"El estudio de audiencia radial total Perú (urbano y rural) revela que la radio alcanza a un 89% de la población del Perú, siendo 22,4 milliones de personas que escuchan radio en una semana. Los radioyentes escuchan un promedio de 22 horas semanales. RPP es escuchada por la cuarta parte de la pob
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lación del país, logrando 6,3 milliones de las escuchas a la semana, penetración que logra alcanzar tanto al área urbana como al rural." (Página 1)
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"Trois-quarts des Nigériens possèdent un téléphone portable ou y ont accès à travers quelqu’un du foyer qui en possède un. Cet accès est de 55% pour la radio, 21% pour la télé, et 6% pour l’ordinateur. Mais juste 12% des Nigériens ont un téléphone portable avec accès à l’Interne
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t, une facilité plus grande chez les mieux nantis. La radio est la source d’information la plus utilisée, avec six Nigériens sur 10 qui l’écoutent au moins quelques fois par mois. En termes de régularité, 32% des Nigériens suivent les informations à la radio tous les jours, 13% à la télé, 6% sur Internet, 6% sur les médias sociaux, et 1% seulement via la presse écrite. Radio, télévision, Internet, médias sociaux, et presse écrite ont une constante: Ils sont davantage suivis pour les infos par les urbains que par les ruraux, par les hommes que par les femmes, et par les plus instruits que par les moins instruits." (Résultats clés)
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"The information ecosystem in DRC is fragmented and fragile. It is characterised by a great number of media outlets, however their level of professionalism is low and their vulnerability to partisan capture is high. This fragility is replicated in the online space. The Congolese population rely heav
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ily on informal sources of information such as word of mouth, interpersonal communication with family and friends. The scarcity of reliable information open avenues for the rumours and misinformation to spread. This context presents serious challenges for the promotion of good governance and accountability that requires well informed citizens. To better address those challenges, it is necessary to understand the main sources and dynamics of information flows both offline and online, and through media and non-media channels. A consortium composed of Fondation Hirondelle (FH), Demos, Harvard Humanitarian Initiative (HHI) and the Institut Congolais de Recherche en Développement et Etudes Stratégiques (ICREDES) was created in order to provide a more holistic view of the Congolese information ecosystem and to identify opportunities for entry. Due to the limited time and resources of the study, and because of the pre-existing networks and capacities of the consortium in this region, its focus is on North Kivu. To identify the voices, networks and themes that dominated this information ecosystem in this region, three levels of analysis were chosen: 1. The sources and level of information of the local populations. This analysis was provided by HHI that implemented household surveys of large samples of populations in Eastern DRC; 2. The sources of information of local journalists. This analysis was provided by FH that surveyed a network of 18 local radios in North Kivu; 3. The network and content analysis of digital and social media provided by DEMOS [...] Findings: Radio is the primary media source of information for the population of Eastern DRC (78% of the sample listens to it occasionally and 43% daily [...] The main sources of information depend on the context and the nature of the information people are seeking [...] The results highlight the lack of reliability of information sources (46% of respondents expressed a moderate to high level of confidence in local radio, and 39% for national radio) ..." (Executive summary)
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"In chapter 2, the book lays down its foundations with a review of a large body of experimental psychology research on how and why individuals can preserve their beliefs, sometimes in the face of all evidence, logic, and argument to the contrary. The second part of the chapter shows that millions of
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people do the same in the real world outside the laboratories, whatever the media say [...] Chapter 3 considers political partisanship and party identification - that is, strong attachments to political ideas, values, and organizations. Experiments show that people are likely to engage in belief preservation where partisan opinions are concerned, and the same seems to be true of partisans in the outside world [...] Chapter 4 broadens the scope of inquiry to examine how non-partisanship and non-party political beliefs and values can influence the ways the majoritiy of individuals receive and process news reports and draw conclusions from them [...] The first eight chapters deal mainly with the micro, demand side of the equation - but there is also the macro, supply side of news media systems. Supply and demand are often analyzed separately, although