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Interactive Storytelling: 4th International Conference on Interactive Digital Storytelling, ICIDS 2011, Vancouver, Canada, November 28 - December 1, 2011. Proceedings
Berlin et al.: Springer (2011), xiii, 372 pp.
"This book constitutes the refereed proceedings of the 4th International Conference on Interactive Digital Storytelling, ICIDS 2011, held in Vancouver, Canada, in November/December 2011. The 17 full papers, 14 short papers and 16 poster papers were carefully reviewed and selected from 72 paper and p
...
Environmental Communication: Skills and Principles for Natural Resource Managers, Scientists, and Engineers
Dordrecht; Heidelberg; London et al.: Springer, 2nd ed. (2010), xxiii, 310 pp.
"The book is organized into three main sections. Part I sets the stage, giving a brief conceptual framework for the field of environmental communications. Part II delves into the basics of communication planning. Planning is to communicating what cartography is to travel. If you have a suitable and
...
Media Education in Asia
Dordrecht; London: Springer (2009), viii, 239 pp.
"Media education in Asia is a relatively young, but rapidly developing part of the curriculum. Research has been conducted and papers have been written on various issues concerning media education in Asia. The dominant models of media education in the world are broadly Western and most are drawn fro
...
Effective Risk Communication: A Message-Centered Approach
New York: Springer (2009), xi, 185 pp.
"The overlying purpose of this book is to construct a communication based approach to risk communication. In doing so, this book establishes a message-centered focus to risk communication. Section one of the book establishes definitions and parameters of risk communication, identifies the complex au
...
Handbuch Medienmanagement
Heidelberg: Springer (2006), 982 pp.
Health Communication
Boston, MA: Springer (2006), vii, 212 pp.
"[This publication] reviews basic theory and concepts underlying the health communication field; offers real-world strategies for designing, implementing, and evaluating programs; provides up-to-date coverage of print, broadcast, digital, and interactive health media. Case examples illustrate what w
...
Storytelling: Branding in Practice
Berlin, Heidelberg: Springer (2005), 238 pp.
"As a concept, storytelling has won a decisive foothold in the debate on how brands of the future will be shaped. Yet, there is still a conspicuous lack of critical insight as to how and why storytelling can make a difference. For most companies, storytelling remains an abstract concept, at best res
...
