"From 21 to 23 November 2018, eight communication officers working in French-speaking Africa for the International Committee of the Red Cross (ICRC) met in Dakar, Senegal, to talk about how they have used radio as a tool for humanitarian communication. They also learned how to evaluate their program
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mes’ impact with the help of Adrien Zerbini from Fondation Hirondelle, a Swiss non-governmental organization that provides information to communities in crisis so that they can take personal and political action. The ICRC and Fondation Hirondelle signed a memorandum of understanding in December 2017 on working together in the field. This guide serves as a written record of the best practices discussed at the Dakar workshop and provides simple, helpful, easy-to-use guidelines. The guide is divided into two sections: part one contains ten golden rules and some tips for producing a good radio broadcast; part two outlines the different types of broadcast and how to evaluate a programme’s impact." (Introduction)
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"This article adopts the case study research approach through the use of document analysis and interviews to investigate the role of two community radio stations in selected areas of the KwaZulu-Natal Province of South Africa with regard to rural development and the dissemination of information to w
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omen listeners. It also suggests ways by which these radios may be used to enhance access to information by rural women in South Africa. The findings reveal that although community radio stations are recognised as support systems for information dissemination in rural communities, their role in information dissemination and the community development of women has not been fully explored. This article suggests ways in which the services of community radios may be enhanced by the provision of information to women for rural development." (Abstract)
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"En el proyecto PLAID se realizaron cursos de capacitación en vídeo para agricultores y consultores. Las experiencias obtenidas en estos cursos constituyen la base de esta guía. En ella se dan consejos sobre cómo producir vídeos informativos utilizando medios sencillos. Esta guía sigue los tre
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s pasos de toda producción de vídeo: planificación, rodaje y edición. Está centrada en los requisitos específicos de los videos para la agricultura. Esta guía está dirigida a principiantes: agricultores, consultores, pero también investigadores en proyectos nacionales e internacionales que deseen producir vídeos de instrucción sencillos como parte de sus actividades de difusión." (Resumen)
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"Somalia is facing a protracted displacement crisis. Since the new wave of displacement as a result of the 2016/2017 drought, 2.6 million people - one in six Somalis - have been forced to flee their homes.1 Displaced groups in Somalia are extremely vulnerable - lacking in sustainable livelihoods, pe
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rmanent housing and access to basic services. Their arrival and continued presence in cities and towns, such as Mogadishu, Baidoa and Bossaso, are straining services and infrastructure in municipalities that already struggle to deliver for the host community [...] In response to the context outlined above, AVF proposed and deployed an innovative social accountability and public opinion gathering intervention that is designed to meet the following objectives: 1. Devise a methodology for consultations with communities that uses radio shows and targeted SMS adverts to participants in previous radio series as a means to engage with communities, establish feedback loops and generate data; 2. Conduct data analysis in order to inform the elaboration of area-level outcomes supporting the attainment of durable solutions in the target locations, based on the perceptions of residents and people affected by displacement [...] It is important to note that this is a survey of perceptions and therefore does not always represent objective facts on the ground. Any social change initiative must however be based on a strong understanding of the populations’ perceptions, given that they guide their behaviors and attitudes. This also allows having a better grasp on challenges encountered, which enables work towards improving the situation, particularly taking into consideration age and gender specific experiences." (Introduction, page 6-7)
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"This handbook provides guidelines on the practice and ethics of participatory visual methods (PVM) with emphasis on their use in low and middle income countries (LMIC) for community and public engagement in health and health science. The guidelines are drawn from the hands-on experience of the auth
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ors and the insights they have gained as PVM practitioners working with these methodologies in LMIC for 10 years or more. The handbook has been developed for use by engagement practitioners who are relatively new to the field of PVM and want to learn more about what they are and how to work with them. It also aims to support health science researchers who wish to include visual methods when engaging local communities and wider publics in their work. The handbook does not explore the theory behind PVM or provide an in-depth review of the literature. For each method that is described the pioneering work in the field is cited, along with other suggested reading, should you wish to learn more." (Foreword)
