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"Ziel der hier vorgelegten Studie ist es, analog der Vorgaben des PriME-Handbuchs 2008 von InWEnt, gemäß der Kriterien für Evaluation von Entwicklungszusammenarbeit nach OECD-DAC, unter Rückgriff auf angelsächsische Modelle für PM+E im Bereich der Medienentwicklungszusammenarbeit sowie unter R ... more
"Although the argument for evaluating advocacy is convincing, advocacy has long been considered “too hard to measure,” and so far relatively few advocates, funders, or evaluators have taken on the challenge. But this is now changing. Interest in advocacy evaluation is surging and cutting-edge ad ... more

Moral Reasoning for Journalists

Westport, Conn.; London: Praeger, 2nd ed. (2009), xv, 243 pp.
"The Guide contains six main chapters. After an Introduction (Chapter 1) the Guide provides an overview of the phenomena of cybercrime (Chapter 2). This includes descriptions of how crimes are committed and explanations of the most widespread cybercrime offences such as hacking, identity theft and d ... more
"Completely up to date with relevant information on digital technology and HD TV, this is the only title to focus specifically on television production management, and presents an easily accessible and authoritative guide to the area. Production Management for Television provides a reliable, factual ... more
"La Oficina de la OIT en Argentina, con apoyo de su Programa Internacional para la Erradicación del Trabajo Infantil (IPEC), ha elaborado esta herramienta que reúne los temas centrales que debe afrontar y resolver un periodista en su trabajo cotidiano. Esperamos que esta Guía para periodistas y c ... more
"This publication allows community radio stations to assess their performance regarding: community participation and ownership; radio governance structures and procedures; radio programme structure; radio station management; financial management and resource structure; as well as networking. Using a ... more

Questionnaire Surveys in Media Research

In: Media Studies: Media Content and Media Audiences, Vol. 3
Cape Town: Juta (2009), pp. 421-483
"This chapter gives an overview of the theory and practices associated with questionnaire surveys as a quantitative methodology, with specific reference to the ways in which surveys are used in media research. An application of how questionnaire surveys are used in audience research is illustrated b ... more
"O primeiro grande livro brasileiro sobre edição de revistas. Escrito por uma das mais notáveis personalidades do mercado editorial brasileiro, A Arte de Editar Revistas é um guia prático e completo, com o passo-a-passo para o desenvolvimento do conceito e do design, a edição de matérias e d ... more
"Many nonprofits spend considerable time and resources producing studies to advance their issues, only to have them gather dust on the shelf of some academic or government office. Why? Invariably, it’s because the report received little to no media coverage. The good news is, it doesn’t have to ... more