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Survival-Guide für lokale Medien: Wie der Journalismus Innovationen schafft, um nachhaltige Wege zur Unterstützung lokaler Gemeinschaften auf der ganzen Welt zu finden und gegen Desinformation vorzugehen
Potsdam; Wien: Friedrich Naumann Stiftung; International Press Institute (IPI) (2022), 20 pp.
"Die Schlüsselfragen für den Erfolg lokaler Nachrichtenmedien sind die folgenden: Lösen Sie ein Problem für ihre Zielgruppe? Identifizieren und füllen sie eine Nachrichten- oder Informationslücke für ihre Gemeinschaft bzw. Gemeinschaften? In diesem Bericht beschäftigen wir uns damit, wie Jou
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Lust auf lokal - das Handbuch für Community-Journalismus: Im Dialog gründen, recherchieren, wachsen
Key Guides
Essen: Correctiv (2022), 208 pp.
"Dem Lokaljournalismus geht es nicht gut. Verlage kämpfen seit Jahren mit Anzeigenverlusten, die Arbeitsbelastung nimmt kontinuierlich zu, immer mehr Redaktionen werden dichtgemacht. Dabei ist gerade Lokaljournalismus wichtig für unsere Demokratie. Community-Journalismus kann ein Weg raus aus dies
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Strings Attached: Sustainability and Dependence in Five Models of Local and Community Media
Deep Insights
Journal of Alternative and Community Media, volume 7, issue 2 (2022), pp. 179-197
"Sustainability is a key issue for local and community media in the Global South as well as the Global North, albeit in different ways. After identifying significant gaps in the sustainability literature, the article presents and discusses a taxonomy of ‘models’ – the relationships that arise
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Local Media Survival Guide 2022: How Journalism is Innovating to Find Sustainable Ways to Serve Local Communities Around the World and Fight Against Misinformation
Deep Insights
Vienna: International Press Institute (IPI) (2021), 81 pp.
"This report is meant to share the experiences and lessons of local media practitioners globally, and to build a community for networking and support. It’s about telling their story in their own voice – and helping all involved learn from one another. By talking to both new digital start-ups and
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Community-Powered Journalism: A Manual for Sustainability and Growth in Independent News
Centre for Media Studies (2020), 158 pp.
"This book is about how to grow an independent media business, and we are perfectly aware that news publishing these days is not for the faint of heart [...] We ask: Is there a media business approach that is not primarily focused on the needs and wants of an advertiser, a funder or the journalists
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The Need and the Opportunities for Sustainability: The Case of Local Radio Stations in Tanzania
Journal of Media Business Studies, volume 14, issue 1 (2017), pp. 38-59
"Local radio stations have mushroomed in Africa, including Tanzania, partly due to increased support from international donors. However, research results show that the lack of economic viability is a major constraint for local radio stations. They can hardly generate sufficient revenues from adverti
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Saving Community Journalism: The Path to Profitability
Chapel Hill: University of North Carolina Press (2014), 254 pp.
"Examining experiences at a wide variety of community papers – from a 7,000-circulation weekly in West Virginia to a 50,000-circulation daily in California and a 150,000-circulation Spanish-language weekly in the heart of Chicago – "Saving Community Journalism" is designed to help journalists an
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Getting Local: How Nonprofit News Ventures Seek Sustainability
Miami: Knight Foundation (2011), 27 pp.
"This report is based on an extensive analysis of several nonprofit news sites conducted by Community Wealth Ventures (CWV), a management consulting firm that focuses on innovative approaches to the growth and sustainability of nonprofit organizations. Knight Foundation commissioned the review as pa
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"The findings of the research reflect two overarching concerns: training content and training delivery. It is a central finding of the research that financial skills are required by the sector. Related to this is the need to encourage professional attitudes, processes, and systems within the sector.
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Participative Marketing for Local Radio
Key Guides
Wellington: Original Books (2003), 160 pp.
"This sourcebook places its focal point on participative marketing, which is defined as "making full use of all available channels to improve the communication between an organization and all the groups and people it has relationships with." The first chapters give an introduction to marketing in ge
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Die Fernseh-Station: Ein Leitfaden für das Lokal- und Regionalfernsehen
Konstanz: UVK Medien (1998), 488 pp.
"Nach der rasanten Entwicklung lokaler Hörfunksender (vgl. hierzu den Band "Die Radio-Station" derselben Autoren) in den letzten zehn Jahren entstehen nun zahlreiche lokale und regionale Fernsehsender. In unternehmerischer und programmatischer Hinsicht zeigen sich dabei Parallelen: Zum Teil sind di
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