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Business Strategies for Magazine Publishing: How to Survive in the Digital Age
London; New York: Routledge (2018), xiv, 176 pp.
"Business Strategies for Magazine Publishing explores tactics for creating financially sustainable publications in the 21st century. Mary Hogarth, media specialist, Senior Fellow (HEA) and lecturer in Journalism at Bournemouth University, analyses the historical development of the magazine industry,
...
Magazine Production
London; New York: Routledge, 2nd ed. (2017), x, 185 pp.
"Magazine Production presents a guide to the practical processes of taking a magazine from initial idea to final product. This second edition provides important revisions on these production processes by examining the technological and business advancements which have reshaped the magazine industry
...
Cómo crear tu negocio de revistas
Pamplona: Ediciones Universidad de Navarra (EUNSA) (2016), 245 pp.
How to Launch a Magazine in This Digital Age
New York: Bloomsbury Academic (2014), ix, 221 pp.
"Lively and engaging, How to Launch a Magazine in this Digital Age adopts a practical guide for students and inexperienced editors, detailing the process of setting up and launching a new publication -- be it digital, print or a combination of both. Using case studies, theoretical/critical insights,
...
Inside Magazine Publishing
London; New York: Routledge (2014), xvi, 274 pp.
The Handbook of Journal Publishing
Key Guidance
Cambridge; New York: Cambridge University Press (2013), xii, 467 pp.
"The Handbook of Journal Publishing is a comprehensive reference work written by experienced professionals, covering all aspects of journal publishing, both online and in print. Journals are crucial to scholarly communication, but changes in recent years in the way journals are produced, financed, a
...
A arte de editar revistas
São Paulo: Companhia Editora Nacional (2009), 399 pp.
Getting Started in Electronic Journal Publishing
Key Guidance
Oxford: International Network for the Availability of Scientific Publications (INASP), 5th ed. (2006), 25 pp.
"The 5th edition of a popular guide that provides an overview of the potentials and pitfalls of electronic journal publishing. While not specifically written for an African audience, it is an excellent resource for African journal editors and publishers who are contemplating switching to an electron
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Starting & Running a Successful Newsletter or Magazine
Berkeley: Nolo, 5th ed. (2006), 455 pp.
Die Zeitschrift: Von der Idee bis zur Vermarktung
Konstanz: UVK (2004), 364 pp.
"Behandelt Konzeption, Redaktion, Vermarktung, Anzeigen- und Markenmanagement, Vertrieb, Zeitschriftentypen, Darstellungsformen, Covergestaltung, Schriftstile und Layout." (Verlagsbeschreibung)
Gaining Independence: A Manual for Planning the Launch of a Nonprofit Electronic Publishing Venture
Washington, DC: Scholary Publishing and Academic Resources Coalition (SPARC) (2002), 60 pp.
