"This sourcebook is meant to equip development and communication professionals with a useful set of guidelines, reference materials and learning resources to apply communication in rural development initiatives. The main goal is to enable readers to design and implement rural communication strategie
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s combining participatory methods with communication processes, media and tools best suited for a specific situation. In particular, the sourcebook aims to develop the following capacities in ComDev: Identifying the phases and steps in communication planning for development; Conducting situational analysis and participatory communication appraisal in the field; Developing a workable communication strategy and plan of action; Facilitating multistakeholder dialogue and collaboration to successfully implement ComDev activities; Designing, pre-testing, producing and using multimedia ComDev materials; Assessing the results of ComDev initiatives and promoting long-term sustainability; Understanding ComDev as it applies to agriculture and rural development issues." (Page 2)
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"This article summarizes evidence for technological advances associated with population-level behavior changes necessary to advance child survival and healthy development in children under 5 years of age in low- and middle-income countries. After a rigorous evidence selection process, the authors as
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sessed science, technology, and innovation papers that used mHealth, social-transmedia, multiplatform media, health literacy, and devices for behavior changes supporting child survival and development. Because of an insufficient number of studies on health literacy and devices that supported causal attribution of interventions to outcomes, the review focused on mHealth, social-transmedia, and multiplatform media. Overall, this review found that some mHealth interventions have sufficient evidence to make topic-specific recommendations for broader implementation, scaling, and next research steps (e.g., adherence to HIV-AIDS antiretroviral therapy, uptake and demand of maternal health service, and compliance with malaria treatment guidelines). While some media evidence demonstrates effectiveness in changing cognitive abilities, knowledge, and attitudes, evidence is minimal on behavioral endpoints linked to child survival." (Abstract)
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"In this work, we reveal the structure of global news coverage of disasters and its determinants by using a large-scale news coverage dataset collected by the GDELT (Global Data on Events, Location, and Tone) project that monitors news media in over 100 languages from the whole world. Significant va
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riables in our hierarchical (mixed-effect) regression model, such as population, political stability, damage, and more, are well aligned with a series of previous research. However, we find strong regionalism in news geography, highlighting the necessity of comprehensive datasets for the study of global news coverage." (Abstract)
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"Through a systematic review of the literature, this article summarizes and evaluates evidence for the effectiveness of mass media interventions for child survival. To be included, studies had to describe a mass media intervention; address a child survival health topic; present quantitative data fro
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m a low- or middle-income country; use an evaluation design that compared outcomes using pre- and postintervention data, treatment versus comparison groups, or postintervention data across levels of exposure; and report a behavioral or health outcome. The 111 campaign evaluations that met the inclusion criteria included 15 diarrheal disease, 8 immunization, 2 malaria, 14 nutrition, 1 preventing mother-to-child transmission of HIV, 4 respiratory disease, and 67 reproductive health interventions. These evaluations were then sorted into weak (n=33), moderate (n=32), and stronger evaluations (n=46) on the basis of the sampling method, the evaluation design, and efforts to address threats to inference of mass media effects. The moderate and stronger evaluations provide evidence that mass media-centric campaigns can positively impact a wide range of child survival health behaviors." (Abstract)
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"These standards are to help people make their information easy to read and understand. We have made these standards as part of a project that took place in Europe. People from 8 European countries met several times to write these standards. The project which brought these people together was called
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“Pathways to adult education for people with intellectual disabilities”. Adult education is also called lifelong learning. Lifelong learning programmes are courses where adults can learn new things. At the moment, lifelong learning programmes are often hard for people with intellectual disabilities to take part in. The aim of this project is to make lifelong learning programmes easier for people with intellectual disabilities to take part in." (Page 5)
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"The report reviews several communications tools developed and disseminated through collaboration with Tacloban’s Radyo Abante as part of IOM’s Tindog Kita (‘Rise Together’) communications campaign, which included a radio drama, interactive talk show and key message song. Of the communicatio
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ns components, the song developed jointly with Health Songs International was the most popular and widely known. The report notes that community concerts, mobile downloads and play by other radio stations played a key role in disseminating the song. The report also provides recommendations for ongoing and future communications campaigns in Haiyan-affected areas." (CDAC website)
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"Using elements of framing and grounded theory, a qualitative interpretive case study analysis of environment and sustainability related articles from a leading English language fortnightly magazine in India reveals that highly emotive frames are being used in media construction of the environment a
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nd sustainability discourse in India. While the research findings suggest that stock themes from the international framing repertoire are in use, they also indicate that distinctive new frames are being employed that could assist in instigating social change and refashioning public attitudes." (Abstract)
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"En Manual de comunicación ambiental, el lector encontrará una guía para definir una política de comunicación ambiental. Con tal fin se aclara este término diferenciándolo de otras prácticas que se apropian del «discurso verde» sin creer en él. Además, se esbozan las estrategias, las cla
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ves de un plan de comunicación y las técnicas que se pueden utilizar. A través de una selección de casos prácticos se quiere inspirar a estudiantes y profesionales de la comunicación estratégica y del marketing, así como a directivos, a realizar una comunicación efectiva de los valores ambientales desde la empresa, la Administración y las asociaciones ciudadanas." (Cubierta del libro)
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"This guide has been created to provide a practical resource to media professionals interested in reporting on the issues facing people with disabilities in Indonesia. It is a ‘one-stop’ source for information on global disability statistics, and provides practical guidance on appropriate termin
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ology, tips on reporting, references to key national and international standards with a particular focus on the right to training and employment of people with disabilities. It also provides contact details of organizations working on disability issues. This pocket guide is intended for people working as editors, journalists, broadcasters, producers, programme makers and presenters. They are also relevant to people working as web editors, and on interactive multimedia products." (Page 10)