understanding media effects requires examining the interaction between them [...] Chapter 9 compares commercial and public service broadcasting, showing that they have different effects on political knowledge, trust, participation, and democratic support. Chapter 10 turns to the classic theory of news media pluralism as a cornerstone of modern democracy [...] The research strategy of this book involves comparing and contrasting a large number of studies of media effects on political attitudes and behavior in order to compare and contrast the conclusions they reach. The book does not merely traingulate in order to reach reliabe conclusions, but it polyangulates, using many different studies written by sociologists, political scientists, psychologists, and economists who employ a variety of methods to investigate many possible media effects on politics. American and British research is used in the main, but single-country research on Russia, the Netherlands, Canada, France, Italy, Spain, Germany, and Belgium is included, as are comparative studies of European Union member states." (Chapter 1, page 2-5)
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"This report analyses the Chin media sector. It is based on research conducted by MDIF from late 2018 through December 2019, as well as a quantitative and qualitative survey conducted by Myanmar Survey Research (MSR) in May 2019. The report provides data on the Chin media operations themselves, as w
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ell as the news and information needs and preferences of their actual and potential audiences in Chin State and Sagaing Region [...] What we have found is that, in many respects, Chin media face very similar problems to their counterparts elsewhere in Myanmar. They have often been set up by individuals who are deeply committed to serving the information needs of their communities, and they are often an important source of information for their audiences. We also have found that Chin media are dealing with challenges managing the digital transition that are similar to both their national and local media counterparts, and that more than half of them are also simultaneously continuing to produce print publications that remain a valuable news source for local communities. And, like local media all over the country, MDIF’s research has confirmed that Chin media are facing a major struggle to survive financially, often having to rely on local donors and personal savings as well as more traditional revenue sources such as advertising and print copy sales." (Introduction)
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"Along with the valorization of “beneficiary” participation in development praxis, contemporary communication scholarship has tended toward internet-enabled technologies and applications. This study breaks ranks with the implicit loss of faith in the capacity of the so-called legacy media, and r
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adio in particular. It argues that precisely those advances in new technologies, together with the peculiar media ecology of Ghana and Africa generally, are the bases for prenotions about the enduring relevance of radio. To verify this claim, focus group discussions were conducted among radio audiences in Ghana. The findings suggest three factors for a renaissance of radio as a development communication medium: its contribution to democratic pluralism; the use of local languages that enables social inclusion; its appropriation of new technologies for audience participatory engagement. Radio has thus evolved from the powerful effects notions of a one-way transmitter of information to an increasingly more interactive, audience-centric medium." (Abstract)
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"The European Video Measurement Matrix provides a unique reference tool on different audience and verification measurement providers’ capabilities and methodologies. Through this overview, the FreeWheel Council for Premium Video, Europe (FWCE) aims to shed light on similarities and differences acr
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oss the region and open up a dialogue on how metrics should evolve over time to serve the interests of brands and premium video providers alike." (Page 2)
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"The retrospection, which covers Egypt, Jordan, Lebanon, Qatar, Saudi Arabia, Tunisia, and the United Arab Emirates, includes the following highlights: Internet penetration has increased in every country since 2013. The biggest increase occurred in Lebanon – from 58 percent to 91 percent in the la
