouraging officials to follow up on their electoral promises. Across the five years, the project managed to increase the percentage of rural and female listeners. The Hausa outputs (Mu Tattauna and Gatanan Gatanan Ku) were particularly effective at reaching these groups in northern Nigeria. The debate and discussion programmes were successful at enabling people to question officials directly and audiences appreciated hearing a diverse range of views and opinions. This speaks directly to the project’s objective of encouraging dialogue and understanding of diverse points of view. The dramas were effective at role modelling how people could resolve conflicts, question officials and participate in civic life. By showcasing scenarios people could relate to, their storylines helped ordinary people and leaders understand their rights and responsibilities and how democratic processes work. Those exposed to these factual and drama outputs knew more, discussed more and participated more in politics even when controlling for other factors that may influence these outcomes (such as age, income, education and interest in politics). Despite Nigerians remaining cynical about the willingness and ability of politicians to respond to their needs, the programmes were particularly effective at encouraging people who had not participated in public life before to do so." (Key findings from the research)
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"As media ecosystems in West Africa are increasingly diversifying and opening up after decades of state control, innovative and independent journalism is advancing government transparency and accountability. New opportunities for funders are opening in tandem, with potential for both social and econ
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omic impact. This report explores several of these opportunities, surfaced through in-depth research on Nigeria and Ghana. While both countries lead the region in terms of both economic and media development, they operate under many of the same dynamics and constraints that exist across West Africa, and show how other markets may evolve, politically and commercially." (Executive summary)
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"The Cambodia Communication Assistance Project (CCAP) is a media development initiative (2012-2014) funded by Australia’s aid program. The project is implemented by the Australian Broadcasting Corporation’s International Development (ABCID) unit, in collaboration with four Cambodian Provincial D
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epartments of Information (PDIs) and the Department of Media and Communication (DMC) at the Royal University of Phnom Penh (RUPP). The project targets provincial media in Battambang, Kampong Cham, Kampot and Siem Reap. The goal of CCAP is to contribute to the achievement of better governance in Cambodia. This is achieved by using communication for development tools that enhance citizens’ voices and promote transparency and accountability of local authorities. The CCAP Endline Research Briefing illustrates the progress and impact of the project over the previous three years (2012-2015). One of the objectives is to assess the impact of CCAP at an audience level – to determine their understanding and engagement on governance issues. It explores audience knowledge and perceptions of governance, transparency, and accountability and specifcally draws upon comparisons between radio talkback listeners and non-talkback listeners. The briefng examines the potential changes in the capacity of PDI staf in radio program production and professional skill development. This research briefng provides some of the key fndings of the Endline Study analysis at the audience and PDI level. The Endline Research Briefing is based on quantitative audience research with 119 talkback program listeners and non-talkback listeners from the four targeted provinces – Kampot (30), Battambang (29), Kampong Cham (26), and Siem Reap (34). A comparative analysis was also conducted against baseline indicators. A slightly higher baseline sample (177) was achieved." (Page 4)
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"In environments where poor infrastructure, minimal access to technology, and small-scale economies impede the creation or sustainability of mainstream independent media, and in countries where repressive governments limit the ability of professional journalists to operate freely, citizen journalist
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s are filling the gaps. Yet citizen journalists often have no formal journalism training nor - perhaps more critically - any training in the essential roles independent media play in ensuring accountable and transparent government. This report investigates how the U.S. government, international institutions, and private foundations are trying to teach this new cohort of semi-journalists to be media literate." (Executive summary)
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