"This book includes 17 articles on the current state of communication for development from renowned communication practitioners and scholars. It covers five areas: an introduction to the relationship between development, participation and communication; the theoretical underpinnings of development c
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ommunication; the development communication strategies of international institutions like UNESCO, FAO and UNICEF; concrete experiences in HIV/AIDS communication and the concepts behind; and case studies on community media and media projects in conflict areas. The special value of this book is that the project examples are not just presented in a descriptive manner, but analyzed in detail according to the underlying communication concepts. In addition, various contributions trace the history of participatory communication approaches to development. This is a revised and updated version of a 2003 UNESCO publication called Approaches to Development: Studies on Communication for Development." (CAMECO Update 4-2008)
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"The essays in this volume reflect a wide-range of issues and concerns related to children’s media culture in Africa. For example, several address the role of entertainment television in Addis Abba, Ghana, South Africa, Kenya, and Zambia and in the lives of Muslim children. Other essays introduce
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us to children-centered media from Ghana, South Africa, and Zimbabwe, and the innovative programs of PLAN-International. In addition to entertainment media and children-centered media, media education and digital media literacy are also discussed." (Publisher description)
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"Ängste und Hoffnungen verbinden sich mit den jungen Menschen, die in der arabischen Welt zwei Drittel der Bevölkerung ausmachen. Wie reagieren die Jugendlichen auf die Herausforderungen einer globalisierten Welt? Anhand der Internetnutzung marokkanischer Jugendlicher und den damit verbundenen Ane
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ignungspraktiken lässt diese Studie die Ambivalenz von Globalisierungsprozessen in der arabischen Welt sichtbar werden. In der kommunikativen Entgrenzung wird die eigene strukturelle Begrenzung deutlich: Geographische, soziale und kulturelle Grenzen werden hinterfragt, verschoben und überwunden – aber auch fixiert." (Verlagsbeschreibung)
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"This book explores people's everyday experience of the media in Asian countries in confrontation with huge social change and transition and the need to understand this phenomenon as it intersects with the media. It argues for the centrality of the media to Asian transformations in the era of global
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ization. The profusion of the media today, with new imaginations, new choices and contradictions, generates a critical condition for reflexivity engaging everyday people to have a resource for the learning of self, culture and society in a new light. Media culture is creating new connections, new desires and threats, and the identities of people are being reworked at individual, national, regional and global levels. Within historically specific social conditions and contexts of the everyday, the chapters seek to provide a diversity of experiences and understandings of the place of the media in different Asian locations. This book considers the emerging consequences of media consumption in people's everyday life at a time when the political, socio-economic and cultural forces by which the media operate are rapidly globalizing in Asia." (Publisher description)
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"In this reader media experts discuss the prospects and problems of program exchange between German and Chinese Broadcasters. They explain that program exchange is not the cockaigne one could assume with regard to the non-rivalry of media content and the huge Chinese TV market (more than 300 million
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TV households and an estimated 180,000 hours of weekly broadcast time across all TV platforms), but that many economic peculiarities of the media that only can be read in the footnotes of economic text books are highly relevant in practice. To trade TV programs with China thus requires a solid knowledge about the TV business in general, but also about the Chinese media order and the Chinese society, and the Chinese way of business." (Back cover)
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"The purpose of this book, explained further in Chapter One, is to place before the media scholar, the historicity and continuity in structures of colonialism, postcolonialism, and media globalization around the world. Obviously these are not clearly demarcated processes and colonized countries have
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been implicated centrally in such processes as much as their colonial masters who have been the focus of a majority of theory and research in international communication. In its linkage of case studies to interdisciplinary theory, the book draws the reader into various strains of critical dialogue in the field – a dialogue that has predominantly, and unfortunately, been the prerogative of graduate studies. The scope of case studies included then, is necessarily broad. Theoretical interpretations that connect case studies could merit individual books themselves, and are provided in this book inasmuch as they advance the narrative and contextualize the examples. Through this strategy, the book presents to the reader crucial theoretical issues in the fi eld and demonstrates how they are grounded (or not) in reality. The book also attempts to recharge international media research with the political energy that informed its origins, particularly in Latin America and South Asia. It identifies the signifi cant moments in political and academic history that have fashioned international media studies, and through extensive examples, lays bare areas that require further research. Such a task is undertaken recognizing the theoretically and empirically rich writing that has gone before, and piecing together such writing to offer a comparative and ethical analysis of the fi eld. The postcolonial framework informs this project for its direct and stunningly clear focus on the historicity of international interactions and its activist component that awards the student some direction for social justice." (Preface, page x-xi)
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"By examining recent developments in the world system of television as well as several theories of culture, industry, genre, and audience, author Joseph D. Straubhaar offers new insights into the topic. He argues that television is being simultaneously globalized, regionalized, nationalized, and eve
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n localized, with audiences engaging it at multiple levels of identity and interest; therefore the book looks at all these levels of operation." (Publisher description)
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"This book gives a comprehensive and critical account of the theoretical changes in communication studies from the early theories of development communication through to the contemporary critiques of globalization. It looks at the ways in which the media can be used to effect change and development,
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and traces the evolution of thinking from attempts to spread 'modernity' by way of using the media through to alternative perspectives based on encouraging participation in development communication. It explores the theory of media imperialism, the criticisms that it provoked, and its replacement as the dominant theory of international communication by globalization.." (Publisher description)
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