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Language
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520
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70
45
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Countries
Authors & Publishers
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Publication Years
Methods applied
Output Type
SADC Media Law: A Handbook for Media Practitioners. A Comparative Overview of the Laws and Practice in Botswana, Swaziland and Zambia. Vol. 2
Key Guides
Deep Insights
Johannesburg: Konrad-Adenauer-Stiftung (KAS) (2004), ix, 119 pp.
Strategic Communication in the HIV/AIDS Epidemic
Key Guides
New Delhi; Thousand Oaks, Calif.: Sage (2004), 351 pp.
Media for Rural Development: A Guide for Media Use
Key Guides
Eschborn: Deutsche Gesellschaft für Technische Zusammenarbeit (GTZ), Division 4500; InWEnt (2004), 32 pp.
"This guide was elaborated from the practice for practitioners. In the face of the enormous challenges in rural development, we hope that it contributes to professional media work in order to improve the access of the rural population to the knowledge and information necessary for sustainable develo
...
Aufbau einer lokalen Zeitung in Kambodscha: Konzeptionelle Überlegungen zu Redaktion, Technik und Vertrieb
Key Guides
Siegen: Fachhochschule Rhein-Sieg, Diplomarbeit (2004), 118 pp.
"Die vorliegende Diplomarbeit besteht aus zwei Teilen: Der erste Teil besteht aus einer theoretischen Einführung in die politische und gesellschaftliche Situation Kambodschas, einer Darstellung des Pressewesens und technischen Entwicklung des asiatischen Königreiches. Er soll dem besseren Verstän
...
Cómo comenzar y continuar: Una guía para los centros multimedia comunitarios
Key Guides
Paris: UNESCO (2004), 144 pp.
Designing and Implementing an Effective Tobacco Counter-Marketing Campaign
Key Guides
Atlanta, GA: Centers for Disease Control and Prevention (CDC) (2003), 456 pp.
"This manual is designed to be a comprehensive resource for state health departments and other agencies and organizations in developing and implementing tobacco counter-marketing campaigns. It is designed to help readers who have different levels of experience and are managing programs at different
...
Media Monitoring Manual
Key Guides
London: Media Diversity Institute (2003), 108 pp.
"The manual is organised to follow the major phases of the monitoring process chronologically. Its first aim is to present and discuss a possible way of developing a research instrument appropriate for the content analysis of the newspaper press. References throughout the text relate the monitoring
...
Community Radio: The People's Voice
Key Guides
Johannesburg: Sharp Sharp Media (2003), 119 pp.
"This handbook explains how to 'set up, manage and sustain community radio', and gives guidelines for understanding 'the role community radio plays in social and economic development.' Here, community radio is understood as an important tool to strengthen democratic structures and to rebuild civil s
...
Gestión integral de la radio comunitaria
Key Guides
Participative Marketing for Local Radio
Key Guides
Wellington: Original Books (2003), 160 pp.
"This sourcebook places its focal point on participative marketing, which is defined as "making full use of all available channels to improve the communication between an organization and all the groups and people it has relationships with." The first chapters give an introduction to marketing in ge
...
Marketing editorial: La guía
Key Guides
Mexico, DF: Fondo de Cultura Económica (FCE) (2003), 219 pp.
"Esta obra es una guía práctica para que quienes conciben, contratan y producen libros se comuniquen mejor con los compradores; es también una descripción del complejo pero apasionante escenario en que se mueven los editores para lograr que sus obras circulen por los muchos vasos comunicantes qu
...
SADC Media Law: A Handbook for Media Practitioners. Vol. 1: A Comparative Overview of the Laws and Practice in Malawi, Namibia, South Africa and Zimbabwe
Key Guides
Deep Insights
Johannesburg: Konrad-Adenauer-Stiftung (KAS) (2003), xii, 144 pp.
Tools for Development: A Handbook for Those Engaged in Development Activity
Key Guides
Department for International Development (DFID) (2002), 142 pp.
"Tools for Development" aims to help you deliver successful development activities and interventions by giving you access to the skills and techniques you will need to do so. The demand for it has come from DFID staff both in the UK and overseas who recognise that development initiatives inside and
...
Contractual Agreements in the Publishing and Printing Industry: A Practical Guide
Key Guides
Geneva: International Trade Centre UNCTADWTO, South-South Trade Promotion Unit, Division of Technical Cooperation Coordination (2002), viii, 112 pp.
"This useful practical manual consists of a range of model contracts and users’ guides put together by Lynette Owen, Rights Director of Pearson Education Ltd., and well known for her classic text “Selling Rights”. The contracts draw on a variety of publishing agreements currently in use in the
...
Communication for Social Change: An Integrated Model for Measuring the Process and its Outcomes
Key Guides
New York: Rockefeller Foundation; Johns Hopkins Center for Communication Programs (2002), iv, 42 pp.
"For social change, a model of communication is required that is cyclical, relational and leads to an outcome of mutual change rather than one-sided, individual change. In Section 1 of this report we provide a description of such a model. The model describes a dynamic, iterative process that starts
...
Communication Training in Africa: Model Curricula. Non-Degree and Degree Programmes
Key Guides
Paris: UNESCO (2002), 61 pp.
New Times: Making a Professional Newspaper in an Emerging Democracy
Key Guides
Paris: World Association of Newspapers (WAN) (2001), 468 pp.
Techniques et coûts de fabrication du livre: Guide du fabricant
Key Guides
Bamako: Editions Donniya; Deutsche Stiftung für Internationale Entwicklung (DSE) (2001), 153 pp.
Profitable Programmes for Small Business: A Manual for Radio Companies
Key Guides
Geneva: International Labour Organization (ILO) (2001), 55 pp.
Evaluating the Internet as a Medium for the Dissemination of Development Research
Key Guides
Oxford: International NGO Training and Research Centre (INTRAC) (2001), 65 pp.
"Evaluations of the Internet and Development have tended to focus on the extent to which a websites content, or message, has affected development activities. This research examines the usage of the medium itself, by conducting an applied evaluative study of eight urban-focused websites disseminating
...