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Propaganda & Persuasion
Deep Insights
Los Angeles et al.: Sage, 7th ed. (2019), xv, 400 pp.
"Reflecting the remarkable changes in the world of propaganda due to the increasing use of social media, this updated Seventh Edition provides a systematic introduction to the increasingly complex world of propaganda. Viewing propaganda as a form of communication, the authors help you understand inf
...
Major Theories of Media Effects
New York: Peter Lang (2019), xvii, 306 pp.
"In Major Theories of Media Effects, six major theories of media effects are thoroughly analyzed and then evaluated to construct a picture of the current state of knowledge about the scholarly field of media effects. These six theories are cultivation, agenda setting, framing, uses and gratification
...
De la publicidad a la comunicación persuasiva integrada: Estrategia y empatía
Madrid: ESIC Editorial (2019), 416 pp.
"La comunicación persuasiva es la resultante de la suma de la comunicación estratégica y la comunicación empática. Esta fórmula combina conceptos en los que profundiza el libro, con el objetivo de identificar hacia dónde va la publicidad, término que, desde el punto de vista de las autoras,
...
Social Theory After the Internet: Media, Technology, and Globalization
London: UCL Press (2018), xi, 196 pp.
"Social Theory after the Internet focuses on everyday uses and effects of the internet, including information seeking and big data, and explains how the internet has gone beyond traditional media in, for example, enabling Donald Trump and Narendra Modi to come to power. Schroeder puts forward a soph
...
Media effects: Ensaios sobre teorias da comunicação e do jornalismo. Vol. 3: Espiral do silêncio, enquadramento e contemporaneidade
Porto Alegre, Boa Vista: Editora Fi, Universidade Federal de Roraima (2018), 231 pp.
"Com um trabalho rigoroso, o volume 3: Espiral do silêncio, enquadramento e contemporaneidade nos proporciona uma viagem por temáticas desenvolvidas por pesquisadores das distintas regiões brasileiras. Articulando investigações que pautam significativas contribuições teóricas, os oito capít
...
Media effects: Ensaios sobre teorias da comunicação e do jornalismo. Vol. 5: Newsmaking, gatekeeping e teoria social
Porto Alegre; Boa Vista: Editora Fi; Editora da Universidade Federal de Roraima (UFRR) (2018), 191 pp.
"Articulando pesquisas de campo e investigações mais teóricas, os oito capítulos presentes no vol. 5 dedicam-se a aprofundar conceitos que problematizam situações evidenciadas na contemporaneidade e que passam a fazer parte da agenda permanente das Teorias da Comunicação e do Jornalismo. Ent
...
A Field Guide to “Fake News” and Other Information Disorders
Key Guides
Amsterdam: Public Data Lab (2018), 212 pp.
"The guide explores the notion that fake news is not just another type of content that circulates online, but that it is precisely the character of this online circulation and reception that makes something into fake news. In this sense fake news may be considered not just in terms of the form or co
...
Media effects: Ensaios sobre teorias da comunicação e do jornalismo. Vol. 2: Efeitos da terceira pessoa, enquadramento e teoria do cultivo
Porto Alegre; Boa Vista: Editora Fi; Editora da Universidade Federal de Roraima (UFRR) (2018), 243 pp.
"Este volume trata-se de um trabalho experimental, onde pesquisadores da pós-graduação, em diversos níveis, debruçam-se sobre questões teóricas à luz de teorias da Comunicação e do Jornalismo. No segundo volume, destacam-se as pesquisas com foco no enquadramento, nos estudos culturais, na
...
Media effects: Ensaios sobre teorias da comunicação e do jornalismo. Vol. 1: Teorias do agendamento, priming e framing
Porto Alegre; Boa Vista: Editora Fi; Editora da Universidade Federal de Roraima (UFRR) (2018), 258 pp.
"A comunicação, tomada como seara do conhecimento que tangencia a humanidade em todos os seus afazeres, da gestão pública à gestão empresarial, do consumo ao diálogo familiar, das cores às manifestações estabelecidas pelas opções humanas. Neste sentido, este livro intitulado “Media Eff
...
