"A newspaper’s printers, transporters, distributors and retailers are rarely named in its masthead or credits, but they are all essential links in the long and complex press distribution chain. Without them, readers would not be able to access news each day, week or month and they would be denied
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access to diverse sources of information, essential nourishment needed to feed minds in a democratic society. Press freedom is based not only on the ability of journalists and their news organizations to work without constraint or fear, but also on the freedom to circulate the product of their work. A publisher’s financial health must be preserved, printers must be free to print whatever newspapers they want, and finally, whether state-owned, privately-owned or cooperative, distributors must distribute all print media, regardless of their nature, with the same diligence and impartiality throughout the country. Any interference or any impediment in to this process limits the public’s access to information. According to a survey by Reporters Without Borders (RSF) in more than 90 countries, 68% of cases of obstruction in the circulation of newspapers are attributable to governments and state authorities, while 41% of cases of newspaper censorship take place at the point of sale. Until it reaches the hands of its readers, a newspaper continues to be vulnerable, and the predators of press freedom are infinitely imaginative. Entire newspaper issues are confiscated as they come off the press or are bought up from newsstands, content is surreptitiously substituted, crippling import duties are introduced and orchestrated shortages in essential raw material such as newsprint all take place. Using these methods, if the individual, group or government hasn’t prevented a journalistic investigation or silenced the journalist, they still have many ways to block information during the dissemination process. The methods of censorship range from the most obvious and brutal – for example, killing a newspaper seller who is shouting out a headline – to the most insidious. It sometimes takes time, but the control that an oligarch or government exercises over the print or distribution sector may allow them to get rid of an unwanted publication discreetly and definitively. In an increasingly digital world where the print media is in continual decline — it lost an average of 10% of its readers and advertising income in 2017-2018 — newspaper printing and distribution sectors are more and more vulnerable to pressure. Because of this, it is imperative to expose and make public the practices that threaten our fundamental freedom to be informed." (Foreword)
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"Behandelt Konzeption, Redaktion, Vermarktung, Anzeigen- und Markenmanagement, Vertrieb, Zeitschriftentypen, Darstellungsformen, Covergestaltung, Schriftstile und Layout." (Verlagsbeschreibung)
"This handbook is intended for entrepreneurs, promoters, directors and heads of newspapers for whom the press constitutes the main activity and principal source of income. The subject matter is directed to those who have the power to decide the conditions in which they choose or have already chosen
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to set up their newspaper." (Back cover)
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"Aider à structurer un projet de journal pour lui donner les meilleures chances de succès, contribuer à fixer les responsabilités de chacun, définir les options financières qui lui garantiront longévité et indépendance : tels sont les objectifs de ce manuel qui s'adresse aux porteurs de pro
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jets de journaux, aux éditeurs, aux chefs ou secrétaires de rédaction voulant rationaliser l'organisation de leur publication, mais aussi à tout journaliste curieux de connaître les principes du fonctionnement d'une entreprise de presse." (Dos de couverture)
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"This handbook covers most aspects of journals publishing and journals management, but special emphasis is put on systems management, subscription fulfilment, financial control, and effective marketing and distribution, including a chapter on journals marketing on the internet. It also includes a se
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ries of model guidelines, model forms, and other documentation that provide illustrative examples of good practice. Additionally, a resources section gives names and addresses of major subscription agents worldwide, resources for developing mailing lists, and details of major review and publicity outlets for African journals. There is also a annotated bibliography and a appendix about "Professional editorial standards" which sets out the requisite skills needed by all those editing in the English-language print media." (Catalogue African Books Collective 1998)
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"Sous les auspices de l'association pour la diffusion à l'étranger, des éditions belges, a été créé un organisme dénommé « Congo diffusion » — Le fonctionnement de cet organisme requiert des dispositions permettant aux livres et journaux de Belgique d'être vendu au Congo à des prix ab
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ordables." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 725, topic code 122)
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