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"The concept of social vulnerability has been increasingly applied in disaster literature, but its communicative drivers have remained understudied. In this article, we put forward a heuristic framework for explaining how communication-related factors may adversely affect people’s capacity to prep
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are for and respond to disasters. This will help researchers, policy makers, and practitioners in the field of disasters and crises to systematically identify individual, social-structural, and situational factors of vulnerability that shape how people access, understand, and act upon information about hazards. We integrate ideas from recent literature on information disorders – various forms and effects of false or harmful information that are characteristic to modern communication ecosystems – to improve our understanding of how the new media environments may transform the ways people learn about hazards and cope with disasters." (Abstract)
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"This guide provides advice, exercises and notes for local peacebuilders who wish to facilitate a participatory video (PV) process in order to enhance the resilience and peacebuilding capacities of their communities. [It] provides exercises for the facilitator to guide participants through experient
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ial learning on: how to use a camera; how to frame a shot; how to record sound; how to direct; how to conduct and record an interview; how to identify what makes a story, how to tell an audio-visual story; how to use a storyboard to plan a film; how to write a script for a fictional story; how to record and integrate feedback received from the community; how to use editing to tell a story in film; how to conduct a paper edit. Core peacebuilding objectives include: how to facilitate constructive group discussions on sensitive topics; how to view and present a story from different perspectives; how to select a topic and genre that meet the group's communication objectives; how to understand that any film they make can have both positive and negative impacts; how to identify dividers and connectors in a community; how to understand and integrate different perspectives on privilege and identity." (Framing & objectives, page 6)
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"Currently, research on older Chinese rural women’s reading activities through social media is scarce. This paper, based on a 2015 ethnographic study in the south-central Chinese city of Changsha, responds to this disparity. It highlights some of the reading choices and sources shared by a group o
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f rural women (over 40 years of age) through the most popular Chinese social media platform WeChat. The discussion emphasizes that in particular women in this rural community advertising revenue mechanisms of WeChat’s official account platform. A significant finding is that Changsha’s rural women endorsed articles that appeared to reflect their off-line realities and aligned with their emotional states. Uncertainty about information accuracy was affected by their educational backgrounds, literacy levels, life experiences, and moreover, by underlying Chinese social conditions and cultural expectations, which together, meant they sometimes recirculated fake, sexual, misleading and poor-quality information." (Abstract)
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"In this article, we assert and demonstrate a particular and enduring adaptability of radio in tandem with observable temporal shifts in development communication theory and practice in Africa. Specifically, we use the historical research method to explore and explain the ideological discourses, pol
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ity contours and social forces that have overlain the role of radio as both an index and an instrument of development in Ghana. The evidence reveals that radio has transitioned through three key milestones in how the technology has been appropriated and applied to national development efforts: from transplantation, through transmission, to transaction. Each of these phases coincides, incidentally, with paradigm shifts in development communication theorizing: from modernization through diffusion to participation. They also coincide, broadly, with three distinctive epochs of ideological shifts in the historical accounting on radio for development in Ghana: from British imperial hegemony, through post-independence command-and-control, to contemporary liberal pluralism." (Abstract)
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"Les entretiens menés en septembre 2019 avec des communicateurs en santé et des résidents ont révélé que les barrières linguistiques empêchent la compréhension d’informations cruciales sur l’Ebola. Les informations diffusées en français et en swahili ne sont pas comprises par tout le
