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Digital & Social Media Use, Internet Use
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"This publication considers the range of policy changes that have been tried or recommended by global regulators, assessing their impacts on press freedom and news media sustainability, with consideration for the risk of capture, and other potential tradeoffs of these interventions. It examines four ... more

Digital 2023: Global Overview Report

We Are Social;Meltwater (2023), 465 slides
"Over the past twelve months, the world’s digital behaviours have shown some of the most profound changes we’ve seen in years, even compared with “the pandemic years”. And in fact, our top story in this year’s report doesn’t relate to digital growth, but to an overall decline in the amou ... more

Digital 2022: Global Overview Report

We Are Social;Hootsuite (2022), 300 slides
"Double-digit annual growth has taken the global social media user figure to 4.62 billion, and current trends indicate that it will equal 60 percent of the world’s total population within the next few months. COVID-19 continues to hamper research into internet adoption though, resulting in reporti ... more

Digital 2021: Global Overview Report

We Are Social;Hootsuite (2021), 300 slides
"Many people connected to the internet for the first time as they adapted to the challenges of COVID-19, while existing users embraced new digital tools and rediscovered old favourites. As a result, many of the indicators in our Global Digital Reports have seen remarkable levels of growth over the p ... more

Inversión publicitaria digital 2018

Lima: GfK Perú;Interactive Advertising Bureau Perú (2019), 23 pp.
"La inversión publicitaria digital total de 2018 fue de 109 millones de dólares, representando aproximadamente el 18% de la inversión publicitaria total del año. Social Ads (40%) continúa siendo el formato con mayor demanda, seguido por Display (29%) y Search SEM (14%). El modelo de compra más ... more
"This analysis of digital advertising technology and its relevance to disinformation online is designed to broaden the focus in the current public debate beyond Russian operatives buying ads on social media. The problem is much bigger than that and the issues of concern are more diverse. Our analysi ... more

Claves en la planificación de la publicidad online: Fundamentos, herramientas y retos

Madrid: Asociación para la Investigación de Medios de Comunicación (AIMC), revised ed. (2017), 324 pp.
"The accelerating digitalisation of the media landscape has released enormous forces of change in the Nordic advertising markets. The overall impression from the results of this study is that the sweeping changes digitalisation is bringing about are not just undermining the business model on which t ... more

Digital Journalism Start-ups in India

Oxford: Reuters Institute for the Study of Journalism (2016), 48 pp.
"In this report, we analyse six examples of digital journalism start-ups developing new editorial priorities, distribution strategies, and funding models for an increasingly digital Indian media environment. After years of slow growth, internet use and digital advertising has grown very rapidly in I ... more
"Spending on media continues to shift from traditional to digital products and services at a rapid pace. By 2019, we believe digital spending will account for more than 50 percent of overall media spend. Within this, digital video spending will overtake physical spending by 2018, two years earlier t ... more
"This document is an abridged version of a wide-ranging survey conducted between July 2014 and January 2015, which attempts to provide an overall view of the complex, ever-changing and fluid landscape of the online media in the Arab world. It is based on over 45 in-depth interviews, 130 applications ... more
"La présente étude, menée entre juillet 2014 et janvier 2015, est basée sur plus de 45 entretiens approfondis, sur 130 candidatures reçues par CFI dans le cadre de sa compétition EBTICAR-Média1, soutenue par l’U.E., ainsi que sur l’analyse de nombreux rapports, articles et essais. Cette ... more