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"This report is an introduction to establishing a Participatory Monitoring and Evaluation (PME) process to assist in the measurement of Communication for Social Change (CSFC) initiatives [...] The report's primary purpose is to support communication strategies based on CFSC principles when applied t ... more
"Th e present Handbook should be seen as a working document—rather than an academic study—that moves the field of ICT4E ahead in demonstrable ways. While it is more comprehensive than a manual, in that it provides conceptual and empirical approaches that are derived from the research and evidenc ... more
"The Public Relations Handbook for Nonprofits offers you the first comprehensive guide to all the practices organizations need to do well in their efforts to do good. This title examines all the elements, tools and processes involved in an effective nonprofit PR campaign. Offering a combination of t ... more
"En una industria cada vez más apremiada por los resultados económicos, los principios que se presentan aquí son un alegato a favor del lenguaje, de la buena escritura, de la coherencia interna, así como de las buenas relaciones entre quienes escriben los manuscritos y quienes ayudan a convertir ... more
"El presente trabajo, logrado por el comunicador social Tito Ballesterso, así como otros compañeros de ruta, reúne juiciosamente los elementos y las orientaciones básicas necesarias para una emisora comunitaria, integrando aspectos como la gestión, la administración, la producción, la program ... more