"People across 27 countries are divided on whether they trust traditional media (magazines and newspapers, TV and radio). These sources are equally trusted as they are distrusted. However, levels of trust in media sources vary greatly at the country level. Trust in traditional media is perceived to have decreased over the past five years. This survey shows two main contributing factors: the prevalence of fake news and doubts about media sources’ good intentions. Online media websites are slightly less trusted than traditional media, but trust in them is not reported to have dropped as extensively over the past five years. Proximity to people matters. People are most trusting of other people they know them personally. Furthermore, personal relationships are the only source of news and information that is perceived to have gained in trustworthiness over the past five years. Opinions vary widely across countries as to whether public broadcasters can be trusted more than private ones, depending on how broadcasting services are organized and controlled." (Key findings)