"Using a randomized encouragement design, we assigned 2,064 people to listen to either 'Ina Mafita' or to a control program (professional soccer matches) each week over the course of two months. Recruitment and engagement were conducted remotely via short message service (short message system [SMS]
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or text message). The results indicate that the radio show 'Ina Mafita' had a positive effect on listeners’ beliefs about the importance of being a role model and a positive but not significant effect on the belief in local committees’ value in reintegrating at-risk youth. Results were more pronounced for high complier subsample and for those who reported liking the show’s story line. The authors found no effect on listeners’ views of kidnap victims. The researchers found no or possibly negative effects on listeners’ value of diversity, however, it must be noted that the show did not explicitly address this theme. Listeners also enjoyed the show and many continued to listen to the show after the incentivized exposure had concluded." (Key findings)
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"We conducted a mixed-methods research project in Nigeria, India, and Pakistan consisting of surveys, survey experiments, and semi-structured interviews, to better understand the spread and impact of misinformation, and in particular of misinformation on mobile messaging apps (MIMs). One of our goal
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s was to evaluate the relevance and prevalence of viral false claims in each country. We found evidence that popular “false claims” debunked by fact-checking companies are widely recognized, but, unsurprisingly, news from mainstream media are more widely recognized than the false claims. This is certainly a good sign, which confirms similar trends reported elsewhere. However, we also found preliminary evidence that misinformation circulates wide on messaging apps. When asked whether and where they encountered researcher-selected false claims, participants reported to be exposed to more false claims than “mainstream claims” (i.e., true) on messaging apps, while this was not the case for traditional media, such as newspapers and TV News. While others have found false claims to be more prevalent on social media than on mainstream media, this is the first systematic evidence that messaging apps might be the primary source for spread of misinformation." (Executive summary)
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"Mobile phone surveys are increasingly prevalent in low- and middle-income countries. The main modes include computer-assisted telephone interviewing (CATI), interactive voice response (IVR), and short message service (SMS, or text messaging). But there is surprisingly little research to guide resea
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rchers in selecting the optimal mode for a particular survey. To address this gap, this study compares cross-sectional CATI, IVR, SMS, and face-to-face (FTF) surveys of the general population in Nigeria. We ask four research questions: (1) What are production and response rates to CATI, IVR, SMS, and FTF surveys? (2) How representative (age, gender, education, marital status, literacy, household assets, urbanicity) are CATI, IVR, and SMS respondents relative to FTF respondents? (3) Can IVR and SMS provide an unbiased estimate of voting behavior? If there is bias, to what extent can weights reduce bias? (4) How does the cost and time differ across mobile phone survey modes? We find that FTF had the highest response rate (99%), followed by CATI (15%), IVR (3%) and SMS (0.2%). All mobile phone modes had substantial deficiencies with representativeness: mobile phones underrepresented women, older people, the less educated, and people in rural areas. There were differences in representativeness among mobile phone modes, but differences were relatively small and inconsistent. Both SMS and IVR produced biased estimates of voting relative to official statistics—but SMS was less biased than IVR. Weighting SMS and IVR data for demographic characteristics did not reduce bias. With regard to cost, we find that CATI is the most expensive mobile phone survey mode. For a survey of 3,000 completes, IVR is 43% the cost of CATI, and SMS is 24% the cost of CATI. SMS is significantly less expensive than IVR. We discuss the implications of these results for research and practice." (Abstract)
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"This report is an evaluation of the methods and tools used by the Red Cross and Red Crescent to communicate with communities following the devastating 2010 earthquake in Haiti. The study draws recommendations for the continued and more effective use of communications to engage with communities in H
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aiti and elsewhere in the future." (Back cover)
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"To help improve the flow of information among marginalized communities of West Kalimantan Indonesia, where large palm oil companies wield tremendous power, the Internews Center for Innovation and Learning initiated a three-month pilot project in September 2011 that combined the power of mobile phon
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e technologies with citizen journalism. The project created a news service based on Short Message Service (SMS) and Interactive Voice Response (IVR) technology. This report evaluates the project's success in capitalizing on existing mobile phone technology to provide needed information, in addition to empowering community members to report on issues of concern and make their voices heard by local government authorities and companies. Major successes, including high subscription rates and helping with the resolution of two local disputes with palm oil companies, were tempered by significant challenges, including low contribution rate among trained citizen journalists and limitations of the local media partner to maintain the news service. Technical challenges included West Kalimantan’s unreliable mobile phone network and the lack of locally available technical expertise." (Internews website)
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"Getting SMS campaigns right is not simple. The right content, delivered at the right time in the right context, is critical. Adding the right kind of interaction to campaigns can make them more engaging, and increase their power in encouraging positive change. Positive behavior change campaigns sho
