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"This study examines to what extent Arab audiences are willing to support these strategies, and what factors influence their willingness to pay (WTP) for online news, using a survey of 530 adults. The study found most of the public is not willing to pay for online newspapers, but are willing to pay ... more
"Studio Kalangou was created by Fondation Hirondelle in 2016 to give the people of Niger access to reliable information on the situation in their country. It broadcasts news, features and debates daily in five languages (French, Tamasheq, Fulfuldé, Haussa, Zarma). An audience survey in 2023 showed ... more
"The survey data show that most Zimbabweans treasure a media that is free from the shackles of government interference and that acts as a watchdog over government, investigating and reporting on its mistakes and corruption. Despite this dominant preference, only a minority think the country currentl ... more
"This report summarizes research that aimed to better understand Afghans' access to and preference for different media content and platforms, their trust in media, how people use and share mis- and disinformation and ways to counter these." (Publisher description)
"In this report, we use online survey data collected in August and September 2022 to document and understand how people in eight countries - Brazil, France, Germany, India, Japan, Pakistan, the UK, and the USA - access news and information about climate change. A large majority of our respondents ac ... more
"Los medios investigados en este estudio llegan más que todo a una población de mayor poder adquisitivo y niveles académicos que buscan un periodismo serio, investigativo, de calidad. Es una audiencia bastante involucrada con el medio. Le gusta a esa audiencia sentirse parte del medio de comunica ... more
"This publication presents the findings from an audience study carried out by International Media Support (IMS) and Nyan Corridor in June-August 2022. The report provides insights into the media habits of the population of Myanmar following the 2021-military coup as well as people’s news concepts, ... more
"This cross-cultural comparison study between China and the US aimed to examine the short video-sharing social media platform, TikTok/Douyin, particularly its use in the two countries. Because China and the US have some evident differences in cultural values, they are ideal for cross-cultural compar ... more
"An international survey reveals that Internet users' trust on the Internet has dropped significantly since 2019. That is among the key findings of a 20-country Ipsos survey released by The New Institute in Hamburg, Germany. Only six in ten (63%) Internet users on average across the 20 countries sai ... more
"The reach of the media outlets researched in this study extends above all to a population with greater purchasing power and educational attainment, who are looking for serious, investigative, quality journalism. This audience likes to feel part of the media outlet, collaborate with it, and have dir ... more
"Using survey data from 154,195 respondents in 142 countries, we investigate internet user perceptions of the risks associated with being exposed to misinformation. We find that: 1) The majority of regular internet users globally (58.5%) worry about misinformation, and young and low-income groups ar ... more
"On the basis of an online survey conducted among young Chinese adults, this study examines how the association between media usage and political trust can be explained by three factors: the mediating roles of the perceived credibility of traditional and social media; the moderating roles of trust i ... more
"Esta publicación presenta información sobre el mercado actual de los medios de comunicación en Guatemala; sobre cómo la población percibe estos medios y cuáles son los hábitos de la audiencia en el consumo de la información. Además, ofrece recomendaciones para mejorar la viabilidad de los ... more
"Reducing stigma is key to improving the wellbeing of people with albinism in Tanzania. This study aimed to obtain more insight into the effects of two radio interventions with regard to albinism-related stigma: a radio drama and a radio interview. Assessment of the radio interventions was based on ... more
"The aim of this research was to study media consumption habits among different age groups and geographical areas, as well as the public's vulnerability to various disinformation and manipulative narratives disseminated in Georgia. The first part of the research concerns media literacy competencies, ... more
"Existing research on factors informing public perceptions of expert trustworthiness was largely conducted during stable periods and in longestablished Western liberal democracies. This article asks whether the same factors apply during a major health crisis and in relatively new democracies. Drawin ... more
"This report shares findings on the access and use of mobile technology among South Sudanese refugees and the communities that host them in three areas of White Nile, Sudan. White Nile is a state in southern Sudan sharing a border and refugee crossing points with South Sudan. It is home to nearly 70 ... more
"Key findings: exposure to vaccination information from faith leaders and health facilities was associated with increased likelihood of vaccination uptake; the significant association between exposure to a greater number of immunization information sources and increased likelihood of vaccination upt ... more
"There is a growing gap between the coverage of religion and the needs of the faithful–global desire for better coverage, understanding and representation of faith in media. 53% of respondents [of the online survey among 9,489 adults in 18 countries across six continents] say the media actively ig ... more