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C­Modules: A Learning Package for Social and Behavior Change Communication (SBCC)
Key Guides

Washington, DC: C-Change; FHI 360; USAID (2012), 248 pp.
"C-Change has created this learning package for facilitated, face-to-face workshops on social and behavior change communication (SBCC). The package includes a series of six modules. The Introduction Module outlines all five steps of C-Planning (see graphic to the right). It also provides an overview ... more
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Introduction to Impact Evaluation

Patricia J. Rogers
Rockefeller Foundation (2012), 18 pp.
"This first guidance note, Introduction to Impact Evaluation, provides an overview of impact evaluation, explaining how impact evaluation differs from – and complements – other types of evaluation, why impact evaluation should be done, when and by whom. It describes different methods, approaches ... more
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The Message Matrix: A Participatory Programme Design Tool

Charles Simbi
In: Learning with Community Media: Stories from the Commonwealth and Latin America
Ian Pringle, Ekta Mittal, Mónica Valdés (eds.)
Vancouver: Commonwealth of Learning (COL) (2012), pp. 99-111
"The message matrix facilitates local stakeholder groups and community members to take an active, empowered role in content development for an educational communication programme. The method enables active participation of target audiences and stakeholder groups in the identification, analysis and r ... more
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Freedom Fone Advocacy and User Guide

freedomfone (2012), 134 pp.
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101 Social Media Tactics for Nonprofits: A Field Guide

Melanie Mathos, Chad Norman
Hoboken, New Jers.: Wiley (2012), xix, 198 pp.
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Resource Kit for Gender-Ethical Journalism and Media House Policy. Book 2: Practical Resources

Sarah Macharia, Pamela Morinière (eds.)
World Association for Christian Communication (WACC); International Federation of Journalists (IFJ) (2012), 66 pp.
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Gestión de relaciones públicas para el éxito de las organizaciones

Maria Aparecidad Ferrari, Fábio França
Lima: Universidad de San Martín de Porres, Fondo Editorial (2012), 198 pp.
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Intégration de l'approche "genre" dans la formation au journalisme des pays du Maghreb: Adaptation de la version francophone des Modèles de cursus de l'UNESCO pour la formation au journalisme

Estelle Lebel
Rabat: UNESCO (2012), 112 pp.
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Strategic Communication for ABS: A Conceptual Guide and Toolkit for Practitioners

Kathrin Heidbrink, Manfred Oepen
ABS Capacity Development Initiative; Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) (2012), 86 pp.
"This Guide offers advice about the role, relevance and use of communication for implementing Access and Benefit-sharing (ABS) systems at the national level. It provides an overview of communication considerations, approaches and methods for the different phases of ABS implementation. Establishing A ... more
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Measuring the Networked Nonprofit: Using Data to Change the World

Beth Kanter, Katie Delahaye Paine
San Francisco: Jossey-Bass (2012), xxviii, 301 pp.
"The tools nonprofits need to measure the impact of their social media. Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their boards are expecting reports showing results. As fund ... more
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Empowerment Radio: Voices Building a Community
Key Guides

Birgitte Jallov
Gudhjem: Empowerhouse (2012), 234 pp.
"This publication puts deep-rooted community ownership at the heart of sustainability and real impact of community radios. Jallov focuses on core processes to reach the most adequate realization of a station according to the specific needs and context of the community. Based on her rich hands-on-exp ... more
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Guidelines for Local Government Biodiversity Communication

ICLEI Cities Biodiversity Center (2012), 5 pp.
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Social Media for Social Good: A How-To Guide for Nonprofits

Heather Mansfield
New York: McGraw-Hill (2012), xx, 266 pp.
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Social Media Guide for Climate Change Practitioners in Africa

International Livestock Research Institute (ILRI) (2012), 10 pp.
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Mauritanie: Une presse plus libre se prépare aux élections

Ivor Gaber, Don Duncan
Institute for War & Peace Reporting (IWPR) (2012), 18 pp.
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Manual hacia un periodismo con conciencia de género

Marcela Gabioud, Jorgelina Turdo (eds.)
Mar de Plata: Asociación Civil De la Azotea; World Association for Christian Communication (WACC) (2012), 64 pp.
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Writing Health Communication: An Evidence-Based Guide
Key Guides

Charles Abraham, Marieke Kools (eds.)
London; Thousand Oaks, Calif.: Sage (2012), xv, 175 pp.
"[This] is a practical guide to producing effective written materials. The book presents easy-to-understand, evidence-based guidance on providing information, presenting persuasive messages and promoting behaviour change. Topics include: message framing; use of fear appeals; tailoring messages; usin ... more
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Publishing E-Books for Dummies

Ali L. Luke
Hoboken, New Jers.: Wiley (2012), 296 pp.
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Shortcuts to Journalism: The Basics of Print, Online and Broadcast Reporting

Sven Recker, Elisabeth Schmidt (eds.)
Berlin: Media in Cooperation and Transition (MiCT) (2012), 95, 95 pp.
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Quality Assurance Toolkit for Open and Distance Non-Formal Education

Colin Latchem
Vancouver: Commonwealth of Learning (COL) (2012), ix, 99 pp.
"Quality assurance (QA) systems applied in educational contexts are generally concerned with inputs — how much money is spent, what staffing, resources and support are provided, what kinds of teaching and learning are involved, and so on. There is an assumption — not always fulfilled — that th ... more