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Empowering Messages. What You Should Know: Strategic Communication and Gender-Based Violence
Johannesburg: Media Monitoring Africa (2009), 90 pp.
"There are several organisations in Africa which aim to eliminate the incidence of gender-based violence through such actions as education, advocacy, lobbying and media-based interventions. What follows is a tool that aims to: facilitate the building of stronger, more sustainable communications camp
...
Building Commitment to Reform Through Strategic Communication: The Five Key Decisions
Key Guides
Washington, DC: World Bank (2009), xiii, 133 pp.
"The Five Communication Management Decision Tool helps reformers and their teams develop a framework for their communication strategies. This decision tool helps managers see change initiatives through the eyes of those who will be affected by the reforms. When the decision tool is used in the early
...
"La caja de herramientas se ha creado para servir tanto como un recurso para los talleres de capacitación regional para las personas que coordinan las Estrategias Nacionales de Biodiversidad y Planes de Acción (ENBPA), así como un recurso para cuando regresen a sus lugares de trabajo y deban resp
...
Strategic Communication for Privatization, Public-Private Partnerships, and Private Participation in Infrastructure Projects
Washington, DC: World Bank (2008), vii, 43 pp.
Development Communication Sourcebook: Broadening the Boundaries of Communication
Key Guides
Washington, DC: World Bank (2008), xx, 244 pp.
"This book is essential reading for anybody interested in development communication. Mefalopulos, a World Bank development communication officer with wide-ranging experiences in the field, presents four modules. The first module concisely presents the concepts and applications of development communi
...
Campañas radiofónicas
Managua: [author] (2008), 110 pp.
"The toolkit is meant to serve both as a resource for the regional training workshops for National Biodiversity Strategies and Action Plans (NBSAP) coordinators as well as a resource base for them for national focal points (NFPs) when they are back in their work place and are dealing with Communicat
...
Advocacy and Interventions: Readings in Communication and Development
Ithaca: Internet-First University Press (2007), vii, 436 pp.
"This is intended to be a "practical" book. It is filled with examples and case studies that illustrate ways that carefully planned and implemented communication interventions have produced positive results. It is also filled with ideas from people who have experienced the challenges of communicatin
...
Comunicación estratégica: Vivir en un mundo de señales
Santiago de Chile: Aguilar Chilena de Ediciones (2006), 352 pp.
Strategic Communication for Sustainable Development: A Conceptual Overview
Eschborn: Deutsche Gesellschaft für Technische Zusammenarbeit (GTZ) (2006), 61 pp.
"[...] communication is rarely integrated in development cooperation programs as a strategic tool. For this reason an Interest Group on Strategic Communication for Sustainable Development was established. The group, with GTZ Rioplus in the lead, comprises members of GTZ, other German development coo
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Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth and Contributions
Chicago: Kaplan (2006), 242 pp.
"In Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth and Contributions, award-winning publicist Sandra Beckwith shows how to capture the public's attention with successful publicity strategies geared specifically for nonprofit organizations. Fascinating nonprofit c
...
The Role of Communication in Large Infrastructure: The Bumbuna Hydroelectric Project in Post-Conflict Sierra Leone
Washington, DC: World Bank (2006), 42 pp.
Comunicación y política en una democracia ética por construir
Lima: Veeduría Ciudadana (2005), 328 pp.
With the Support of Multitudes: Using Strategic Communication to Fight Poverty Through PRSPs
Deep Insights
Key Guides
Washington, DC; London: World Bank, Development Communication Division; Department for International Development (DFID) (2005), 144 pp.
"This publication has been produced in order to improve the chances of success of Poverty Reduction Strategies (PRSs) in two ways: 1. To show policymakers how strategic communication can help them to achieve some of their objectives in formulating and executing effective Poverty Reduction Strategies
...
Strategic Communication for Community-Driven Development: A Practical Guide for Project Managers and Communication Practitioners
Washington, DC: World Bank (2005), vii, 31 pp.
"This practical guide is intended to provide a useful communication framework that can be readily applied to CDD operations. More specifically the guide: presents a simple, step-by-step process to plan, design, implement, and manage a comprehensive strategic communication program in a CDD operation;
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"This paper is premised on the notion that awareness-raising and communications about the MDGs in the industrialised countries are crucial in order to remind and hold national governments accountable to their aid, trade and debt commitments, which are found in the MDGs." (OECD website)