"This manual is designed to provide you with practical guidance in the work and business of writing and editing textbooks, whether you are currently working in the field, or you are studying toward it. More specifically, the manual will: provide an overview of the editing process and a basic underst
...
anding of the roles involved; provide guidance on the business practices involved in editing and publishing. The manual was written to accompany the course Publishing Educational Materials: Techiques and Tools for Editors and Writers, produced by the World Bank in 2008. In most cases information from the course is not repeated in the manual." (Introduction, page 5)
more
"This paper reviews the public positioning of official development assistance (ODA) pr ograms of selected donor countries, as well as that of multilateral development institutions. It compares and contrasts their communications objectives, messages, strategies, practices and products. It also discus
...
ses the organizational structures that governments and multilaterals have established to manage public information and communications on development aid. Based on this review and the Concept Paper for Russia's International Development Assistance, it suggests issues for discussion towards developing a communications strategy and plan for Russia's ODA program." (Purpose, page 1)
more
"Examining the role of dramatized narratives in Russian television, this book stresses the ways in which the Russian government under Putin use primetime television to express a new understanding of what it means to be Russian, answering key questions of national identity for modern Russians in deal
...
ing with their recent history: 'What really happened to us?' and, accordingly, 'Why?' The book covers important issues in Russian television today, including:"the reworking of new 'national' on-screen heroes its relationship with classic literature, the revisionist portrayal of a romantic portrait of life in the Soviet era, the role of thematic elements such as love, fidelity, humour and irony, the particularly pressing problem of crime and its representation on screen as Mafia or police adventure, and its political usage by the Putin administration." This book provides a detailed account of the critical issues in contemporary Russian television, relating them to broader social and political developments in Russian society." (Publisher description)
more
"This World Bank study discusses secondary textbook and school library availability in Africa, its cost and financing, and its distribution and publishing. The study’s objective was to analyze the issues and provide some options and strategies for improvement. Reforms are urgently required in the
...
secondary school systems of most African countries in order to: (i) reduce the number of textbooks and reference books required by secondary education curricula; (ii) reduce the unit costs of textbooks; (iii) increase the target book life thus increasing cost amortization and reducing annual textbook fees/budgets; (iv) increase the financing allocated to textbook provision from either government or parents, and (v) ensure that curricula change does not make expensive materials redundant too early or too often. The authors of the study believe that if a reliable market exists local publishing can develop to service it, even in direct competition with multinationals; and that the market does not necessarily have to be large, but that the critical factor is predictability. If publishers are confident that funding will be available, from whatever source, year after year, then local publishing will emerge to serve that market. This, it is argued, is perhaps most clearly demonstrated in Botswana where a tiny but reliable and reasonably predictable secondary school sector has five competing approved textbooks in some secondary subjects." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 2556)
more
"In this groundbreaking work, Brian Larkin provides a history and ethnography of media in Nigeria, asking what media theory looks like when Nigeria rather than a European nation or the United States is taken as the starting point. Concentrating on the Muslim city of Kano in the north of Nigeria, Lar
...
kin charts how the material qualities of technologies and the cultural ambitions they represent feed into the everyday experiences of urban Nigeria. Media technologies were introduced to Nigeria by colonial regimes as part of an attempt to shape political subjects and create modern, urban Africans. Larkin considers the introduction of media along with electric plants and railroads as part of the wider infrastructural project of colonial and postcolonial urbanism. Focusing on radio networks, mobile cinema units, and the building of cinema theaters, he argues that what media come to be in Kano is the outcome of technology's encounter with the social formations of northern Nigeria and with norms shaped by colonialism, postcolonial nationalism, and Islam. Larkin examines how media technologies produce the modes of leisure and cultural forms of urban Africa by analyzing the circulation of Hindi films to Muslim Nigeria, the leisure practices of Hausa cinemagoers in Kano, and the dynamic emergence of Nigerian video films. His analysis highlights the diverse, unexpected media forms and practices that thrive in urban Africa." (Publisher description)
more
"Der neueste Band der erfolgreichen 'Wegweiser zur Geschichte' befasst sich mit einer Konfliktzone der Weltpolitik, die immer größeres Gewicht erlangt: Bürgerkrieg zwischen islamischen und nicht-islamischen Gruppen, Massenmorde, Vertreibungen, Darfur und die immer schärfere internationale Konkur
...
renz um Öl sind die Stichworte. Zuverlässig und verständlich wie gewohnt führt der Band in Geschichte und Gegenwart, Religionen und Kulturen einer faszinierenden Region ein." (Verlagsbeschreibung)
more