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monde. Les gens ont du mal à interpréter le sens de termes médicaux en français qui paraissent pourtant simples. Le swahili est mieux compris dans la variante locale de Beni, tandis que les femmes et les personnes âgées de la région ont besoin d’informations dans la variante locale du nande. Pour les militaires et leurs familles, c’est en lingala qu’il faut donner les informations. Pour communiquer de façon efficace au sujet d’Ebola, il faut relayer l’information dans ces quatre langues. L’utilisation de la terminologie technique présente sa propre barrière linguistique. Certains termes médicaux clés spécifiques à l’Ebola sont en français et ne sont pas toujours traduits de la même manière. Les personnes chargées de la communication en santé ellesmêmes se trompent sur leur sens. Les participants de cette étude ont expliqué que certains des mots liés à l’épidémie sont inacceptables sur le plan social et culturel. Ces mots sont perçus comme étant violents et offensants, surtout ceux associés à la mort. Par conséquent, beaucoup de gens rechignent à les employer. Les communicateurs en santé les remplacent par leurs propres explications enveloppées d’euphémismes. Ces alternatives peuvent parfois être incohérentes et vagues et causer des malentendus. Les personnes chargées de la communication en santé ont besoin de soutien pour traduire les termes liés à l’Ebola d’une manière harmonisée et acceptable pour la population locale. La teneur des informations communiquées pose, elle aussi, un problème. Les messages actuels sur l’Ebola ne communiquent que des informations et des consignes de base. Ils ne fournissent pas les éléments nécessaires qui pourraient aider les gens à comprendre pourquoi et comment la prévention et le traitement d’Ebola fonctionnent. Aussi, avec l’évolution de l'épidémie et de la stratégie d'intervention, les questions des gens ont changé. Les participants de cette étude ont demandé que des informations complexes et transparentes leur soient communiquées dans une langue et un style qui leur sont familiers. Ils veulent des explications approfondies sur les derniers développements. Or il manque aux communicateurs en santé les outils de communication et la formation adaptés à ces développements, d’où la difficulté qu’ils ont à fournir des réponses à la fois claires et cohérentes. Les malentendus et les contradictions qui en résultent sont source de confusion pour les populations, et le manque d’explications détaillées ne fait qu’exacerber les doutes et les frustrations." (Résumé, page 3-4)
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"Dieser Aufsatz hinterfragt, warum die frühe Münsteraner Interkulturalitätsforschung um Henk Prakke und seine Schüler, insbesondere Franz-Josef Eilers, keine nachhaltige Institutionalisierungschance hatte. Aus einer wissenschaftssoziologischen und fachhistorischen Perspektive werden sowohl Pfada
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bhängigkeiten innerhalb der deutschen Publizistikwissenschaft als auch die isolierte Lage des neuen Forschungsthemas in der jungen Bundesrepublik Deutschland, deren Wissenschaftslandschaft noch wenig Anschlussmöglichkeiten bot, diskutiert. Ausgehend von Münster entwickelte sich zwar ein interessiertes Forschermilieu über verschiedene akademische Statusgruppen hinweg, das allerdings zu begrenzt war, um sich durchzusetzen und interkulturelle Kommunikationsforschung 20 Jahre nach dem Ende des Zweiten Weltkriegs als Thema etablieren zu können." (Abstract)
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"We hope you’ll come away from this report with a clearer understanding that conservation is a behavioral challenge and therefore needs behaviorally-informed solutions. Here is your starting point with the tools and tactics to employ in your efforts to preserve our natural resources for current an
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d future generations." (Foreword)
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"Drawing on social theory, political economy and cultural studies, 'Media Solidarities' explores the way in which media can both enable and obstruct meaningful bonds of solidarity and positive social change. Written in a highly approachable style, it ties theory to contemporary world events and medi
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a discourses through a series of examples and case studies. The book offers an analytical toolkit to critically understand media narratives of representation, participation and production." (Back cover)
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"Celebrity endorsements are often sought to influence public opinion. We ask whether celebrity endorsement per se has an effect beyond the fact that their statements are seen by many, and whether on net their statements actually lead people to change their beliefs. To do so, we conducted a nationwid
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e Twitter experiment in Indonesia with 46 high-profile celebrities and organizations, with a total of 7.8 million followers, who agreed to let us randomly tweet or retweet content promoting immunization from their accounts. Our design exploits the structure of what information is passed on along a retweet chain on Twitter to parse reach versus endorsement effects. Endorsements matter: tweets that users can identify as being originated by a celebrity are far more likely to be liked or retweeted by users than similar tweets seen by the same users but without the celebrities' imprimatur. By contrast, explicitly citing sources in the tweets actually reduces diffusion. By randomizing which celebrities tweeted when, we find suggestive evidence that overall exposure to the campaign may influence beliefs about vaccination and knowledge of immunization-seeking behavior by one's network. Taken together, the findings suggest an important role for celebrity endorsement." (Abstract)
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"Die partizipative Mediendidaktik steht für ein Modell einer kritisch-konstruktivistischen Mediendidaktik. Sie verfolgt den Anspruch, aus vorwiegend erziehungswissenschaftlicher Sicht eine zeitgemäße, zukunftsorientierte und kritische Perspektive auf aktuelle gesellschaftliche Entwicklungen im Zu
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ge von Mediatisierung und Digitalisierung einzunehmen. Mit dem Band liegt ein theoretisch fundierter und praktikabler mediendidaktischer Ansatz vor, der bestehende Ansätze um einen medienbezogenen, partizipativen Fokus erweitert." (Verlagsbeschreibung)
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