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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Multimediales Erzählen
Konstanz; München: UVK (2014), 177 pp.
"Multimediales Erzählen bedeutet, eine Geschichte mit Texten, Fotos, Videoclips, Audio, Grafik, Animation und Interaktivität zu erzählen. Dabei kommt es darauf an, dass die Informationen nicht redundant sind, sondern sich jeweils ergänzen. Es geht also nicht darum, ein und dieselbe Geschichte in
...
Journalism and Dealing with the Past: A Manual for Journalists in Kosovo
Key Guides
Prishtina (KO): Forum Ziviler Friedensdienst (forumZFD) (2014), 30 pp.
"This manual is the result of Frequencies of the Past, a conflict sensitive journalism project by forumZFD. From 2011 to 2013, journalists from different media, ethnic backgrounds and from various regions of Kosovo have joined the project to explore the opportunities to cover sensitive issues relate
...
Media Literacy: Keys to Interpreting Media Messages
Santa Barbara, Cal. et al.: Praeger, 4th ed. (2014), ix, 548 pp.
Manual de comunicación ambiental: Del greenwashing a la sostenibilidad
Pamplona: EUNSA (2014), 192 pp.
"En Manual de comunicación ambiental, el lector encontrará una guía para definir una política de comunicación ambiental. Con tal fin se aclara este término diferenciándolo de otras prácticas que se apropian del «discurso verde» sin creer en él. Además, se esbozan las estrategias, las cla
...
The Media Business for Pioneers: How to Attract Advertisers and Media Planners
Berlin; Amsterdam: Plural Media Services; Media in Cooperation and Transition (MiCT); DOEN Foundation (2014), 109 pp.
"Why is advertising crucial for sustainability of independent media, and does it influence content? What makes advertisers choose certain media? Who within a company decides on advertising? How influential are media agencies? And how can media organisations conduct or commission audience research? T
...
The Handbook of Mobile Market Research: Tools and Techniques for Market Researchers
Chichester, West Sussex: Wiley (2014), xiii, 295 pp.
Communications Handbook for Clinical Trials: Strategies, Tips, and Tools to Manage Controversy, Convey Your Message, and Disseminate Results
Research Triangle Park, North Carol.: FHI 360; USAID; Microbicides Media and Communications Initiative (mmci) (2014), xv, 252 pp.
"This handbook is designed to serve the needs of anyone who conducts, plans, or implements clinical trials—especially trials that evaluate new drugs or interventions in a community setting. We want to make your job easier, whether you are a researcher, a study coordinator, or a communications prof
...
Process and Document Checklist for Community Radio Licence Procedure
New Delhi: Community Radio Facilitation Centre (2014), 20 pp.
¿Cómo hacer un diagnóstico de comunicación social? Pistas para desarrollar estrategias exitosas
Key Guides
Lima: Oxfam (2014), 61 pp.
"Esta guía aclara conceptos y brinda herramientas prácticas para identificar las fortalezas y los desafíos que puede enfrentar una organización en materia de comunicación interna y externa. Se trata de una guía práctica que se centra en cómo pasar del análisis de la situación a la acción
...
DG Enlargement: Guidelines for EU Support to Media Freedom and Media Integrity in Enlargement Countries, 2014-2020
European Commission (2014), 15 pp.
"In its political support the Commission will encourage enlargement countries to make legislation more supportive of the media. It will also promote the involvement of media and civil society in the pre-accession process, including in the formulation, implementation and monitoring of sector strategi
...
Blogging for Writers: How Authors and Writers Build Successful Blogs
Lewes, East Sussex: Ilex (2014), 176 pp.
Digital Radio Toolkit: Key Factors in the Deployment of Digital Radio
Le Grand-Saconnex: European Broadcasting Union (EBU) (2014), 29 pp.
"The report focuses on good practices for introducing digital radio; however, there is no one-size-fits-all solution. Consequently, it describes various ways to handle the main digitization issues by highlighting 30 factors that contribute to positive acceptance of digital radio by listeners. Each o
...
Gutes einfach verbreiten: Handbuch für erfolgreichen Projekttransfer
Berlin: Stiftung Bürgermut (2014), 361 pp.
"Gutes verbreiten, statt neu erfinden – das spart Zeit, Geld und Kraft und ist der beste Hebel, um mit einer Idee viel zu bewirken. Der Transfergedanke, also die systematische Verbreitung eines bewährten Projekts, ist noch längst nicht überall angekommen. Aber es tut sich was. Eine stetig wachs
...
Guía mídia e direitos humanos
São Paulo: Intervozes (2014), 128 pp.
Texten für TV
Konstanz: UVK, 4., überarb. Aufl. (2014), 173 pp.
"Um die Verständlichkeit von Fernsehbeiträgen steht es schlecht. Nach Untersuchungen der Medienwirkungsforschung können Zuschauer selten mehr als zehn Prozent der Inhalte einer Nachrichtensendung behalten. Dies liegt auch daran, dass Fernsehjournalisten nicht dem Medium entsprechend texten. Sie v
...
Think Tank Initiative’s Policy Engagement and Communications Program — Anglophone Africa: A Toolkit for Researchers and Communications Officers
Washington, DC: Results for Development Institute; Think Tank Initiative (2014), 40 pp.
"In July 2013, 13 think tanks in Ethiopia, Ghana, Kenya, Nigeria, Tanzania, and Uganda embarked on a mission to strengthen their Policy Engagement and Communications (PEC) capacity. Over the course of 15 months, the think tanks worked with a mentor to diagnose their capacity needs and develop a PEC
...
"The dangers of hate speech in journalism are well-known and can have tragic consequences. In response, the Ethical Journalism Network launched the Turning the Page of Hate campaign in 2014 to mark the 20-year anniversary of the Rwandan genocide. As part of the campaign, the EJN has created a 5-poin
...
YouTube Basics for Journalists
Los Angeles: USC Annenberg Norman Lear Center, Media Impact Project (2014), 19 pp.
"The YouTube platform is an excellent tool for journalists. This guide explained the audience opportunities available to journalists using the YouTube platform. It also delineated the first steps to building a successful YouTube channel. We covered the following material: YouTube basics; the compone
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