"This textbook bridges the gap between health communication theory and health promotion and public health practice. It provides students and practitioners with the knowledge and skills they need to design, plan, implement and evaluate programmes and campaigns." (Publisher description)
"This article describes and analyses the United Nations High Commissioner for Refugees (UNHCR) communication policy in the current world environment where a variety of well-doers attempt to pursue attention. The analysis is reflected against the results of focus group interviews with Congolese women
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in two refugee camps in Rwanda in November 2010. Although the women are not provided with any form of mediated communication, they do not appear to have any interest in it either. Daily concerns fill their lives in the ‘non-place’ and although that strongly limits their lifestyle and living conditions, it also ensures their safety. This article discusses both the possibility of establishing ‘small media’ or community media in the camps and the possibility of changing the principles of the United Nations (UN) communication policies." (Abstract)
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"Through two case studies, this paper evaluates the value of the feminist visual methodology Photovoice as an interactive consultation tool with rural Rwandan women working in agriculture. This exploratory study suggests that it is possible, through an adapted Photovoice process, to engage and empow
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er women in the production of information about what is most relevant to them, and reach and engage practitioners and officials through an exhibition of participants' photographs and captions. This confirmation of Photovoice's applicability with rural women in the generation of information that captures the attention of stakeholders demonstrates its potential for reproducibility in other development contexts." (Abstract)
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"This study critically reflects on a schism evident in debates surrounding ‘humanitarian communication’. On one hand, it is approached as embodying an ideal of ethical practice. On the other, ideal humanitarianism is deployed as the grounds for a critique, whereby ‘humanitarian practice’ is
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seen as compromised by exigencies and political-economic influence. Drawing on the testimony of humanitarian communication practitioners within major international agencies, we argue this also reflects a felt tension within the field, where practitioners are very aware of the practical constraints and material influences to which they are subject. In both cases, however, an assumed opposition between the ‘practical’ and the ‘ethical’ tends to position ‘humanitarian ethics’ as an ahistorical ideal that stands apart from, and acts as a check on, instrumental action. This paper argues that a more historically grounded analysis suggests a more complex interrelationship between ethical and instrumental concerns." (Abstract)
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"This article considers research approaches often associated with media and journalism studies as complementary assessment strategies to inform decisions associated with evaluating foreign aid. In order to do so, the case of British foreign aid towards Colombia in the context of the War on Drugs is
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examined as a case study. The authors explore the relationship between aid giving and the receipt of aid by focusing on how the media can be used as a peacebuilding indicator. There is a dearth of academic inquiry into these issues. This article attempts to flesh out some future lines of scholarly enquiry using the UK–Colombia case study example. It uses research interviews with state officials, multilateral organizations and NGO representatives as well as a review of press coverage in Colombia over a two-year period. The article argues that media could potentially be used as an important indicator of peacebuilding success and failure in the context of aid giving and receipt but that to achieve that there are specific pre-conditions and issues to be addressed by the different parties." (Abtrtact)
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"The Field Communications Toolkit provides practical guidance and support to Malaria Consortium staff and partners who are looking to increase their communications capacity. It has been developed as a resource for project staff who work at field-level, to support you to communicate responsibly, crea
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tively and effectively about your work through highlighting achievements and impact. As well as supporting projects you are working on, information gathered in the field has the potential to be of great value to your organisation as a whole. By documenting programmes qualitatively in this way, you can provide stories that will help promote the achievements of a particular project or field, highlight engagement with partners and show the impact of your work on the ground. Capturing this information as you carry out your work can add significant value to reports and provide materials for case studies, news articles, interviews, photo stories and even films. These can then be used online and in printed publications to showcase your organisation’s work and to advocate for changes in policy. This toolkit will help to illustrate the successful impact of your projects with both donors and partners. Real life stories and pictures can be used in public information posters and leaflets, provide valuable examples to use in national workshops, and support a project’s advocacy activities." (Introduction)
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"Listen deeply. Tell stories. This is the mantra of the Center for Digital Storytelling (CDS) in Berkeley, California, which since 1993 has worked with nearly 1,000 organizations around the world and trained more than 15,000 people in the art of digital storytelling. In this revised and updated edit
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ion of the CDS‘s popular guide to digital storytelling, co-founder Joe Lambert details the history and methods of digital storytelling practices. Using a '7 Steps' approach, Lambert helps storytellers identify the fundamentals of dynamic digital storytelling—from seeing the story to assembling and sharing it [...] A companion website brings the entire storytelling process to life." (Back cover)
