"Moving beyond the U.S.-Eurocentric paradigm of communication theory, this handbook broadens the intellectual horizons of the discipline by highlighting underrepresented, especially non-Western, theorists and theories, and identifies key issues and challenges for future scholarship. Showcasing diver
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se perspectives, the handbook facilitates active engagement in different cultural traditions and theoretical orientations that are global in scope but local in effect. It begins by exploring past efforts to diversify the field, continuing on to examine theoretical concepts, models, and principles rooted in local cumulative wisdom. It does not limit itself to the mass-interpersonal communication divide, but rather seeks to frame theory as global and inclusive in scope. The book is intended for communication researchers and advanced students, with relevance to scholars with an interest in theory within information science, library science, social and cross-cultural psychology, multicultural education, social justice and social ethics, international relations, development studies, and political science." (Publisher description)
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"Designed as a text with introductions to each section and chapter, the volume brings together diverse perspectives on globalization and communication and includes significant emerging aspects of International Communication research such as diaspora audience and global publics." (Publisher descripti
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on)
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"According to Dissanayake, the Sarvodaya movement encompasses the ideal of the harmonious social order and the principle of self-reliance and self-transformation as envisioned and encouraged by Buddhist teaching. The Sarvodaya movement also duly as
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serts that the idea of development should include not merely materialistic and economic advancement but also moral growth and social fulfilment. Dissanayake outlines four main approaches to communication and development and succintly states that it is the notion of self-reliance that distinguishes the Sarvodaya movement from the dominant paradigm of development communication." (Page 467)
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"The collection covers a wide range of topics: the emergence and evolution of the field; issues and challenges in cross-cultural and intercultural inquiry; cultural wisdom and communication practices in context; identity and intercultural competence in a multicultural society; the effects of globali
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zation; and ethical considerations. Many readings first appeared outside the mainstream Western academy, and offer diverse theoretical lenses on culture and communication practices in the world community." (Publisher description)
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"After years of marginalization by academics in the Western world, Indian cinemas have moved from the periphery to the center of world cinema in a comparatively short space of time. Bringing together contributions from leading scholars in the field, this Handbook looks at the complex reasons for thi
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s remarkable journey. Combining an historical and thematic approach, the Handbook discusses how Indian cinemas need to be understood in their historical unfolding as well as their complex relationships to social, economic, cultural, political, ideological, aesthetic, technical and institutional discourses. The thematic section provides an up-to-date critical narrative on diverse topics such as audience, censorship, film distribution, film industry, diaspora, sexuality, film music and nationalism. The Handbook provides a comprehensive and cutting-edge survey of Indian cinemas, discussing Popular, Parallel/New Wave and Regional cinemas as well as the spectacular rise of Bollywood." (Publisher description)
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"The rise of postmodern theories and pluralist thinking has paved the way for multicultural approaches to communication studies and now is the time for decentralization, de-Westernization, and differentiation. This trend is reflected in the increasing number of communication journals with a national
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or regional focus. Alongside this proliferation of research output from outside of the mainstream West, there is a growing discontent with communication theories being "Westerncentric". Compared with earlier works that questioned the need to distinguish between the Western and the non-Western, and to build "Asian" communication theories, there seems to be greater assertiveness and determination in searching for and developing theoretical frameworks and paradigms that take consideration of, and therefore are more relevant to, the cultural context in which research is accomplished. This path-breaking book moves beyond critiquing "Westerncentrism" in media and communication studies by examining where Eurocentrism has come from, how is it reflected in the study of media and communication, what the barriers and solutions to de-centralizing the production of theories are, and what is called for in order to establish Asian communication theories." (Publisher description)
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"Topics covered include the ongoing linguistic processes, controversies, and implications of language modernization; the functions of South Asian languages within the legal system, media, cinema, and religion; language conflicts and politics, and Sanskrit and its long traditions of study and teachin
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g. Language in South Asia is an accessible interdisciplinary book for students and scholars in sociolinguistics, multilingualism, language planning and South Asian studies." (Publisher description)
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"With chapters on Indonesia, Malaysia, Singapore, Vietnam, Thailand, the Philippines, India, Sri Lanka, Bangladesh, Korea, Mainland China, Taiwan, Hong Kong and Japan, the book presents the most authoritative assessment of contemporary Asian cinema available. Each chapter describes the cultural aspe
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cts of popular film production, analyzing key films in the context of the national, the regional and the global. Topics covered include: film theory and Asian cinema, popular film genres, major industry figures, the "art film", connections between the state and commercial interests, cultural policies, representations of national identity, trends in international co-production, transnational and diasporic dimensions of Asian filmmaking and viewing, the politics of language choice, the impact of emerging technologies on filmmaking practice, and modes of exhibition." (Publisher description)
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"This is a historical and cultural survey of Indian cinema written by a social scientist and a film historian. The reader is provided with the social, political, religious and cultural context of India over nine decades [...] it is low on theory and high on description." (European Journal of Communi
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cation 14(2) June 1999 on the 1st ed.)
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"Many of the essays in this volume seek to interpret traditional Asian approaches to communication in the light of modern Western concepts. At one level, this might appear to compromise the integrity of the Asian approaches. However, it needs to be stressed that this is a calculated strategy on the
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part of the authors. The objective of the rediscovery of this terrain of Asian approaches to communication is to revitalize and expand the field of communication by drawing on these rich resources. In order to do this, one must first gain legitimacy for these approaches in the eyes of Western and Western-trained Asian communication scholars. It is for this reason that many of the authors in this volume have thought it fit to explicate Asian approaches in relation to Western concepts. This book, which addresses itself to the task of rediscovering a terrain for communication theory, consists of 13 essays. The opening essay argues for the compelling need to study Asian approaches to communication. It does this by pointing out how Asian approaches to the study of communication can supplement, enrich, and challenge Western approaches. It points out that the Asian approaches should no longer be ignored as they can prove to be extremely productive in widening the discourse of communication metatheory." (Introduction, page xii)
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