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Creating National Funds to Support Journalism and Public-Interest Media
Deep Insights
Global Forum for Media Development (GFMD) (2023), 17 pp.
"Global interest in funds to support journalism is on the rise, as governments and journalists seek ways to support quality information even as the business model has become more difficult. Some countries, including those in Northern Europe and the European Union, have been using these journalism fu
...
Sustaining Journalism, Sustaining Democracy: A Policy Guide on Platforms and the Press
UCLA Information Policy Lab (2023), 68 pp.
"This publication considers the range of policy changes that have been tried or recommended by global regulators, assessing their impacts on press freedom and news media sustainability, with consideration for the risk of capture, and other potential tradeoffs of these interventions. It examines four
...
Public Support for Local and Community Media in Three Countries: A Comparative Study
African Journalism Studies, volume 44, issue 4 (2023), pp. 310-326
"In the discussion of possible solutions to the business crisis facing legacy media, insufficient attention has been paid to existing arrangements that channel public money to media serving marginalised audiences, particularly in Global South countries. Argentina and South Africa are upper middle-in
...
"With 30 million readers, and paying digital subscribers surging past 700,000, Clarín has the distinction of having the largest number of paid digital users for any news publisher in Latin America." (Introduction)
Is the Arab Audience Willing to Pay for Online News? Predictors of Their Paying Intent
Journal of Arab & Muslim Media Research, volume 16, issue 1 (2023), pp. 35-53
"This study examines to what extent Arab audiences are willing to support these strategies, and what factors influence their willingness to pay (WTP) for online news, using a survey of 530 adults. The study found most of the public is not willing to pay for online newspapers, but are willing to pay
...
The Social Media Monetisation Playbook
Key Guides
International Media Support (IMS); On.ge (2023), 46 pp.
"This playbook is designed for media managers and journalists who are looking to monetise their social media channels and diversify their income — particularly in countries where English is not the predominant language. It will provide you with practical strategies and tips for creating and moneti
...
"This guide helps media managers identify and choose the most relevant business models and practices that fit with their missions and operating conditions. It provides a common language around core concepts of media business functions and provides links to further resources. It offers practical, str
...
After the Pandemic, Building Back a Stronger Media: Inspiring Initiatives in Ensuring Media Viability
Deep Insights
Paris: UNESCO (2022), 81 pp.
"The pandemic brought to crisis point prior trends facing independent news media, whether online or offline or hybrid. While media became more important than ever for citizens as a source of reliable information in an insecure and continuously changing world, newsrooms struggled to pay their bills.
...
The Native Advertising Playbook
Key Guides
International Media Support (IMS); CityDog Media (2022), 57 pp.
"[...] we have brought together relevant case studies to illustrate how content production and business relations can be reconfigured to generate fresh revenue sources, and to demonstrate which tools may be helpful along the way. These cases include special thematic projects, creative agency models,
...
Collaborative Sustainability Guide: How to Earn Revenue to Grow and Thrive
Key Guides
Philadelphia: Lenfest Institute for Journalism; Center for Cooperative Media (2022), 42 pp.
"What’s working to generate revenue and sustain journalism collaborations, beyond philanthropy? To answer this question, the Center for Cooperative Media, The Lenfest Institute for Journalism and the Solutions Journalism Network conducted a survey, interviewed collaborative project managers, funde
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Exiting / transitioning from international partnerships
INTRAC (2022), 27 pp.
"This toolkit is designed to help small INGOs plan for and undertake exits and transitions from international partnerships with national civil society partners based
in other countries. It includes resources for times when exits or transitions have been planned, and also for when there has been a c
...
Indirect and Direct Subsidies for Media: The European Experience
BBC Media Action; PRIMED (2022), 22 pp.
"This report presents four models of direct media subsidies in Europe: from Serbia, Croatia, Sweden and the European Union as well as an overview of reduced VAT rates for newspapers, digital publications and periodicals in EU countries and Serbia. In recent years, the value of direct state aid for m
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Media for Democracy Assessment Tool: Learning, Evaluation, and Research (LER) Activity
Key Guides
Washington, DC; Landover, MD: USAID; Cloudburst Group (2021), 93 pp.
"The purpose of the Media for Democracy Assessment Tool (MAT) is to assist United States Agency for International Development (USAID) in producing media assessments to inform strategy on media and democracy programming, help inform potential media development programming goals, and help provide an i
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Entrepreneurial News Sites as Worthy Causes? Exploring Readers’ Motivations Behind Donating to Latin American Journalism
Digital Journalism, volume 9, issue 3 (2021), pp. 364-383
"This study uses surveys with readers of entrepreneurial news startups in seven Latin American countries to examine their motivations for donating to journalism. Using the donor–organization relationship from public relations scholarship as a framework, this study showed content, independent/objec
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Digital Audience Revenue Strategies in CEE and the Global South
Oxford: Reuters Institute for the Study of Journalism (2021), 57 pp.
"This study provides encouraging evidence that digital audience revenue programmes – donation drives, crowdfundings, membership schemes or subscriptions – may be a viable option for independent media outlets operating in challenging political environments. Responses from 19 outlets operating in
...