Evaluation & Impact Assessment
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"The application of Communication for Development (C4D) in conflict prevention, conflict reduction and post-conflict reconstruction interventions is a relatively new field. International organisations that have begun to adopt new communication & media designs in their peace work are progressively of ... more
"This Module is not about placing a value on artistic expression, but rather about capturing the true impact of Participatory Theatre for Change (PTC) and helping advance the field through the development of vetted best practice. As discussed in the Module, this starts with design, focusing on the i ... more
"The IDEAS Guide is for organisations and people who are doing small media and communication projects. It is designed to cater for a range of different skill levels in evaluation. It is ideal for project managers and team members responsible for reporting and evaluation, as well as any other partici ... more
"This report described a pilot study using the VOTO Interactive Voice Response (IVR) platform to 1) distribute content and 2) collect quantitative and qualitative monitoring and evaluation data regarding a media program in Rwanda. In addition to showing that the VOTO system worked well as a distribu ... more
"The IDEAS Facilitators’ Guide provides briefing notes on how you, as a facilitator, can support small-grant recipients to use the IDEAS Guide to clarify their project design, and to plan and manage their evaluation. The Facilitators’ Guide is best used in conjunction with the IDEAS Guide. These ... more
"The complexity of development and social change and growing tensions between dominant results-based and emerging learning and improvement-based approaches to evaluating development interventions have created major challenges for the evaluation of communication for development (C4D). Drawing on our ... more
"This chapter first discusses evaluation of communication for development in relation to ideas around participation and social change, before presenting the framework for evaluating communication for development and social change, and the key principles that underpin it. It then describes some of th ... more
"The purpose of this review is to contribute to the evidence base on health communication evaluation research in order to aid public health professionals and researchers in the development of future evaluation strategies. The review is divided into two sections. In the first section the focus is on ... more

Evaluating Health Communication Interventions

In: Strategies for Developing Global Health Programs
New York et al.: Peter Lang (2014), pp. 352-367

Public Communication Campaigns

Thousand Oaks et al.: Sage, 4th ed. (2013), xiii, 376 pp.
"In this fully revised and expanded Fourth Edition, Ronald E. Rice and Charles K. Atkin provide readers with a comprehensive, up-to-date look into the field of public communication campaigns. Updated to reflect the latest theories and research, this text extends coverage to new areas, including sun ... more
"Evaluating Communication for Development presents a comprehensive framework for evaluating communication for development (C4D). This framework combines the latest thinking from a number of fields in new ways. It critiques dominant instrumental, accountability-based approaches to development and eva ... more
"This book has been written largely as a result of the success of the Smart Toolkit for Evaluating Information Projects, Products and Services (2010) and in response to suggestions made by stakeholders to produce a compact primer. For many, the Smart Toolkit represents a major work that, despite its ... more
"This article presents an overview of the emergence of sustainability themes in communication for development and argues that there is an urgent need for a framework of sustainability indicators for communication for development and social change projects around the world. It fills a crucial gap in ... more
"BBC Media Action has made strengthening the evidence base of reports, data sets, and analysis about the role of media and communication in democratic development a priority. Yet, the extent to which different donor organizations, foundations, think tanks, practitioners, and academics utilize resear ... more
"Behavior Change Communication (BCC) interventions have become an integral part of many HIV prevention programs. Monitoring and evaluation is expected to be included in the design of any BCC interventions from the beginning on. However, the know-how on how to demonstrate results and impacts of such ... more
"Elaborated on the basis of a literature review and consultations with 11 C4D focal points or monitoring and evaluation (M&E) specialists from 7 UN agencies and a 15-member expert panel. Based on this research, the report details a number of principles for effective, appropriate, and sustainable res ... more