"How do you tell your story effectively? How can NGOs make their messages as attractive and compelling as other, competing, information? By using information design. Information design can help tell your story to a variety of constituencies. You can use it as an advocacy tool, for outreach or for ed
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ucation. You can facilitate strategic planning by making a visual map of a given situation. This pamphlet is divided in two parts: first an overview of information design, what it is and how it can be used for social change, followed by some basic principles, tips and advice to help you get started. The examples included in this pamphlet were made by advocacy organizations, media companies and individuals around the world. The graphics show some of the many ways information can be designed and how information design can be used in your campaign." (Introduction)
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"Este libro es una selección de imágenes del Concurso Nacional de Fotografía sobre Desaparición Forzada 'Sin Rastro." (Página 1)
"The use of comics as a campaigning tool for grassroots organisations is a relatively new phenomenon and has been tested so far only in India, some other South Asian countries and in a few countries in Africa. This manual on the creation of comics as a medium for communication of development ideas s
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hares the experiences the authors gained in seven countries. It gives a number of examples of comics from these countries, photographs from workshops on grassroots comic creation, and manuals that demonstrate how to approach this communication medium with local non-governmental organisations (NGOs) or with community members. It explains how to make wall poster comics, booklet comics, strips, and accordion folded mini comics for local distribution - at meeting places, bus stops, shops, offices, schools, on notice-boards and electricity poles, etc. Reproduction methods include: photocopying for issues up to 30-40 copies, screen printing for issues from 100 copies upwards, and offset printing for issues from 200-300 copies upwards." (CAMECO Update 4-2008)
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"The manual is intended to give an introduction to the power of participatory photography as a tool for social change with marginalised and vulnerable groups. Produced in response to the many enquires requesting advice on how to set up a participatory photography project it offers tips and suggestio
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ns for all aspects of project development including planning, implementation and promotion of work produced." (PhotoVoice website)
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"Wallposter comics are inexpensively produced educational stories by local NGOs. These stories, which are pasted up on walls and similar places create a lot of interest in the communities. The wallposters are either silk screen printed or made by photocopying. This booklet is a guide in how to make
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wallposter comics."
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"The Legal and Human Rights Centre (LHRC) in Dar es Salaam and World Comics- Finland arranged a joint comics workshop in April 2003 in Dar es Salaam. The workshop trained 18 cartoonists and comics artists in how to make anti-corruption campaign comics in close collaboration with an organisation. The
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artists had been chosen from among the the members of Tanzania Popular Media Association (TAPOMA). LHRC provided the professional knowledge on corruption issues. The participants made three to six pages long stories, which are all collected in this report." (Page 1)
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"School teachers, teacher trainers and development workers know that visual aids help people to learn and remember, but when time is short and resources few, visual aids may seem to be a luxury they cannot afford. This book shows that you can make visual aids quickly and easily, using low-cost mater
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ials, which are simple to find or improvise, wherever you are in the world. All the techniques described in this book have been adapted and developed by Voluntary Services Overseas (VSO) volunteers and the national colleagues, working in schools and development projects throughout Africa, Asia, the Caribbean and the Pacific. How to Make and Use Visual Aids draws together know-how and tips from this firsthand experience in situations where resources are limited. The book is designed to be used by teachers, teacher trainers a development workers from any skill background. How to Make Use Visual Aids can readily be used by people with little or no experience of making or using visual aids. It can also extend the range and ambition of experienced users by providing them with ideas, practical tips and new ways of thinking about visual aids." (Introduction)
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"Experience gained in many countries shows that the acceptance and use of participatory processes is essential to achieve sustainable development. However, without tools and materials to support participatory approaches, wishes do not translate into reality. This tool kit of visual materials was pre
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pared in response to the repeated demands from people working in the field for materials that can help decision makers, project staff, training institutes, trainers and artists initiate the process of developing their own local materials to address their specific concerns. While the need for greater access to this material is clear, we hesitated for some time in putting out a global tool kit for three main reasons. First, because development is rooted in the social, cultural, economic, and political context of societies and its institutions, visual materials should be a reflection of these realities and hence, of necessity, are location-specific. Can a global tool kit, then, serve a useful purpose? After much field experience, we have concluded that the answer is "yes." Over the last ten years, we have found that participatory training is more likely to take root and spread if local trainers and artists have some visual materials to spark their imaginations and, in some sense, to use as models. Just reading about a "pocket chart" is not sufficient; seeing and handling one makes all the difference in understanding the material, its applications, and possible uses. Second, despite the importance of visual materials, readers should not conclude that community development work requires prepared visuals. Many of the activities described can be conducted without the materials included in this kit. For example, maps can be drawn on the ground, and voting can be done by putting stones in squares scratched in the dirt. Issues surrounding gender analysis can be discussed effectively in a group without any visual aids at all. It is up to practitioners to change, simplify, and adapt the materials to their own needs. At the same time, we have found that visual materials are extremely effective in breaking class, gender, education, literacy, professional training, and status barriers. This is true at both the community and agency levels. At the community level they empower those who are not used to speaking up-such as women and the poor-to express themselves and their ideas through drawing, role plays, songs, stories, puppetry and through manipulating materials that are simple to use." (Preface)
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"Visual literacy is a characteristic all human beings inherently possess. Yet because of our cultural and social differences, we interpret visual symbols and representations, such as drawings, pictures, and artefacts, in different ways. How and why people use visual images to represent complex ideas
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and processes is the focus of How People use Pictures. It is the first comprehensive review of the literature on visual literacy in over a decade, and offers new insights into this complicated issue. Written for practitioners interested in communicating with local people using pictures and visual symbols and for researchers interested in gaining a deeper appreciation of the 'language of the visual', this book provides detailed annotations of over 100 key references, as well as an extensive list of useful institutions and resources." (Publisher description)
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