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Media Use, Media Consumption
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"News is Life and Death to Us": Understanding Media Audiences in Post-Coup Myanmar
International Media Support (IMS) (2022), 23 pp.
"This publication presents the findings from an audience study carried out by International Media Support (IMS) and Nyan Corridor in June-August 2022. The report provides insights into the media habits of the population of Myanmar following the 2021-military coup as well as people’s news concepts,
...
Georgia: An Information Ecosystem Assessment
Internews (2021), 3 parts
"Internews’ Global Tech and Europe & Eurasia teams conducted an extensive information ecosystem assessment (IEA) study in Georgia with a team of local researchers and experts. This IEA examines every region in Georgia, including minority language communities, and adopts a specific focus on social
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"This Information Ecosystem Assessment documents how information around the COVID-19 pandemic is produced, consumed, and shared in Sudan contributing to the existence of multiple and overlapping information sub-systems within the supply side of the broader ecosystem. The findings show how the centra
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Syria Audience Research Study
Free Press Unlimited (2021), 29 pp.
"Syrians greatly desire news that is free from political partisanship and interference; are reflective and capable of making conscious and informed decisions; are resourceful, reflective and desire the full picture of news and events; value variety in terms of sources, and are therefore often drawn
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State of the Media Survey Report 2021
Nairobi: Media Council of Kenya (2021), xii, 46 pp.
"The survey found that 58% of Kenyans interviewed consume TV content on a typical day. This translates to approximately 16,740,493 Kenyans aged above 15 years who consume TV content. This is a drop from 74% of the respondents recorded in the 2020 survey. Across the regions, 60% of persons in North E
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"To gain a comprehensive understanding of both urban and peri/urban/rural locations, the assessment was conducted in two locations in Ethiopia: Gambella Region and Addis Ababa City Administration. A total of 240 respondents participated in the assessment, of which about one-third are female. The fin
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Shaped by Trauma, History and Hope: Audiences’ Perceptions of Social Cohesion Coverage in Ninewah, Iraq
Media in Cooperation and Transition (MiCT) (2021), 41 pp.
"This research analysis aims to assess perceptions of media coverage of social cohesion in Ninewah and understand how content is consumed and assessed by audiences in the province. What this report has demonstrated is that while there is a distrust of the media at a national level, local media are p
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Ugandans See Social Media as Beneficial and Want Unrestricted Access, But Are Wary of its Use to Spread Fake News
Afrobarometer (2021), 11 pp.
"Daily news consumption via social media (11%) and the Internet (9%) has doubled in Uganda since 2015, though these platforms still lag far behind television (27%) and radio (54%) as daily news sources. Six in 10 Ugandans (60%) say they are aware of social media. Awareness is less widespread among w
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Afghanistan Media Landscape: Key Results
London: BBC Media Action (2021), 1 p.
"TV is the most popular media platform. Majority of TV viewers and radio listeners watch and listen to those media weekly. Urban, educated and younger people watch TV more than rural, less educated and older people. Men listen to radio and use internet more than women [...] A nationally representati
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Medios de comunicación y medios sociales en tiempos de COVID-19
Communicación, issue 45 (2021), pp. 14-29
"El presente trabajo se propuso identificar el uso, la dependencia y la confianza que se tuvo en los medios de comunicación y los medios sociales al inicio de la cuarentena decretada por el Estado mexicano con motivo de la llegada del nuevo coronavirus a México. Para responder al objetivo señalad
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Report: National Media Consumption Survey Rwanda 2021
Kalmar; Stockholm: Fojo Media Institute; Swedish Radio Media Development Office (2021), 34 pp.
Ethiopians Support Media’s Watchdog Role But Want Regulated Access to Internet, Social Media
Afrobarometer (2021), 13 pp.
"Six in 10 adult Ethiopians (59%) own a mobile phone. But only 16% own a phone with Internet access. One in three (34%) own a radio, while 14% have a television set and only 2 % have a computer. The most common source of regular news (“every day” or “a few times a week”) for Ethiopians is th
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"Conclusions and actionable recommendations to media stakeholders and Internews including: improving access to radio and television in Unity State would likely produce a substantial increase in overall media consumption in Unity State; improving access to smartphones in Warrap State would potentiall
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Somalia Media Landscape: Key Results
London: BBC Media Action (2021), 1 p.
"Radio remains most popular media platform. Over half listen to the radio weekly. Internet is more accessed than TV. TV is watched mostly by young, urban, wealthier people. Men use all media platforms more than women [...] A nationally representative sample of 2,004 adults aged 18+ in Somalia were i
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The Kenya Media Assessment 2021
Internews (2021), 47 pp.
"There are stark lessons to be learnt from this assessment: Social media has become the main source of news and information for majority of Kenyans, even though it suffers the greatest trust deficit. Radio remains highly important, while television is the most trusted source of information and newsp
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The Dominica Information Ecosystem Assessment (IEA): How the Flow of Information Impacts Disaster Preparedness and Response
Internews (2021), 75 pp.
"Generally, Dominicans have access to the information that they need to make informed decisions, especially as it relates to disaster preparation and response. Despite having timely access to disaster-related information, however, some persons continue to act complacent and either fail or refuse to
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Liberians Want a Free Media – Within Limits – and Unrestricted Access to Social Media
Afrobarometer (2021), 12 pp.
"Radio is the dominant news source in Liberia, tuned in “every day” or “a few times a week” by 87% of adults. Almost four in 10 citizens (38%) say they regularly get news from the Internet and social media, while only about one in five are regular consumers of news via television (21%) and n
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