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Countries / Regions
Authors & Publishers
Media focus
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Journals
Output Type
World Entertainment Media: Global, Regional and Local Perspectives
New York; London: Routledge (2020), xvi, 210 pp.
"There are still opposing and restraining forces to globalization processes taking place in media, and the global mediascape comprises international, regional and local markets, and global and local players, which in recent years have evolved at an uneven pace. By analyzing similarities and differen
...
"Indian Film Stars offers original insights and important reappraisals of film stardom in India from the early talkie era of the 1930s to the contemporary period of global blockbusters. The collection represents a substantial intervention to our understanding of the development of film star cultures
...
The Evolution of Entertainment in India
Ipsos (2020), 11 pp.
"Television was introduced in India in 1959 but for many years it was limited to state-owned broadcaster Doordarshan, which had one channel with twice-weekly, one-hour programs. However, there has been a marked shift in the television entertainment options available in India today, with 48 paid-for
...
"Das Influencer Marketing hat sich in Deutschland in den vergangenen Jahren etabliert und entwickelt sich langsam aus der Experimentierphase heraus zu einem wesentlichen Baustein der Marketing-Strategie von Unternehmen. Dabei kristallisieren sich nach und nach Standards und allgemeingültige Regel h
...
Media Ethics: Cases and Moral Reasoning
Deep Insights
New York; London: Routledge, 11th ed. (2020), xvi, 461 pp.
"This text provides a comprehensive introduction to the theoretical principles of ethical philosophies, facilitating ethical awareness. It introduces the Potter Box, with its four dimensions of moral analysis, to provide a framework for exploring the steps in moral reasoning and analyzing the cases.
...
Observatório Ibero-americano da Ficção Televisiva (OBITEL) 2019. Modelos de distribuição da televisão por internet: Atores, tecnologias, estratégias
Deep Insights
Porto Alegre: Sulina (2019), 390 pp.
Latin American Telenovelas and African Screen Media: From Reception to Production
Journal of African Cultural Studies, volume 31, issue 2 (2019), pp. 135-150
"Latin American telenovelas began to be widely broadcast on African screens between the late 1970s and early 1980s, and today are among the most popular entertainment products on the continent. The content, aesthetic and narrative format of telenovelas have become a model for many African video film
...
Influencer-Marketing: Strategie, Briefing, Monitoring
Bonn: Rheinwerk (2019), 301 pp.
"Gutes Influencer-Marketing benötigt von Beginn an eine professionelle strategische Planung. Marke und Influencer müssen zu 100 % zusammenpassen und die Zusammenarbeit genauestens geplant werden. Unser umfassender Ratgeber beantwortet alle Fragen im Umgang mit einer der aktuell spannendsten Market
...
Netflix geht nach Nollywood
welt-sichten, 28.3. (2019)
"Der US-amerikanische Streamingdienst kauft sich in Afrikas wichtigste Filmindustrie ein. Ob das anspruchsvollen afrikanischen Filmemachern mehr Geld und mehr Zuschauer bringt, ist jedoch fraglich." (Einleitung)
Unboxing YouTube: Im Netzwerk der Profis und Profiteure
Frankfurt am Main: Otto Brenner Stiftung (2019), 152 pp.
"In Deutschland nutzen laut ARD/ZDF-Online-Studie von 2018 zwei Drittel der 14- bis 29-Jährigen täglich YouTube, bei Kindern dürfte der Anteil sogar noch höher liegen. Sie wollen sich damit in erster Linie zerstreuen. Die Auswertung der deutschen Top-100-Kanäle ergab: über ein Drittel bietet U
...
Arab Millennials’ Articulation of Identity in Cyberspace: A Study of Three MENA YouTubers
Arab Media & Society, issue 27 (2019), pp. 26-40
"This study investigates how three young Arab influencers negotiate their identities in cyberspace. Abdallah Al Maghlouth, Abdulrahman Mohammed, and Laila Hzaineh were selected for this study because they were listed among the top MENA influencers by the Arab Social Media Summit (2015) or by Stepfee
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Representaciones de género y melodrama televisivo en el Perú: Una mirada al siglo XXI
Lima: Pontificia Universidad Católica del Perú (PUCP), Doctoral Thesis (2019), 242 pp.
"El análisis hecho en esta investigación de los distintos personajes protagónicos femeninos de los cuatro relatos seleccionados [Dina Paucar, la lucho por un sueño; Por la Sarita; Las reinas de las carrefillas; Amor de Madre], me permite señalar que las representaciones femeninas que nos ofrece
...
From Western TV Sets to Chinese Online Streaming Services: English Language TV Series in Mainland China
Participations: Journal of Audience & Reception Studies, volume 16, issue 2 (2019), pp. 220-242
"In the age of multiple screens, online streaming has in the 2010s become the most significant way of consuming overseas television programs in Mainland China. Due to rather strict government policy and censorship, foreign television series are presently only legally distributed and circulated on li
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El ocaso triunfal de los programas cómicos: De Viendo a Biondi a Peter Capusotto y sus videos
Buenos Aires: Teseo (2019), 274 pp.
Monetising the Dividual Self: The Emergence of the Lifestyle Blog and Influencers in Malaysia
New York; Oxford: Berghahn (2019), xiii, 221 pp.
"Combining theoretical and empirical discussions with shorter thick description case studies, this book offers an anthropological exploration of the emergence in Malaysia of lifestyle bloggers – precursors to current social media microcelebrities and influencers. It tracks the transformation of pe
...
Latin American Film Industries
London; New York: Bloomsbury; British Film Institute (bfi) (2019), ix, 193 pp.
"Focusing in particular on Argentina, Brazil and Mexico, Tamara Falicov examines commonalities among Latin American film industries, such as the challenges of procuring funding, competition from Hollywood, state funding battles, and the fickle nature of audiences, as well as censorship issues, compe
...
YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
Lioncrest Publishers (2018), 192 pp.
"In YouTube Secrets, online video experts Sean Cannell and Benji Travis draw on a decade of experience as well as interviews with more than one hundred top creators to give you a step-by-step YouTube success playbook. You'll learn the seven essential ingredients for a profitable channel, new strateg
...
Satiric TV in the Americas: Critical Metatainment As Negotiated Dissent
Oxford: Oxford University Press USA (2018), ix, 176 pp.
"Satiric TV in the Americas analyzes some of the most representative and influential satiric TV shows on the continent (focusing on cases in Argentina, Peru, Ecuador, Mexico, Chile, and the United States) in order to understand their critical role in challenging the status quo, traditional journalis
...
