"The following questions will be examined: Which methods of communication (mass communication, Internet, personal communication) promise effective communication with smokers? Which messages (contents) promise effective communication with smokers? Which multipliers promise effective communication wit
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h smokers? Which settings promise effective communication with smokers? What communication problems arise in motivating smokers to stop smoking? Is it necessary to differentiate between target sub-groups when addressing smokers? Finally, after discussing the results presented, conclusions are drawn in Chapter 5 with respect to the effectiveness of communication measures and the requirements to be taken into account, particularly as regards mass media communication. Chapter 6 gives a complete review of the literature used. In conclusion, the Annex describes in detail the most important studies considered in this report." (Introduction, page 13)
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"This report was commissioned by the Community Media Association (CMA) to suggest criteria for the establishment of a community radio sector in the United Kingdom. The report compares the legal and regulatory frameworks for community radio in Australia, Canada, France, Holland, Ireland and South Afr
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ica. It contains recommendations as to the optimal legislative and regulatory model for the development of community radio - including licensing and economic models – for the UK. The report includes a comparison across the six countries of the following factors: definitions of community radio in law and regulation; licensing systems for community radio services; frequency allocations and associated technical constraints; economic bases of the community radio sector and rules on funding sources; the sector in the context of the wider media landscape; social characteristics – programming, audiences, staff and supporters." (Introduction)
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"This is a book about an inter-continental community theatre project. It is an attempt to gain a better understanding of this increasingly popular cultural practice that operates on the cutting edge between performing arts and sociocultural intervention. The main emphasis in this book, and in the ac
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companying video, has been placed on the diverse mechanics and inspirations of community theatre as an artistic process that always evolves under very particular local sociocultural conditions. Through written word and moving image, this package thus documents, contextualizes, and theorizes the methods that were used to create six community performances in distinct locations around the world in the course of 1997. Both in the video and in the book I have opted to tell these six tales as relatively independent narratives. I recommend watching the appropriate video segments before reading each book chapter, which provides the background about (community) theatre in each particular region, the facilitators, the organizations they work in, the evolution of their method, and a more technically oriented case study of the distinctive approach they used to create one specific community theatre performance in 1997." (Introduction, page 1)
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"Looking at how the family is represented by the media, and by scrutinizing the manner in which it is regulated, this book uncovers the ways in which academic research and welfare policy have colluded with political rhetoric and the popular media to re-invent a mythical ideal family. 'Representing t
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he Family' combines perspectives from a range of theories including media and cultural studies, sociology, and social history to show how certain types of family life are pathologised; highlights the discrepancies between contemporary representations of the 'ideal' family and lived experience; and compares the British experience with that of the United States and Australia." (Publisher description)
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"De-Westernizing Media Studies brings together leading media critics from around the world to address central questions in the study of the media. How do the media connect to power in society? Who and what influence the media? How is globalization changing both society and the media?" (Publisher des
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cription)
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