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Language
Document type
131
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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Output Type
Globalisierung der Medienkommunikation: Eine Einführung in Medien im globalen Kontext
Wiesbaden: VS Verlag für Sozialwissenschaften (2005), 350 pp.
"Globalisierung ist in aller Munde. Zunehmend wird dabei deutlich, dass Globalisierung in weiten Teilen auch eine Globalisierung der Medien und durch die Medien bedeutet. Das wirft viele Fragen auf: Welche Herausforderung stellt die Globalisierung für Medienpolitik, Medienökonomie und Medienwirtsc
...
Vademecum de la presse ecrite: Créer, gérer, développer un journal et en améliorer le professionnalisme dans les démocraties émergentes et ailleurs...
Key Guides
Paris: Maxima (2005), 528 pp.
"Destiné non seulement aux dirigeants mais également à tous ceux, journalistes, futurs journalistes ou cadres, qui travaillent dans le domaine de la presse écrite, cet ouvrage vous aidera à mieux comprendre et améliorer l'efficacité des fonctions éditoriales, commerciales et administratives
...
Ethik im Redaktionsalltag
Konstanz: UVK (2005), 244 pp.
Kinderfilm: Stoff- und Projektentwicklung
Konstanz: UVK (2005), 254 pp.
"Beate Völcker informiert in ihrem Buch praxisorientiert über Stoffentwicklung und Projektplanung von Kinderfilmen. Sie definiert den Begriff Kinderfilm, gibt einen Überblick über die Marktbedingungen für den Kinderfilm in Deutschland und erklärt, was einen Film bei Kindern erfolgreich macht.
...
The Continuum Guide to Media Education
London: Continuum (2005), 197 pp.
Media, Audiences, Effects: An Introduction to the Study of Media Content and Audience Analysis
Key Guides
Boston et al.: Pearson (2005), xvi, 208 pp.
"Media, Audiences, Effects teaches students how to evaluate media effects research and better understand the role media play in our everyday lives. This text introduces readers to more than 300 contemporary research studies focusing on twelve important topic areas, including television violence, gen
...
Projeto tipográfico: Análise e produção de fontes digitais
São Paulo: Rosari, 3. ed., revised e ampliada (2005), 167 pp.
"Com novo projeto gráfico e edição revisada e ampliada o livro, "Projeto Tipográfico: Análise e Produção de Fontes Digitais" de Claudio Rocha nos apresenta em seus capítulos iniciais uma linha evolutiva no tempo e no espaço, mostrando a trajetória percorrida pela tipografia, os cenários o
...
Communication Impact: Designing Research That Matters
Lanham: Rowman & Littlefield (2005), x, 278 pp.
"Designed as an alternative stand-alone text or supplement to conventional research methods texts, Communication Impact introduces methods through engaging narrative descriptions of actual research projects driven by contemporary real-world questions. Each chapter addresses a different method, inclu
...
Digital gestalten: Der Erste-Hilfe-Kurs in Typo, Farbe und Layout. Für Mac und PC
Reinbeck: Rowohlt Taschenbuch Verlag (2005), 192 pp.
Media Selling: Broadcast, Cable, Print, and Interactive
Ames: Blackwell, 3rd ed. (2004), xiv, 598 pp.
"For the past two decades, Broadcast and Cable Selling has served students and professionals in the broadcast and cable industries as an indispensable tool for learning, training, and mastering sales techniques for the electronic media. Now, in an era of media convergence and cross-platform selling,
...
Mediendidaktik
Stuttgart: Klett-Cotta (2004), 279 pp.
Media Ethics and Social Change
Edinburgh: Edinburgh University Press (2004), 229 pp.
"An engaging and original study of current issues in media ethics, this book challenges students to explore the relationship between media ethics and social change. It considers the potentially beneficial uses of media practice for humanity, addressing questions of inclusivity and diversity and spec
...
Understanding the Visual
London: Sage (2004), 213 pp.
SADC Media Law: A Handbook for Media Practitioners. A Comparative Overview of the Laws and Practice in Botswana, Swaziland and Zambia. Vol. 2
Key Guides
Deep Insights
Johannesburg: Konrad-Adenauer-Stiftung (KAS) (2004), ix, 119 pp.
Assessing Organizational Communication: Strategic Communication Audits
New York; London: Guilford Press (2004), xi, 292 pp.
"This essential guide offers a detailed framework for assessing communication processes within an organization and using the results to develop improved organizational strategies. Presented in clear, accessible prose are the "tools of the trade" for planning and initiating audits, gathering data usi
...
Arab Mass Media: Newspapers, Radio, and Television in Arab Politics
Deep Insights
Westport: Praeger (2004), 259 pp.
"Since September 11, 2001, and the wars in Afghanistan and Iraq, many television viewers in the United States have become familiar with Al Jazeera as offering an alternative take on events from that presented by mainstream U.S. media, as well as disseminating anti-American invective. Westerners have
...
Book Commissioning and Acquisition
London; New York: Routledge, 2nd ed. (2004), xii, 180 pp.
International Communications: A Media Literacy Approach
Amonk, London: Sharpe (2004), xv, 295 pp.
Le droit d'auteur en Afrique
Paris: L'Harmattan (2004), 178 pp.
"Un guide introductif utile sur les droits des auteurs (et ceux de l'industrie musicale) et les principaux aspects de la législation sur le droit d'auteur en Afrique. L'auteur fournit une analyse comparative des aspects théoriques et pratiques du sujet, traite de la question de la rémunération e
...
