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"[Este libro] acerca de manera amena al lector la realidad que hay detrás del éxito de YouTube, un fenómeno que ha transformado la manera de crear y consumir contenido audiovisual [...] Un libro que conecta con el ciclo ‘Youtubers, personas (y cintas de vídeo)’ realizado en el Espacio Fundac ... more
"Offering a rare insight into the world of celebrity and media in China and beyond, Celebrity Culture and the Entertainment Industry in Asia deconstructs the dynamics of “stardom” and celebrity endorsement in East Asia, and examines its impact on marketing communications and media. Through first ... more
"Kathrin Nieder-Steinheuer hat ein Modell entwickelt, mit dem sich die kommunikative Verfasstheit der Kategorie des Christlichen im Unterhaltungsformat analysieren lässt. Grundlegend dafür ist der in den untersuchten Formaten festgestellte Zusammenhang zwischen kirchlichen Räumen und geographisch ... more
"This study examined the relationship between exposure to Bollywood movies and job-seeking behavior of South Asian females. Using survey data collected from 132 female participants, we explored the effects of exposure to Bollywood movies on job search self-efficacy, enjoyment and job-seeking behavio ... more

Lifestyle TV

New York; London: Routledge (2016), vii, 186 pp.
"Lifestyle TV analyzes a burgeoning array of lifestyle formats on network and cable channels, from how-to and advice programs to hybrid reality entertainment built around the cultivation of the self as project, the ethics of everyday life, the mediation of style and taste, the regulation of health a ... more
"This study in a way established that soap operas have some positive contributions to the society. For example, the study shows that youth become more confident and social after watching soaps. However, in agreement with the objectives of this study, the negative effects of soap operas on young peop ... more

Radionovena: Florece la vida en territorios de paz

In: Siembras del buen vivir: Entre utopías y dilemas posibles
"Surge el propósito, desde La Esquina Radio [Medellín, Colombia] en aprovechar el interés de las comunidades por la celebración cultural de la novena navideña, y a partir de ese acto, potenciar el encuentro ciudadano y la reflexión ciudadana, sin ningún tinte religioso, realizando una transmi ... more
"Interactive TV and radio shows are popular phenomena in Kenya and Zambia. Drawing primarily from interview- and observation based research in TV stations in Kenya and Zambia, this paper examines the role of media practitioners in shaping interactive broadcast programmes, and the nature and possibil ... more

Writing and Producing Radio Dramas

New Delhi et al.: Sage, 2nd ed. (2015), xix, 293 pp.
"In many—if not most—countries of the modern world, radio is thought of as a provider of music, news, weather reports and traffic situations, but very little else. Yet in parts of the developing world, radio is still extremely important and valuable as a medium for encouraging and teaching life ... more
"This report gives forecasts for online video spend and consumption, where available, for 40 markets in which online video is at varying stages of development. From markets such as Singapore, where 85% of the population claims to access online video (according to GlobalWebIndex, 2014), to countries ... more
"Genre is central to understanding the industrial context and visual form of television. This new edition of the key textbook on television genre brings together leading international scholars to provide an accessible and comprehensive introduction to the debates, issues and concerns of the field. S ... more
"The study finds that there is a general liking for Partenal Guidance (PG) ratings, based on the need to protect the children from harmful and foreign content, as well as to avoid adoption of foreign cultures. However, this does not translate into action in determining viewership decisions, with man ... more
"Complex TV offers a sustained analysis of the poetics of television narrative, focusing on how storytelling has changed in recent years and how viewers make sense of these innovations. Through close analyses of key programs, including The Wire, Lost, Breaking Bad, The Sopranos, Veronica Mars, Curb ... more
"The telenovela El Candidato did not elect Vicente Fox per se but it was a very powerful media vehicle that certainly helped him. Although there were suspicions from the beginning about the telenovela’s positive support of the PRI in the context of the real election, it turns out that in fact upon ... more
"In 2014, Mexico, Brazil, Portugal, Colombia and Argentina, in that order, were the top five countries in the production of national fiction hours. Once again, Brazil and Mexico, despite the drop suffered by the latter, continued to be the largest producers of fiction in the Ibero-American region. I ... more
"Tatsächlich erfreuen sich koreanische Fernsehserien und Filme sowie die koreanische Popmusik (K-pop) im Ausland, insbesondere in Ost- und Südostasien, ganz unerwartet großer Beliebtheit. In Südkorea selbst ist man stolz darauf, es - zumindest in der eigenen Wahrnehmung - endlich geschafft zu ha ... more