"Über Kriege und Krisen so zu berichten, dass Leser, Hörer und Zuschauer sich ein angemessenes Bild von den komplizierten und häufig leidvollen Ereignissen machen können, erfordert besondere journalistische Qualifikationen. Die wichtigsten Voraussetzungen und Regeln eines qualitätsvollen Journa
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lismus werden in diesem Handbuch vorgestellt. Mehr als 70 erfahrene Journalisten und renommierte Wissenschaftler beschreiben praxisnah, verständlich und kompakt, was Redakteure und Reporter wissen müssen, um über Kriege und Krisen angemessen berichten zu können. Behandelt werden u. a. Vorbereitung und Ausrüstung, die besonderen Anforderungen an die Recherche in Konfliktregionen, sprachliche und ethische Aspekte, PR-Strategien und militärische Grundkenntnisse sowie die Folgen der Kriegs- und Krisenberichterstattung. Das Handbuch richtet sich an Reporter und Korrespondenten, die in Krisen- und Kriegsgebieten tätig sind, und bietet Hintergrundwissen für Auslands-, Politik- und Nachrichtenredakteure, die ebenfalls mit Kriegen und Krisen als Themen der Berichterstattung konfrontiert werden." (Verlagsbeschreibung)
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"Essentials for Excellence is not comprehensive but it does equip you with sufficient know-how to be able to plan and manage useful RM&E for your AI/PI strategic communication. For those seeking further information, web-links and key references are included. The guide is aimed at users who want stra
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ightforward answers to often quite complex questions (including sampling, research design and pre-testing) who need handy tips, and who are looking for practical rather than academic advice. To be of any use, the guide is highly dependent upon your ability and willingness to adapt the suggestions offered to suit your circumstances and needs. This is also a useful basic reference for researching, monitoring and evaluating other Strategic Communication initiatives whether you are conducting an initial assessment for a child protection communication programme or a final evaluation of a hygiene promotion project." (Foreword)
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"The Toolkit provides a step-by-step approach, emphasizing prevention through education, gender awareness and practical support for behaviour change. Its intended users are government authorities, employers’ and workers’ and their organizations, businesses, ILO/AIDS National Project Coordinators
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, national Behavior Change Communication (BCC) consultants and collaborating NGOs. It is designed for those with little or no experience in communications planning. As explained in the introduction, it is divided into several pull-out booklets that can be used either separately to learn more about different elements of BCC, or jointly to design and implement a comprehensive BCC programme at the workplace." (Preface)
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"Documentary filmmaker Fadiman chronicles her more than 30 years of experience searching out practical approaches to get her productions funded, finished, and seen, balancing inspiration and commitment with financing, shooting, editing, and promotion." (Publisher description)
"La caja de herramientas se ha creado para servir tanto como un recurso para los talleres de capacitación regional para las personas que coordinan las Estrategias Nacionales de Biodiversidad y Planes de Acción (ENBPA), así como un recurso para cuando regresen a sus lugares de trabajo y deban resp
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onder a las problemáticas relacionadas con CEPA, como parte de sus responsabilidades diarias. Esta guía proporciona orientación sobre dónde, cuándo y cómo utilizar una amplia gama de intervenciones educativas y de comunicación. La caja de herramientas consta de cuatro secciones que contienen orientaciones y herramientas para intervenciones en CEPA por parte de los/as coordinadores/as de las ENBPA [...] Las secciones y los temas escogidos se basan en las encuestas que se realizaron a los/las usuarios/as de esta caja de herramientas. La mayor parte del contenido está organizado con base a la pregunta “¿cómo...?”. Debido a que las personas que coordinan las ENBPA son gente ocupada y tienen poco tiempo para leer el contenido de cada “CÓMO” de CEPA, en todas las secciones se presenta en tres formas diferentes: hojas informativas, ejemplos, listados con puntos clave. De esta manera la guía ofrece una oportunidad para que los/as lectores/as revisen rápidamente una página que atrae su atención, hacia otra que puede ser de utilidad inmediata para ellos/as. Esta caja de herramientas no pretende que se lea como un libro de texto o un manual de comunicación, desde la A hasta la Z." (Prefacio)
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"[...] el Secretariado de la Comisión Episcopal de Medios de Comunicación de la Conferencia Episcopal Española ha elaborado, con la importante colaboración del profesor Jesús Manuel Conderana, de la Facultad de Comunicación de la Universidad Pontificia de Salamanca, este fascículo titulado
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50 preguntas y respuestas sobre Infoética”. Su carácter es divulgativo y en absoluto quiere ser exhaustivo, sino una ayuda para difundir entre los fieles la gran riqueza de los últimos documentos de la Iglesia sobre las comunicaciones sociales, muchas veces desconocidos no sólo por el gran público, sino también por los profesionales de la comunicación." (Prólogo, página 5)
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"This book is essential reading for anybody interested in development communication. Mefalopulos, a World Bank development communication officer with wide-ranging experiences in the field, presents four modules. The first module concisely presents the concepts and applications of development communi
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cations and their relevance for development operations. The second module addresses communication officers and practitioners who want to become acquainted with the theoretical foundations. The third focuses on methodological applications of development communication, describing the typical program cycle of communication-based assessment, strategy design, implementation and evaluation. The fourth module presents practical experiences to illustrate DevComm's relevance, including e.g. the use of development communication in poverty reduction strategies or strengthening local voices through community radio. Given its modular structure, this straight-forward publication is a valuable resource on the strategic use of communication processes in development." (CAMECO Update 4-2008)
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"This book is for people who are interested in creating their own computer games for the Windows platform. Using the easy but powerful The Games Factory 2 software, you will be able to make games quicker and easier than ever before, without any programming knowledge. Game creation is a lot of fun an
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d easier than you might have previously imagined; it really is simple to start making your own games. The Games Factory 2 software that we use in this book allows you to make many different types of games, such as card games, board games, puzzles, platform games, side-scrolling games, shoot ‘em ups, adventure games, and more. If you have always dreamed of making your own games, now is your chance." (Introduction)
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"This guide helps you gather input at the beginning of your activities to shape your communication strategy. It also gives you the tools to monitor progress and make corrections during implementation. It was not designed as a means for looking back on past work to determine if it was successful. Ins
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tead, the idea is to prepare up front and evaluate as you go along, so that you may adjust your tactics to ensure success. This guide is an evaluation strategy tool – not a communication planning tool. It will be most useful for those who already have a communication plan in place with clear objectives, messages, strategies and tactics. However, even if you are still in the beginning stages of designing a communication plan, it is never too early to start thinking about evaluation." (About this guide, page 1)
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"Viele Wissenschaftlerinnen und Wissenschaftler üben im Umgang mit den Medien Zurückhaltung, sei es, weil sie unsicher sind oder weil sie die Chancen erfolgreicher Medienarbeit unterschätzen. Ihnen vermittelt dieses Buch das »Handwerk« des Umgangs mit Presse, Radio, Fernsehen und Internet. Zur
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Vorbereitung auf Interviews werden alle Schritte, vom ersten Kontakt mit dem Journalisten bis zur Evaluation, vorgestellt. Praktische Übungen zu Atmung, Stimme und Haltung ergänzen diese Tipps; Checklisten helfen bei der Vor- und Nachbereitung. Die Berichte von Redakteuren über ihre Erfahrungen und Wünsche bei der Zusammenarbeit mit Wissenschaftlern runden diese Informationen ab. Das Autorenteam wendet sich an Wissenschaftlerinnen und Wissenschaftler aller Disziplinen, die ihren Kontakt mit den Medien aktiv und zielgerichtet gestalten möchten." (Verlagsbeschreibung)
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