"As primeiras cópias da Bíblia Sagrada chegaram ao Brasil no início do século XIX. Os missionários protestantes estabelecidos posteriormente somente implementaram a sua distribuição. Mas, até o final da Segunda Guerra Mundial, as bíblias eram impressas no exterior e sua distribuição depen
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dia dos esforços da Sociedade Bíblica Britânica Estrangeira ou da Sociedade Bíblica Americana. A Sociedade Bíblica do Brasil (SBB) foi fundada em 1948 após a junção das sociedades estrangeiras que operaram no País por mais de 100 anos. Porém, o boom de publicação de bíblias se deu após 1995, com o estabelecimento da “Gráfica da Bíblia”. Desde então, a SBB imprimiu 100 milhões de exemplares, os quais foram distribuídos no Brasil, em países de fala portuguesa, e exportados para outros 105 países. Nesse período, o mercado de bíblias se tornou crescentemente competitivo e diversificado. As editoras especializadas em bíblias passaram a usar as ferramentas do marketing no tratamento de seu principal e único produto - a Bíblia - submetendo-o às leis do mercado e as necessidades e demandas dos seus consumidores." (Resumo)
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"Este nuevo boletín del Cerlalc responde a la urgente necesidad que tiene Iberoamérica de representarse en cifras. El Cerlalc de hoy tiene como prioridad ser una fuente de información y de análisis especializado, que estimule en los países miembros iniciativas públicas y privadas a favor del l
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ibro y la lectura. Esperamos que esta publicación contribuya a hacer tangible ese anhelo. El número inaugural de El Libro en Cifras presenta un panorama sobre la producción editorial en Centroamérica, seguido por un informe comparativo sobre las encuestas de comportamiento lector realizadas en once países en la última década y, para finalizar, un artículo sobre el aporte de las Industrias Protegidas por el Derecho de Autor a las economías de 30 países. Además, se ofrecen algunos aspectos importantes sobre la última investigación realizada en Brasil Retratos de lectura en Brasil 2011." (Editorial)
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"In Europe, Germany and France are ahead in digitally embracing trade books, notably !ction, yet are clearly behind the US and UK. But countries as diverse as Austria, Italy, Poland, Slovenia, Spain, and Sweden have recently seen the implementation of an ebook distribution infrastructure, and at lea
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st the largest publishing groups are broadly releasing their new titles as ebooks, aside from print. With retail prices on average significantly higher, as in the English language, and VAT discriminating against ebooks in favor of print, the initial momentum of growth still confronts an environment that is di"cult for early adopters. Yet as Amazon, Apple, Sony, and Kobo have started to roll out localized versions of their online selling platforms and devices, with Google expected to follow soon, significant momentum is building up, and future projections see a double digit market share for ebooks for 2015 in most European markets. In China and Brazil, distinct local factors set those developments clearly apart. In China, mobile is the preferred platform, while “online literature,” often as a serialized stream of content, provides a channel for the dissemination of bookish content well apart from the traditional format of the “book.” In Brazil, educational content may become the main driver for digital." (Executive summary)
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"This publication is the first independent, large-scale study of music, film and software piracy in the developing world, with a focus on Brazil, India, Russia, South Africa, Mexico and Bolivia. Based on three years of work by some thirty-five researchers, the study tells two overarching stories: on
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e tracing the explosive growth of piracy as digital technologies became cheap and ubiquitous around the world, and another following the growth of industry lobbies that have reshaped laws and law enforcement around copyright protection. The report argues that enforcement efforts have largely failed, and that the problem of piracy is better addressed as a failure of affordable access to media in legal markets." (Back cover)
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This guide is constructed partly as a "how to" guide, partly as a survey of markets and models, focusing especially on e-books and e-content. It also includes sections on audiobooks and digital printing.
"Diese Arbeit beschäftigt sich mit den Auswirkungen der digitalen Ökonomie auf die Buchbranche. Während sich die Branche über einen langen Zeitraum in einem relativ stabilen Marktumfeld befand, ergeben sich aus der Digitalisierung ihres Kernprodukts und der Entwicklung neuer Technologien wie z.B
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. von Lesegeräten, die in der Lage sind, Texte in einer dem physischen Buch vergleichbaren Qualität darzustellen, vielfältige Herausforderungen. Die Musikindustrie sah sich Ende der 1990er Jahre mit einerähnlichen Situation konfrontiert, weshalb sie in dieser Arbeit als Referenz für die Auswirkungen von Digitalisierungsprozessen dient. Für die Musikindustrie führten diese Prozesse durch den Markteintritt neuer Wettbewerber und durch eine illegale Verbreitung der Inhalte zu einem tiefgreifenden Wandel des gesamten Sektors, der auch als Krise der Industrie bezeichnet wird. Es stellt sich die Frage, ob die Buchbranche mit ähnlichen Entwicklungen rechnen muss. Das Ziel der vorliegenden Arbeit ist es also, die für die Krise der Musikindustrie verantwortlichen Faktoren aufzuzeigen und ihre Relevanz für die Buchbranche zu untersuchen, um daraus das Krisenpotential für die Branche abzuleiten." (Gegenstand und Ziel der Untersuchung, Seite 8)
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"Sowohl die wirtschaftliche Größe als auch der Internationalisierungsgrad der chinesischen STM-Verlagsbranche sind mit der Branche in entwickelten Ländern nicht vergleichbar und halten mit den inländischen wissenschaftlichen und technologischen Entwicklungen nicht mit. Die Ursachen dafür liegen
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in erster Linie in den politischen und wirtschaftlichen Rahmenbedingungen im letzten Jahrtausend. Anders als bei anderen Wirtschaftszweigen zeigte sich die chinesische Regierung aus ideologischen Gründen bei der Liberalisierung und Öffnung der Verlagsbranche sehr zurückhaltend. Diese Branche ist in das staatliche institutionelle System integriert und funktioniert als öffentlicher Betrieb, wodurch sie einer strengen staatlichen Kontrolle unterworfen ist. Ihre Tätigkeiten werden wie bei anderen staatlichen Organen weniger durch rechtliche Regelungen festgelegt, sondern viel mehr durch administrative Befehle ausgeführt. Außerdem sind mehre Organe innerhalb der staatlichen Verwaltungssystems gleichzeitig für diese Branche zuständig." (Resümee, Seite 92)
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"This is the third annual sales analysis issued by Nielsen Bookscan SA, the purpose of which is to obtain an overview of the trade sector of the South African book industry over the twelve months of 2008 compared to the twelve months of 2007, in order to identify the areas of growth during this peri
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od. The sources of the growth are identified in terms of the contributions to total sales values made by frontlist publications and the top 100 bestselling titles. Analysis is provided for each of five product categories: adult fiction, adult non-fiction, children’s books, school books and academic and/or specialised publications. Distinction is made between four product segments in terms of the source and language of books: all publications, imported publications, local English language publications, and Afrikaans publications." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 2574)
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"A study commissioned and funded by the South African Department of Arts and Culture. It comprises an investigation of the factors that affect the cost of books in South Africa, conducted in order to identify possible ways in which government, industry members and other stakeholders can work togethe
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r to reduce the cost of books and make books more accessible. The factors that affect the cost of books are dealt with by examining each of the five principal segments of the book value chain separately, namely paper, printing, publishing, distribution, and bookselling, and by furthermore investigating the sector-specific drivers of cost in the following three book market segments: (1) Educational books, comprising books used in primary and secondary education, i.e. books for [South African] Grades 1 - 12; (2) Academic books aimed at the tertiary education sector; and, (3) Trade books, which include both fiction and non-fiction books aimed at the general market." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 1076)
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