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"This guide starts with "the three principles of visual communication": Humans are visual first, verbal second; our decisions and actions are based more on emotional reactions than rational thought; visuals are the most effective communications vehicles for evoking emotion and getting people to take
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action. It then presents "Seven Rules of the Road" for those seeking to maximise the impact of visuals: 1. Don't assume others will react to a picture or video the same way you do. Test visuals with your intended audience. (Cost-effective strategies are offered for how to carry out such testing). 2. Pair your pictures with words for highest impact and to cement them deeper into your audience's memory. 3. Make sure your images match your message. 4. Use genuine, not generic, pictures. 5. Invest the most in the first picture your audience sees, and in overall design quality. 6. To use pictures effectively, be diligent about taking them and storing them for easy sharing. 7. Choose your subjects carefully." (commbox)
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"The finding of the research reveals that majorities (90%) of the farmers were males, within their active productive ages (31-42 years) and 50% of them had attained Islamic education. Most of the farmers obtained agricultural information through radio agricultural programmes (97.8%) out of which maj
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ority had access to information through the format of presentation or discussion by an expert and or the extension workers (77.8%). The finding also revealed that farmers adopted the information disseminated through radio, which was found to be highly relevant (32.2%) to the farmers agricultural activities. Farmers gained the knowledge of agricultural management practices (26.7%), prevention of post harvest losses (17.8%) and appropriate application of fertilizer (16.7%), and which was found to be very important and effective to majority (97.8%) of the farmers agricultural activities." (Abstract)
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"In early 2013, the Internews Center for Innovation and Learning (ICIL) set out to pilot a new system that allows humanitarian communications professionals and responders to quickly gather, analyze, and act upon data to understand information needs of an affected population during a crisis. The syst
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em, called the Humanitarian Data Toolkit (HDT), was piloted under a Lean Startup Model, experimenting with a relatively rough prototype as the beginning of a process of testing and iterative development. This report documents the journey of the pilot – based on our experience, working as a collaborative team testing out the effectiveness of doing an information needs assessment with the HDT in Dadaab, Kenya." (Page 3)
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"This review identifies that while different initiatives can be pursued in different conflict situations, their direction and content needs to be driven by a close understanding of context, which in turn is driven by a range of influencing factors (contextual and programmatic), which in turn reflect
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and build upon existing C4D practice principles. While identifying influencing factors that affect C4D implementation is critical to effective practice, this systematic review also highlights a need for early, more thorough and longer-term C4D interventions within fragile states (especially those that can be characterised by latent conflict and chronic instability). Early communication intervention can help reduce tension and promote reconciliation, but also enable development and humanitarian agencies to be better placed to address situations that may escalate into open conflict." (Conclusions, page 3)
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"Communicators who work with photography and video in the development context know the power visuals can have in bearing witness to the reality people living in poverty face. When contextualized, visuals can transcend distance and create a global dialog around topics in need of deeper understanding
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and action for social change." (Page 25)
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"This annotated bibliography compiles both peer-reviewed literature, typically sourced from academic journals, as well as a range of opinion and technical resources drawn from agencies that have a humanitarian mandate. It is important to note that this annotated bibliography does not seek to present
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an exhaustive or authoritative list, particularly given the contemporary interest in the subject and the ongoing publication of fresh insights. While a rapidly evolving field, our interest in developing this annotated bibliography is two-fold. First, this document will act as a valuable resource for a wide range of stakeholders with an interest in the role of social networking and media in complex emergencies. Second, the evidence presented here underpins a dedicated issues paper that summarises the role of social networking, social media and complex emergencies. For the purposes of this bibliography the term "complex emergencies" is deemed to cover political emergencies, conflict situations, conflict-reduction and peacekeeping processes, as well as disaster responses and associated humanitarian assistance. This bibliography contains sources derived from an extensive search from within a ten-year range (2003-2013). For the purposes of the literature search, we adopted a broad definition of social media encompassing a variety of software, websites and technologies that enable user-generated content to be uploaded and shared." (Introduction, page 3)
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"The Communication Toolbox offers practical guidance for program managers who want to communicate more effectively with program participants and community members. The tools are designed for emergency programs and development programs. The toolbox focuses on communicating about programs as a way to
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improve accountability to those communities. This toolbox was inspired by programs in Haiti, where Catholic Relief Services observed that relatively simple, low-cost activities that promoted transparent communication substantially improved programs. Programs that did not emphasize the importance of sharing information with communities often faced challenges in implementation." (Introduction, page 1)
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