"For photo and video journalists, the COVID-19 pandemic has raised difficult questions regarding how they show the grief of the victims and survivors, and the courage of medical workers to illustrate their stories and show the deadly impact of the virus, without exploiting grief and without insertin
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g themselves into crisis situations where they are not welcome. This guidance document examines the ethical issues of producing visual coverage of the pandemic and offers some rules journalists can follow to help ensure they do not cross the line from professionalism to sensationalism." (Publisher description)
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"Der Kinder- und Jugendbuchmarkt ist das zweitgrößte Teilsegment im Bereich der Publikumsverlage. Somit besitzen Kinder- und Jugendbücher nicht nur eine kulturelle Bedeutung, sondern haben auch einen hohen ökonomischen Stellenwert. Während sich das Umsatzvolumen der Belletristik seit der Jahrta
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usendwende auf einem Volumen oberhalb von 30 Prozent stabilisiert, verzeichnet das Kinder- und Jugendbuch weiterhin steigende Umsatzanteile und liegt aktuell bei rund 17 Prozent. Doch Marktdaten bieten nur das Grundgerüst für die gleichermaßen fundierten wie weitsichtigen Ausführungen. Im Vordergrund stehen die ›Macher‹, die mit ihrer Individualität das Marktgeschehen prägen: Autorinnen und Autoren, Illustratoren und Buchgestalter, Entscheidungsträger in Verlagen, Lektorinnen, Übersetzer*innen und freie Mitarbeiter:innen, um nur einige von ihnen zu nennen." (Verlagsbeschreibung)
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"This book is about television in Latin America. Its national and regional industries create most television programming there within genres developed over time in the region. However, part of the programming has always come from the U.S., Europe and elsewhere. With cable, satellite and now streamin
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g TV, that inflow of foreign programming has increased substantially. While many in the audience still prefer national or regional programs for their cultural proximity, an increasing number among the upper-middle and middle classes, particularly the young, are turning to the new foreign services, like Netflix, Amazon and Disney for class distinction, cosmopolitanism or other motives. Among the television industries global regional and national actors are creating a variety of programs and channels (broadcast, pay-TV and streaming) to segment and appeal to different parts of the audience." (Publisher description)
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"Through carefully curated essays, Salazkina and Fibla-Gutiérrez bring wider meaning and significance to the discipline through their study of alternative cinema in new territories, fueled by different historical and political circumstances, innovative technologies, and ambitious practitioners. The
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essays in this volume work to realize the radical societal democratization that shows up in amateur cinema around the world. In particular, diverse contributors highlight the significance of amateur filmmaking, the exhibition of amateur films, the uses and availability of film technologies, and the inventive and creative approaches of filmmakers and advocates of amateur film." (Publisher description)
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"Branding Brazil examines a panorama of contemporary cultural productions including film, television, photography, and alternative media to explore the transformation of citizenship in Brazil from 2003 to 2014. A utopian impulse drove the reproduction of Brazilian cultural identity for local and glo
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bal consumption; cultural production sought social and economic profits, especially greater inclusion of previously marginalized people and places. Marsh asserts that three communicative strategies from branding-promising progress, cultivating buy-in, and resolving contradictions-are the most salient and recurrent practices of nation branding during this historic period. More recent political crises can be understood partly in terms of backlash against marked social and political changes introduced during the branding period. Branding Brazil takes a multi-faceted approach, weaving media studies with politics and cinema studies to reveal that more than a marketing term or project emanating from the state, branding was a cultural phenomenon." (Publisher description)
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"Marketingmaßnahmen bringen Titel erfolgreich auf den Markt. Dass hierzu mehr gehört als gute Werbe-, PR-oder Social-Media-Kampagnen dürfte mittlerweile Gemeingut sein. Entscheidend bleibt die Qualität des Produkts, die den Konsumenten überzeugt. Etabliert ein Verlag darüber hinaus eine Marke,
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so bietet dieses ›Qualitätsversprechen‹ auch dem Handel eine Orientierung für seine Einkaufsentscheidung." (Verlagsbeschreibung)
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"Implementation Research (IR)-related communications and advocacy range from productive dialogue and engagement throughout research planning and implementation, through to translation and sharing of results through broad-based advocacy or awareness-raising materials, and ultimately to the uptake and
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integration of research conclusions into local, national or international policies and practices. This broad scope highlights how communications and advocacy take place at all stages of an IR project and comprise many kinds of specific communication approaches, including thought leadership, data visualization, mentoring, facilitation of proposal development and social media messaging, as well as and specific information products such as research reporting guidelines, peer-reviewed papers, press releases, web sites, meeting/conference presentations and policy briefs." (Page 1)
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"This open access handbook presents a multidisciplinary and multifaceted perspective on how the 'digital' is simultaneously changing Russia and the research methods scholars use to study Russia. It provides a critical update on how Russian society, politics, economy, and culture are reconfigured in
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the context of ubiquitous connectivity and accounts for the political and societal responses to digitalization. In addition, it answers practical and methodological questions in handling Russian data and a wide array of digital methods. The volume makes a timely intervention in our understanding of the changing field of Russian Studies and is an essential guide for scholars, advanced undergraduate and graduate students studying Russia today." (Publisher description)
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"Narratives, both personal and social, guide how we live and how we are acculturated into our social worlds. As we make changes in our lives, our personal stories change and, in turn, have the potential to influence the social narratives of which we are a part. Likewise, when there are changes in th
