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Methods applied: Audience & User Surveys
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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
"El Kul is seen as an impartial, timely, relevant and trusted source of information in Libya: the vast majority of the survey respondents (over 90%) agreed or strongly agreed that El Kul is informative and provides balanced and trustworthy content. There was a 7% increase in the proportion of respon ... more
"Se encuestaron a 205 personas, equilibradas entre 50% venezolanas y 48% colombianas, y un 3% colombo-venezolanas. Ubicadas en 25 poblaciones de frontera y ciudades de acogida, quienes dijeron escuchar la radiorevista en un 99%. La transmisién de la radiorevista constituye un aporte al periodismo g ... more
"The research on audience behavior and the effects of Free Media Advocacy Campaign was conducted on a sample of 1,000 respondents, 25 to 55 years of age, and focused on the citizens’ viewpoint towards paying for media content (with the possibility of comparison to 2019 research) and evaluation of ... more
"Reliable, high quality information is a key priority for the young generation in Burkina Faso. Perhaps as a consequence of political insecurities and the prevalence of violent extremism, a majority of young people between 15 and 25 years seems very aware of the negative consequences of malevolent f ... more
"Across various demographics, Sri Lankan audiences highly value news and current information. More than three quarters (77%) identified news as being very important, and another 18% said it was somewhat important. National news on current affairs had the highest level of audience interest (76%), fol ... more
"Television was introduced in India in 1959 but for many years it was limited to state-owned broadcaster Doordarshan, which had one channel with twice-weekly, one-hour programs. However, there has been a marked shift in the television entertainment options available in India today, with 48 paid-for ... more
"En la mayoría de los casos existe una relación lineal entre la confianza y el consumo de cada medio. En ese contexto, entre los consumidores frecuentes de cada medio la confianza neta (Confía Mucho + Confías Algo) es mayor en Telefe (80%), C5N (78%) y Clarín (74%). De todos modos, cabe aclarar ... more
"Durante la pandemia de COVID-19, el 57% de los lectores de medios digitales en Argentina, Brazil, Colombia y Mexico ha aumentado su consumo de noticias. El 90% de los consumidores está accediendo a las noticias digitales por lo menos dos veces a la semana y el 78% por lo menos una vez al día. Las ... more
"The spread of misinformation on Facebook in Bangladesh, a country with a population of over 163 million, has resulted in chaos, hate attacks, and killings. By interviewing journalists, fact-checkers, in addition to surveying the general public, we analyzed the current state of verifying misinformat ... more

El futuro de los medios

cadem (2020), 27 slides

Estudio: Medios de comunicación post crisis

Santiago de Chile: cadem (2020), 26 slides
"Fake news has trumped up attention across cultures from the United States Elections to the Arab Spring. While political marketers have long used the language of fear and persuasion in their messaging, social media has intensified its impact. The purpose of this study is to investigate the influence ... more
"Key finding 1: A trusted thirdperson is the most important information provider. When asked for their main source of information, family, friends, and religious leaders accounted for 89% of the response choices combined. Additionally, 97% stated they trust their family and friends. Key finding 2: S ... more
"En el área rural, se ratifica la predominancia de la radio sobre los otros medios (59% escucha siempre o casi siempre), seguido muy de cerca de la televisión (56% mira televisión) y luego los medios digitales, el Facebook (41% se conecta) es más reconocido como un medio de información que el W ... more
"This article examines what drives audience participation in interactive broadcast shows, with implications for the democratic potential of these shows as spaces of citizen engagement and public discussion. It makes three contributions, the first two to audience and media studies and the last to pol ... more
"1. Women with disabilities have among the lowest rates of mobile and smartphone ownership. In most countries, ownership gaps are widest between men without disabilities and women with disabilities. Even in countries where the mobile gender gap is small or nonexistent, there is still a disability ga ... more
"This article explores the reception practices of multi-lingual audiences in Ghana, focusing on their views on the different norms and approaches of local language and English language radio newscasts. Using data from a convenience sample of 1000 radio listeners in five Ghanaian cosmopolitan cities ... more
"L’utilisation de la mesure d’audience par les médias est faible en Côte d’Ivoire. Selon une étude du Ministère de la Communication, de l’Économie Numérique et de la Poste (2017), la plupart des médias ivoiriens naviguent à vue sans une véritable connaissance et maîtrise du marché ... more
"Data, including information collected by the MERIT project, demonstrates that social media and social messaging are powerful tools in Mali, and have the potential to both positively and negatively impact society, particularly in relation to violent extremism. Malian youth use social media and messa ... more
"La encuesta se realizó entre el 10 y 20 de abril a través de un formulario de Google compartido por redes de contactos y en redes sociales (principalmente Twitter). Las 2.325 respuestas no representan al universo de oyentes de podcasts ya que no se realizó ningún trabajo estadístico sobre la m ... more