Mídias sociais no Brasil emergente: Como a internet afeta a mobilidade social
London: UCL Press; University College London (2017), xviii, 291 pp.
"Juliano Spyer procura entender por que brasileiros de baixa renda investiram tanto tempo e dinheiro para incorporar o uso das mídias sociais a seu cotidiano. Explora essa questão por uma variedade de temas, incluindo educação, relacionamentos, trabalho e política e argumenta que o uso das míd
...
Emotionen und das Ringen um Aufmerksamkeit: Der mediale Trend zu emotionsfokussierten Stilmitteln
Communicatio Socialis, volume 50, issue 3 (2017), pp. 360-368
"Das Ringen um mediale Aufmerksamkeit hat eine neue Qualität erhalten. Seit dem Aufkommen der Massenmedien haben diese über neue Publikationsformen qualitativ und quantitativ eine außerordentliche Ausweitung erfahren. Damit hat sich ein scharfer Wettbewerb ergeben, bei dem sowohl gesellschaftlich
...
Stereotype und die Wahrnehmung von Medienwirkungen
Wiesbaden: Springer VS (2017), xiv, 395 pp.
"Stereotypisierung findet meist unbewusst statt und ist in sozialen Situationen ein alltäglich ablaufender Prozess. Die Autorin verbindet die Frage nach den Einflussfaktoren auf die Wahrnehmung von Medienwirkungen mit dem Prozess der Stereotypisierung zu unterschiedlichen Personengruppen. Auf diese
...
Communication in Sierra Leone: An Analysis of Media and Mobile Audiences
London: BBC Media Action (2016), 52 pp.
"The survey indicates that radio remains the most widely accessed broadcast platform in Sierra Leone. In all, eight out of 10 (81%) Sierra Leoneans have access to radio, and 47% listen to it daily. Radio listenership is fractured, however, with no single station able to reach a national audience. Ar
...
Communication, Generation and Cultural Memory: Insights from Fieldwork in Vietnam
In: Politics, Civil Society and Participation: Media and Communications in a Transforming Environment
Bremen: edition lumière (2016), pp. 213-226
"The chapter examines the complex relations of communication processes, generations and cultural memory in the socio-cultural setting of North Vietnam. It critically reviews present scholarly work in the flourishing, but scattered, field of memory research in communication and media studies, and dis
...
How Does Media Influence Social Norms? A Field Experiment on the Role of Common Knowledge
New York: New York University, Department of Politics; UNESCO (2016), 28 pp.
"How does media influence beliefs, attitudes, and behaviors? We know surprisingly little about this influence and I argue that two mechanisms account for its impact. Media provides new information that persuades individuals to accept it (individual channel), but also, media informs listeners about w
...
Medienpsychologie: Schlüsselbegriffe und Konzepte
Deep Insights
Stuttgart: Kohlhammer, 2., überarb. und erw. Aufl. (2016), 479 pp.
"In diesem Lehrbuch und Nachschlagewerk werden 61 zentrale Konzepte der Medienpsychologie in kurzen Texten vorgestellt, die das aktuelle Wissen zu spezifischen Annahmen und Theorien bündeln. In der Neuauflage werden vor allem aktuelle Konzepte aus dem Bereich der Social Media integriert. Die einzel
...
Identification with Characters, Elaboration, and Counterarguing in Entertainment-Education Interventions Through Audiovisual Fiction
Journal of Health Communication, volume 21, issue 3 (2016), pp. 293-300
"The aim of this article is to further knowledge of the explanatory processes of narrative persuasion in the field of health communication, using data obtained in a research study of entertainment-education based on audiovisual fiction. Participating in the study were 208 young persons between the a
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Schlüsselwerke der Medienwirkungsforschung
Wiesbaden: Springer VS (2016), xii, 328 pp.
Rezipientenforschung
Konstanz: UVK (2016), 215 pp.
The Media and the Mundane: Communication Across Media in Everyday Life
Göteborg: Nordicom (2016), 159 pp.
"This book provides a variety of cases and theoretical insights that touch upon communication across media in everyday life. The cases favour user perspectives and are focused on coordinating mundane activities on smartphones, the role played by apps when exercising, the use of self-organised Facebo
...