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st five years; Smartphones are the ‘go-to’ device, connecting 97 percent of people to the internet as declining numbers of people (45 percent) rely on computers as their primary source of internet access; In terms of social media, fewer Arab national now use Facebook (74 percent) and Twitter (27 percent), while Instagram and Snapchat have risen to 40 percent and 29 percent respectively, due perhaps in part to the privacy these applications provide; Direct messaging is ubiquitous, with 97 percent of people using it; 47 percent of people send messages to group chats; Trust among Arab nationals in mass media is widespread, but figures have declined in several countries such as Tunisia (from 64 percent to 56 percent) and Qatar (from 69 percent to 64 percent); Most Gulf nationals say news media in their country is credible, but nationals elsewhere tend to disagree (Qataris are among the highest group in this respect with 62 percent saying their national media is credible, and Jordan among the lowest, at just 38 percent - down from 66 percent in 2013); At the same time, the belief that international news organizations are biased against the Arab World has grown. An average of 37 percent of Arab nationals thinks this." (https://www.qatar.northwestern.edu/news/articles/2018/05-mideast-media-retrospective.html)
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"Radio hat mit 31% den höchsten Marktanteil an der Info-Nutzung zu regionalen Themen, gefolgt vom Internet knapp vor der Tageszeitung. Fernsehen an vierter Stelle [...] Die Tageszeitung bekommt mit Abstand die meisten Nennungen als wichtigste Quelle für regionale Infos. Internet wie bei der Nutzun
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g auf dem 2. Rangplatz vor Radio und TV." (Seite 8-9)
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"El presente informe estudia a los jóvenes de entre 16 y 29 años, en relación con la televisión y la política nacional. Se indaga en su nivel de equipamiento tecnológico audiovisual, en sus hábitos de consumo televisivo y, de manera más específica, en sus preferencias informativas sobre pol
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ítica. Los datos usados provienen de cuatro encuestas realizadas y publicadas durante 2017 por el CNTV. Las cuatro encuestas tienen muestras de representatividad nacional." (Presentación)
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"Este libro pretende plantear, cuando menos, algunas preguntas sobre el problema de las audiencias: ¿cuál es el efecto y el impacto que estas nuevas formas de categorizar a las audiencias pueden tener en la propia industria de los medios y los mercados de la comunicación? ¿Qué corrientes de est
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udio alrededor de las audiencias nos pueden ayudar mejor para explicar este fenómeno? ¿Cuáles han quedado relegadas dentro de esta transformación comunicativa? Además, su interés es mostrar los retos teóricos e investigativos que implica hoy pensar las audiencias, y ofrecer al lector una introducción extensa al problema. Su objetivo es ampliar el debate, moviéndolo de un escenario fragmentado en las visiones sobre la audiencia a uno integrador, que acerca a los investigadores a tener consideraciones que vinculan diferentes preguntas y que permiten acercarse de mejor manera a los individuos, más que a la cuantificación de sus consumos." (Descripción de la casa editorial)
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"The study found that there is a widespread preference towards local media as people feel that these media outlets provide them with information relevant to their local communities and daily lives. Television is a preferred medium for consuming news but social media, and Facebook in particular, is c
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atching up. A culture of sharing news and information ensures that even people without access to Facebook know of the platform and get updates through friends and family. People’s trust in media differs but with many preferring state-owned media to deliver trustworthy and reliable news and information. Some news consumers showcase a natural skepticism towards news and information, but limited access to reliable information makes it difficult for them to verify what they read, see or hear. Despite some people’s ability to critically reflect on the information they encounter, the level of media literacy in Myanmar remains low with many finding it difficult to decipher media content and grasp the role and purpose of media and news. Based on the findings, the report ends with 12 recommendations. Six are directed towards the Myanmar media industry, journalists and other content producers while the remaining six are targeted at media development organizations and learning institutions." (Executive summary)
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"El 89,6% de los 25 millones de personas mayores de 11 años que habitan en el Perú escuchan radio en el transcurso de una semana lo cual representa 22 mil 400 millones de radioescuchas. El tiempo promedio de escucha semanal es de 21 horas a la semana o tres horas diarias. Comparando la audiencia u
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rbana versus la rural, en el primer caso el alcance es mayor y la radio es escuchada por el 92,3% del total de la población (18’5 MM) y con 23 horas semanales. En el caso rural, baja el alcance al 78,5% (3’9 MM) y el nivel de escucha promedio semanal también es menor. Hay que considerar que en este segmento de la población es mucho mayor el nivel de pobreza y como consecuencia menor el número de aparatos de radio por hogar." (Página 1)
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