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Breadcrumb: Campaigning
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Authors & Publishers
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Methods applied
Journals
Output Type
"Section 1 focuses on campaign strategies. Mats Abrahamsson, a former Greenpeace campaign coordinator and founder of the Swedish consultancy Selene, shows you: how to develop a strategic framework for campaigning that helps campaigners choose the activities that can best meet their objectives and av ... more
"This study examines the empowerment effects of film and video among participants of various nonformal education programmes. It provides recommendations for changes in the legal system as well as in the use of video in development co-operation." (Cat. IKO 2004)
"¿Cuál es su idea del rol que los medios de comunicación comunitarios deben jugar en su comunidad? ¿Qué podrían hacer en su barrio si tuvieran acceso a los medio? Si pudieran hablar y ser oídos por los dueños de los medios, que les dirían? ¿Qué les gustaría mirar, producir y distribuir? ... more
"This study, ‘Media Operations during SALW Control Interventions’ attempts to encapsulate best practices for dealing with mass media outlets when implementing SALW [Small arms and light weapons] control projects. It draws on a number of communication and media operation’s studies, but draws it ... more
"This book explores the various ways social activists use media and communication strategies, including mass media, face-to-face/interpersonal communication, the telephone, group communication, events, papers or literature, and computer-mediated or online communication. Focusing on examples of advoc ... more
"Verst skizziert im ersten Teil die Grundzüge einer Medienpastoral, wobei Medienpastoral nicht einfach eine spezielle Form der seelsorgerlichen Arbeit für bestimmte Zielgruppen sein soll, sondern das Querschnittsthema der gesamten Pastoral. Die Kirche selbst ist ein Kommunikationsmittel, sie vermi ... more
"This volume, a companion to the earlier Getting Started in Fundraising (Sage, 2000), underscores the importance of communications and public relations in: building a successful non-profit organization; mobilizing support for the organization; helping an organization achieve its aim and objectives t ... more
"Over the past eight years, GreenCOM has learned a great deal about what works and what doesn’t. The project has also functioned as a clearinghouse for common questions that people around the world raise about EE&C. Most importantly, GreenCOM has demonstrated the value of EE&C and helped managers, ... more
"This handbook draws on multidisciplinary insights and the experiences of academics and campaign practitioners to provide a comprehensive guide and introduction to planning, implementing and measuring public information and communication campaigns. It outlines the basic theoretical approaches and pr ... more