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e culture and social worlds around us, that social narrative changes, thereby affecting our personal narratives. In other words, personal and social narratives are strongly linked and mutually influence each other. We may feel and know these transformations take place and understand the ways in which our lives are affected. However, we often struggle to document these shifts. This article suggests using the practical theory, Coordinated Management of Meaning (CMM) (Pearce, 2007), for narrative analysis to identify and surface personal and social narrative transformations." (Abstract)
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"Pensar la relevancia de la televisión hoy significa abordar los desafíos democráticos que ella enfrenta respecto a las coyunturas políticas, el contexto de convergencia mediática, el papel de los medios públicos y los procesos de innovación y ruptura en la ficción y en los géneros informat
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ivos. Todo esto en contextos complejos de polarización política, agudas crisis sociales y presiones a favor del replanteamiento del modelo neoliberal y de sus exclusiones e inequidades. En Los desafíos a las televisiones en América Latina dieciséis especialistas de distintos países del continente estudian el panorama actual y algunos procesos y experiencias en Argentina, Brasil, Chile, Colombia y México. Este libro busca estimular el debate y el desarrollo de estudios críticos sobre la televisión y el ecosistema mediático en su relación con las culturas políticas, las políticas públicas y la in-novación en temas, narrativas y formatos, asumiendo los retos como oportunidades de cambios de rumbo y creación de nuevos derroteros para la producción, circulación y recepción crítica del medio televisivo." (Cubierta del libro)
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"Recognised telenovela writer and scholar Rosane Svartman considers the particular characteristics of the telenovela format – number of episodes, melodrama influence, and influence of the audience on future writing – to explore how these can be preserved on multimedia platforms, and the challeng
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es this change may present. Svartman further charts the transformations of the telenovela throughout its history and its major influences and unveils the main storytelling elements and writing processes. Chapters examine the business model of Brazilian corporate television within the current context of hypermedia and analyse how this relationship evolves as it is influenced by the new interactive tools and technologies that amplify the audience’s power." (Publisher description)
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"Als Selfie oder im politischen Prozess, als gleichermaßen fluide wie langlebige Postings, in verstörenden Hassbildern oder als Labor des Feminismus wirken digitale Bilder in je eigenen Kontexten: Menschen inszenieren sich und werden inszeniert, vernetzen und bekämpfen sich, posieren und protesti
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eren, verfremden, ringen um Anerkennung, Deutungshoheiten und Aneignungen. Digitale Bilder brechen Normen auf, spiegeln oder verschleiern Realitäten, sind Propaganda oder Vehikel politischer Veränderungen, spalten Gegner, verbinden Gleichgesinnte oder fungieren als Glutnester von Hass und Menschenfeindlichkeit. Zugleich wirken all diese Formen visualisierter sozialer Handlungen als Katalysatoren gesellschaftlicher Prozesse, die ihrerseits wieder Dynamiken anstoßen. Die Autorinnen und Autoren beleuchten in fünf Beiträgen Formen, Absichten und Wirkungen digitaler Bildkulturen: den Bildprotest, den Screenshot, das Hassbild, den Netzfeminismus und das Selfie." (Buchrücken)
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"Updated and revised, the fourth edition of The Radio Handbook is a comprehensive guide to the medium of radio and the radio industry in the UK. Featuring new chapters on social media and podcasting, this book offers a thorough breakdown of the knowledge and skills needed to work within the contempo
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rary radio industry. Using examples, case studies and transcripts, it examines the various building blocks that make radio, from music scheduling to news values and from phone-ins to sports commentaries. The latest trends in contemporary audio practice are referenced throughout, including the increased adoption of smartphone technology, further consolidation within commercial radio, and the ongoing debate about the future funding of the BBC against the backdrop of an accelerated move towards remote working, the rise in popularity of podcasting and an ever more crowded media landscape." (Publisher description)
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"La presente Guía orientadora para la gestión de colecciones en bibliotecas escolares está dirigida a bibliotecarios escolares, docentes, rectores de las instituciones educativas y líderes de calidad de las Entidades Territoriales Certificadas en Educación (ETC). En ella se brindan herramientas
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para desarrollar los procesos de selección, adquisición y evaluación de las colecciones bibliográficas y digitales de las bibliotecas escolares, teniendo en cuenta que este es un proceso permanente que garantiza la actualización, la pertinencia y la preparación física y técnica de los materiales en la biblioteca; que contribuye a que las colecciones de la biblioteca escolar evolucionen de acuerdo con los objetivos institucionales y los ajustes curriculares, así como con los intereses de la comunidad educativa según su diversidad etaria, su contexto y sus particularidades culturales. Los materiales considerados en dichos procesos son libros de literatura, libros informativos de las diferentes áreas del conocimiento y libros de referencia. La diversidad de materiales amplía las posibilidades de relación espontánea de los niños, niñas, adolescentes y jóvenes con el conocimiento y con la lectura autónoma, al tiempo que expande las experiencias de enseñanza y aprendizaje. No se incluyen textos escolares, pues su contenido y metodología se circunscriben a los objetivos de las asignaturas curriculares y hacen parte de los bibliobancos, no de la biblioteca escolar; sin embargo, los dos tipos de recursos se complementan en las actividades de consulta y lectura de los y las estudiantes." (Introducción, página 10)
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"Shaped by academic fields, industries, national contexts, technologies and platforms, and languages and cultures, for over two decades netnography has impacted the research practices of scholars around the world. In this volume, thirty-two researchers present nineteen chapters that examine how they
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have adapted netnography and what those changes can teach us. Positioned for students and researchers in academic and professional fields, this book examines how we can better use netnographic research to understand the many ways networked technologies affect every element of contemporary business life and consumer existence. Netnography Unlimited provides an unprecedented new look at netnography. From COVID-19 to influencer empathy, gambling and the Dark Web to public relations and the military, AI and more-than-human netnography to video-streaming and auto-netnography, there has never been a wider or deeper treatment of technocultural netnographic research in one volume. Readers will learn what kind of work they can do with netnography and gain an up-to-date understanding of the most pressing issues and opportunities." (Publisher description)
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