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"Whatever level of experience you have, this classic text will provide you with the key skills you need to complete a visual methods research project, understand the rationale behind each step, and engage with the contexts and power relations that shape our interpretation of visual images. With a cl ... more
"Having spent some time in the living rooms of 12 families across Greater Jakarta, West Java and East Nusa Tenggara, we found that audience has their own ways of consuming media and capacity to reflect on the content they are served. This capacity differs varyingly, fundamentally depending on three ... more
"This article presents and discusses the results of an experiment in which television viewers were exposed to either a war journalism (WJ) or a peace journalism (PJ) version of two news stories, on Australian government policies towards asylum seekers and US-sponsored ‘peace talks’ between Israe ... more
"Este documento resume la literatura reciente sobre el rol de los medios de comunicación con relación al comportamiento social haciendo particular énfasis en contenidos de inclusión social. Nuestro objetivo es modesto: simplemente tratar de crear consciencia sobre el importante rol que herramien ... more
"This cultivation study examined the effects of South Korean soap operas on Vietnamese female audiences. It also assessed cultivation effects in combination with the theory of reasoned action. Based on a survey of 439 female viewers, it explicated the link between South Korean soap opera consumption ... more
"Jenseits von Kulturkritik und Rechtfertigungsrhetorik untersucht Joachim Michael die Telenovela als Ergebnis des medialen Umbruchs der lateinamerikanischen Kulturen. Er zeigt, dass die Telenovela mehr als nur ein Format ist – sie markiert eine spezifische Kultur, deren eigentümliche Faszination ... more
"An engaging and original study of current research on television audiences and the concept of emotion, this book offers a unique approach to key issues within television studies. Topics discussed include: television branding; emotional qualities in television texts; audience reception models; fan c ... more
"This article reports the findings of a review and methodological critique of 96 Latin American empirical studies on television reception published between 1992 and 2007 in the most important journals of the region. The analysis compares the studies according to their theoretical approach, the resea ... more
"La presente investigación intenta descubrir y definir la influencia de la TV en los zutujiles de Santiago Atitlán en Guatemala. La misma está dividida en los niveles teórico y práctico. La parte teórica se remite a diversas fuentes históricas y científicas, que se enlazan con la dinámica s ... more
"Cable and satellite television have spread rapidly throughout the developing world. These media sources expose viewers to new information about the outside world and other ways of life, which may a ect attitudes and behaviors. This paper explores the effect of the introduction of cable television o ... more

From a Glorious Past to the Lands of Origin: Media Consumption and Changing Narratives of Cultural Belonging in Mali

In: Reclaiming Heritage: Alternative Imaginaries of Memory in West Africa
Walnut Creek, Calif.: Left Coast Press (2007), pp. 185-213
"This article explored the particular version of ‘national culture’ that emerged in Mali’s post-independent history at the interface of a governmental politics of culture and communication, media technologies, and people’s media engagement. I argued that the dialectical production of ‘the ... more
"Für Studenten sollte nachvollziehbar sein, wie man von bestehenden Ergebnissen zu einer Forschungsidee, von dieser zu theoriengestützten Untersuchungsstrategien und durch diese über die Interpretation der Ergebnisse zu einem mehr oder weniger konsistenten Erkl/irungsmodell kommt. Aus diesem Grun ... more
"This book is an introduction to reading visual culture. It explains which methods are available to the undergraduate student and shows exactly how to use them. The book begins with a discussion of general themes and recent debates, on the meaning of culture and the function of the visual, that offe ... more
"Media, Audiences, Effects teaches students how to evaluate media effects research and better understand the role media play in our everyday lives. This text introduces readers to more than 300 contemporary research studies focusing on twelve important topic areas, including television violence, gen ... more