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Media Use, Media Consumption
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"TV remains the main news source for the majority of population – 85% of respondents say they have watched TV news during last 30 days. For the last year TV audience has slightly decreased (-8%), and, though in general other sources of information are much less popular, for people under age of 35
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Media Use in Vietnam
Broadcasting Board of Governors (BBG); Gallup (2015), 2 pp.
"Vietnam's government-run VTV television network continues to dominate the country's media landscape. However, the current survey also points to a powerful generational shift in media use toward online news sources and less dependence on state TV. This trend is perhaps more clearly reflected in the
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Media Use in the Middle East 2015: A Six-Nation Survey
Qatar: Northwestern University in Qatar (2015), 73 pp.
"Especially notable in the 2015 study is that most people access the internet on their phones rather than by laptop or desktop computers. That’s true in every country in our sample, except Egypt, where an ailing economy has slowed the adoption of new technologies common elsewhere in the region and
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Gewichtungsstudie zur Relevanz der Medien für die Meinungsbildung in Deutschland
TNS Infratest; Direktorenkonferenz der Landesmedienanstalten (DLM) (2015), 55 pp.
"Das Fernsehen ist nach wie vor das reichweitenstärkste Medium zur Information und Meinungsbildung. Mit einer „informierenden“ Tagesreichweite von knapp 60% liegt es deutlich vor dem Radio (51%) und der Tageszeitung mit 35% [...] Bei der informierenden Nutzung gestern zeigen sich deutliche Zusa
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Mediennutzung und Lebenswelten: Ergebnisse der ARD/ZDF-Langzeitstudie Massenkommunikation
Media Perspektiven, issue 10 (2015), pp. 427-441
"Radio und Fernsehen sind unverändert die Leitmedien in allen Lebenswelten. Sie bleiben die meistgenutzten Medien in allen Milieus. Das Internet hat in den avantgardistischen Milieus der Performer und des expeditiven Milieus die höchste Reichweite. Tageszeitungen erreichen diese Milieus nur noch i
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Consumo radial y televisivo 2015
Lima: Consejo Consultivo de Radio y Televisión (CONCORTV) (2015), 18 pp.
The Changing Media Landscape in Vietnam
Broadcasting Board of Governors (BBG); Gallup (2015), 38 slides
"Vietnam has a highly engaged, optimistic and entrepreneurial population and a rapidly changing media environment. Television remains the most used medium and the top source for news and information ¡V especially from official TV. Vietnam severely restricts its news media but Vietnamese want their
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Media Use in Afghanistan
Broadcasting Board of Governors (BBG); Gallup (2015), 2 pp.
"The Afghan media scene has experienced tremendous growth in the post-Taliban period, buoyed by international involvement and the passage of a series of laws lending some protection to journalists. Though Reporters Without Borders listed Afghanistan’s media environment 128 out of 179 countries in
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"As in much of the Arab World, satellite TV is almost ubiquitous in Iraq, present in 97.3% of households (versus 35.1% with radio and 50.4% with the Internet). Ethnic Kurds and those with a college degree are much more likely t han other Iraqis to have Internet access at home; those living in Anbar
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Media Use in Iraq and Iraqi Kurdistan
Broadcasting Board of Governors (BBG); Gallup (2015), 40 slides
"Key Takeaways: Iraq is divided and in transition. You cannot have an actionable understanding of media habits without analyzing specific "target" audiences. All media platforms matter, depending on the audience." (Slide 33)
Syria Audience Research
Berlin: Media in Cooperation and Transition (MiCT) (2014), 31 pp.
"The media culture of Syrians is strongly dominated by satellite television which is the most widely accessible type of media for Syrians across the sample. Beyond satellite television, access to media is primarily dependent on location with people in government controlled areas enjoying the best ac
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"Just 18.1% of Pakistanis say they follow current events about the country “a lot,” but almost half (47.7%) follow current events “somewhat.” About one-third report being less attentive, following current events “very little” (29.6%) or “not at all” (4.6%). Results trend upward with
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Contemporary Media Use in Nigeria
Broadcasting Board of Governors (BBG); Gallup (2014), 36 slides
"Nigeria is a complex country grappling with serious economic, political, and security challenges. New media are an increasingly effective pathway for reaching Nigerian audiences, especially those who are media rich. However, there remain media poor segments of the population who can only be reached
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Pesquisa brasileira de mídia 2014: Hábitos de consumo de mídia pela população brasileira
Brasília: Presidência da República. Secretaria de Comunicação Social (SECOM) (2014), 150 pp.
"A primeira edição da “Pesquisa Brasileira de Mídia” traz um retrato representativo e preciso sobre o uso que os brasileiros declaram fazer, atualmente, dos meios de comunicação social. Continua sendo predominante a presença da TV nos lares do País, apesar do rápido crescimento da intern
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"While radio is still in the lead for news consumption in Nigeria, the use of digital media and mobile continues to grow rapidly. The new research also reveals that Nigerian personal mobile phone ownership has increased significantly in 2014 to 83.0%, up from 73.1% in 2012. Mobile web is the leading
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Etude d'auditoire au Burundi: Restitution des résultats
Bujumbura: IMMAR Research and Consultancy; Panos Great Lakes (2014), 62 slides
After the Revolution: Libyan and Tunisian Media Through the People’s Eyes
London: BBC Media Action (2014), 60 pp.
"Libyans and Tunisians have grown weary of coverage that represents the interests of those who run or fund the channels and consequently place little trust in the media. Perhaps as a result of these limitations, the audiences are savvy and discerning consumers who “shop around” to access informa
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Media Use in Cambodia
Broadcasting Board of Governors (BBG); Gallup (2014), 2 pp.
"A majority (57%) of Cambodians say they watch TV news at least weekly, with urban residents considerably more likely than their rural counterparts to do so. Radio follows, used for news by 42,9% overall and equally prevalent in urban and rural areas. About one in 10 Cambodians overall now say they
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Contemporary Media Use in Turkey
Broadcasting Board of Governors (BBG); Gallup (2014), 42 slides
"Turkish media market is highly sophisticated but media outlets are subject to severe political pressure. Young Turks are turning increasingly to the Internet and social media to compensate. Internet already rivals TV as key information source. Kurdish speakers use the same outlets as other Turks, b
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