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uld also ideally be measurable - this is never easy, but when your recipients are difficult to access physically, as is often the case with SMS campaigns, this becomes more challenging. This guide seeks to introduce some key points to think about when planning to use SMS for behavioral change campaigning." (Introduction)
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"Multilingualism is an important aspect of African urban life, also of the lives of students in Dakar. While the students usually write monolingual texts, mainly in French, their text messages involve the use of African languages too, in particular of the majority language Wolof, as well as Arabic a
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nd English, often mixed in one and the same message. With the rapid rise in the use of mobile phones, texting is becoming increasingly central as a means of communication for the students, and the social network with whom they text is growing. This working paper investigates texting as literacy practices, putting the accent on language choices: what role do they play in constructing these new practices? What are the motivations and the functions of the students’ languages choices? The analysis is based on six months of fieldwork in Dakar, during which I collected 496 SMS and interviewed and observed the 15 students who had sent and received the messages. I will focus on the practices of three of the students: Baba Yaro, a Fula-speaker born outside Dakar who has come to the Senegalese capital to undertake his studies, Christine, a Joola-speaker born in Dakar, and the Wolof-speaker Ousmane, from the suburb. I argue that in order to manage relationships and express different aspects of their identity, the students both exploit and challenge dominant language attitudes in their texting." (Abstract)
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"This report gives an overview of the current state of mobile phone use and services in East Africa. It outlines major trends and main obstacles for increased use as well as key opportunities and potential for upscaling mobile applications. The report draws on secondary data and statistics, as well
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as field work carried out in Kenya, Rwanda, Tanzania and Uganda during 2008 and 2009. The publication identifies a broad range of mobile applications relevant for reaching the poor and contributing to social and economic development – from simple agricultural, market or health information services to advanced financial transaction services or mobile use for election monitoring and governance issues. A commented linklist of existing initiatives in the four countries adds to the usefulness of this well documented study." (CAMECO Update 1-2011)
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"Youth and young adults (15-29) are often assumed to be leaders in mobile phone use, but this is not entirely the case in Zambia. While those 15 to 29 make up the largest segment of overall mobile phone users, they do not show the highest rate of weekly (regular) users that is taken by those 30 to 4
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4. Geographic Breakdown: There are substantial differences in rates of mobile phone use among Zambia's nine provinces. These differences reflect varying levels of human development around the country, but other factors come into play. Cost Factors: When respondents were asked to agree or disagree that "using a mobile phone is expensive," 63 percent answered in the affirmative. Even those residing in high-income households were more likely to agree than disagree with the statement. The same can be said for frequent mobile users, with some 52 percent of daily users and 53 percent of regular users agreeing or strongly agreeing with the statement that mobile phone use is expensive. Mobile Radio: A key feature of Zambian (and more generally, African) mobile phone use is an old-new media convergence phenomenon: handset-based radio listening. Among regular mobile users, a third said they listen to the radio via their handset on a weekly basis, and 25 percent said they listen on a daily basis. Unlike the use of mobile internet, radio listening is more evenly spread across urban and rural users. Mobile-based radio listening may also continue to expand; given that youth and young adults (YYAs) are currently the most likely to do so and thus will set the pattern going forward." (Report sumary, page 7)
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"Religious forwarded messages take the form of points for reflection and reminders of religious feasts. In other cases, the messages ask recipients to pray and re-send the same messages in exchange for Divine favor. This study explores the youth's first response to these messages. It aims to learn u
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seful insights that may enhance pastoral ministry for young people, so immersed in cell phone use. The findings show that religious SMS help remind young people of God. But they do not attribute the messages to Divine Providence alone. Response to religious SMS results from an interplay of factors, including the sender himself." (Abstract)
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"This collection of essays by those engaged in using mobile phone technologies for social change provides an analysis of the socio-economic, political and media contexts faced by activists in Africa today. The essays address a broad range of issues including inequalities in access to technology base
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d on gender, rural and urban usage, as well as offering practical examples of how activists are using mobile technology to organise and document their experiences. They provide an overview of the lessons learned in making effective use of mobile phone technologies without any of the romanticism so often associated with the use of new technologies for social change. The examples are shared in a way that makes them easy to replicate. The intention is that the experiences described within the book will lead to greater reflection about the real potential and limitations of mobile technologies." (Radio for Peacebuilding Africa Update July 6, 2010)
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