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"On 1 August 2013, heavy rains in the Sudan triggered flash floods that affected more than 530 000 citizens. The government failed to aid those affected and created a media blackout. More than 12 000 Sudanese volunteers created a horizontal network of citizens participating in a community-led initia
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tive. The Nafeer campaign united the fragmented discourse, demonstrating that using ICTs to mobilise citizens is not contingent on the number of people with access, but on how access is channeled." (Abstract)
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"The primary audience of this toolkit is anyone using or planning to use radio to enhance the impact of their development programs. It does not assume any level of prior knowledge of interactive radio from the reader. It will primarily appeal to practitioners who are planning to work through establi
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shed radio stations or disseminate audio recordings independent of radio (for example, via MP3 players or mobile phones). It is not intended to be a guide to establishing a radio station from scratch, although you will likely find much of the content relevant if that is your main objective." (Introduction, page v)
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"On 4th July 2014, Internews launched Boom Box Talk Talk (BBTT) in the Malakal, UN Mission Protection of Civilian (PoC) site, to provide people affected by the conflict with life saving and life enhancing information. BBTT is a professionally produced audio Humanitarian Information Service (HIS). In
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order to reflect the voices of the community, Internews recruited and trained community correspondents who themselves had been affected and displaced from their homes. The service is designed as a platform for people to discuss issues, share ideas, and ask questions of each other and humanitarian agencies operating in the PoC [...] This baseline survey was conducted in August just as the project was starting. It aims to inform Internews on the nature and content for BBTT, and assess people’s need for, and access to, information in a context where radio and other communication channels are highly limited." (Page 1)
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"This chapter examines the Second Vatican Council (Vatican II) theology as the implicit background to Robert White's studies on development communication. We will then examine White's influence on the Center for Communication, Media and Society's graduate program in development communication." (Page
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241)
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"This article examines the discourse surrounding Kibera, a highly populated low-income community in Nairobi, Kenya. Based on 11 months of fieldwork and interviews with 56 Kibera residents, this article discusses the disconnect between the lives experienced by residents and the hyperbolic and essenti
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alised discourse that depicts Kibera as a community defined by sickness, crime and despair. While residents do not deny many of the hardships that are central to the Kibera discourse, they articulate maisha mtaani [life in the neighbourhood] as complex, diverse and contextual. Sadly, several groups that claim to serve the good of Kibera are partially responsible for perpetuating this harmful discourse. In fact, some NGOs, journalists and residents benefit from reproducing a discourse that actively marginalises Kibera and its people." (Abstract)
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"This study uses the influence of presumed media influence model as the theoretical framework to examine how perceived social norms (i.e., descriptive, subjective, and injunctive norms) will mediate the influence of pro- and antidrinking media messages on adolescents' intention to consume alcohol in
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rural Thailand. Data collected from 1,028 high school students indicate that different mechanisms underlie drinking intentions between nondrinkers and those who have consumed alcohol or currently drink. Among nondrinkers, perceived peer attention to prodrinking messages indirectly influenced adolescents' prodrinking attitudes and intentions to consume alcohol through all three types of perceived social norms. Among drinkers, perceived peer attention to pro- and antidrinking messages indirectly influenced adolescents' prodrinking attitudes and intentions to drink alcohol through perceived subjective norm. The findings provide support for the extended influence of presumed media influence model and have practical implications for how antidrinking campaigns targeted at teenagers in Thailand might be designed." (Abstract)
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"This report demonstrates how providing information to Internally Displaced Persons (IDPs) in South Sudan can dramatically increase their health, safety and well-being and make a positive impact on their lives in the midst of an ongoing conflict [...] Boda Boda Talk Talk (BBTT) was the first Humanit
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arian Information Service program to be developed by Internews in response to the conflict. It utilizes staff and community correspondents hired from within the Tong Ping site in order to deliver vital information in such areas as: how to obtain food, water, shelter, and non-food items; receiving medical assistance and other forms of help including referral services, registration/legal assistance and special services for women, girls, the disabled, and the elderly; available educational opportunities; family reunification procedures; health promotion and disease prevention; and information related to protection and security [...] In February, 2014, Internews worked with Forcier Consulting to conduct a baseline survey of 612 respondents from the Tong Ping site to identify information needs, sources, and preferences to help guide their intervention strategies, and in April 2014 Internews again teamed up with Forcier Consulting in order to conduct a second wave of data collection and assess the impact of BBTT while working towards a deeper understanding of general information needs at the Tong Ping site [...] The results were extremely encouraging as community members in overwhelming numbers stated that they were listening frequently, and that they found the program both relevant and trustworthy. Nearly all (95.8%) survey respondents had heard of BBTT and of these almost two thirds (62.1%) listened to the program frequently." (Executive summary)
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"This article is interested in the extent to which various social actors in the Durban network society, such as civil society, corporations and the state, shape public information and perception in their own interests regarding environmental discourse. Empirical evidence presents viewpoints from key
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social actors and a local case study. The article compares the urban regional and case study analyses, and highlights the complex relationship between various social actors and the numerous avenues used to shape public information and perception. While corporations causing pollution mainly serve as barriers to civil society using the media effectively to highlight environmental injustices (e.g. through corporate media sponsorships, media intimidation), this is further complicated by limitations within civil society and media outlets to influence media discourse (e.g. limited financial/human resources, individualized leadership, media remuneration issues). Alongside these limitations, and the power of government and corporations, the influence of media discourse and perceptions regarding industrial risks are also dependent upon successful horizontal and vertical networking between civil society actors." (Abstract)
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