"Das Radio ist, zusammen mit dem Fernsehen, das mit Abstand meist genutzte Medium in Deutschland. Auch die bundesdeutschen Parteien nutzen es häufig für ihre Werbung im Vorfeld von Wahlen. Trotzdem führt Wahlwerbung im Radio im Gegensatz zu Wahlwerbung auf und in anderen Trägermedien (z.B. Ferns
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ehen, Internet) ein sozialwissenschaftliches Schattendasein. Vor diesem Hintergrund klärt Peter Brück die allgemeinen Voraussetzungen für Wirkungen von Wahlwerbung im Radio und erarbeitet ihre speziellen Wirkmechanismen. Er untersucht die Intentionen und Strategien der Parteien sowie ihre Wirkungen auf die Rezipienten aus politikwissenschaftlicher Perspektive und unter Beachtung der Befunde aus Kommunikations- und Werbeforschung." (Verlagsbeschreibung)
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"Russland versucht seit Jahren, sein Image zu verbessern. Für dieses Ziel werden Auslandsmedien ausgebaut und PR-Firmen beauftragt. Aber es fehlt eine Gesamtstrategie und das Grundverständnis, wie demokratische Öffentlichkeit funktioniert. Trotz teilweiser Erfolge wird Moskau ohne einen politisch
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en Wandel und gesellschaftliche Modernisierung in Russland nicht viel erreichen. Das zeigt auch der Blick auf einige der Akteure staatlicher Imagepolitik in Deutschland." (Abstract)
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"Die Beiträge dieses Buches zeigen am Beispiel des ¡muestra! IberoAmerikanischen Filmfests in Passau, welche filmischen Schätze der Kulturraum zu bieten hat und wie diese im deutschsprachigen Raum rezipiert werden. Gleichzeitig dokumentieren sie die zwar junge, aber sehr erfolgreiche Festivalgesc
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hichte der Passauer ¡muestra!" (Buchrücken)
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"The use of smartphones and tablets has jumped significantly in the past year, with fewer people using their computers for news. More than a third of online news users across all countries (39%) use two or more digital devices each week for news and a fifth (20%) now say their mobile phone is their
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primary access point. The number of people paying for digital news has remained stable over the past 12 months, although we have seen a significant switch to more valuable ongoing digital subscription in most countries. Our new (and unique) social media index for news shows Facebook is by far the most important network for news everywhere. Although Twitter is widely used in the US, Spain, and the UK, it is far less influential in many other European countries. Google+ is emerging as increasingly important for news, along with messaging application WhatsApp. European respondents remain strongly committed to news that tries to be neutral (or impartial) but Americans are more interested in hearing from brands and reporters that are open about their own views and biases." (Key findings, page 8)
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"La radio suscitó desde sus comienzos el interés por parte de la Iglesia católica ante las posibilidades que ofrecía como un medio universal de comunicación para propagar los contenidos religiosos y difundir el mensaje del evangelio. El presente artículo aborda el estudio y análisis de las ra
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dios católicas españolas (COPE, Radio Santa María de Toledo, Radio Estel de Barcelona y Radio María) en cuanto se refiere a los contenidos que incluyen en sus parrillas de programación, así como las estrategias empleadas para lograr el éxito de estas emisiones y permanecer en las ondas." (Resumen)
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"The civil war in Syria is the most important propaganda topic for Islamists in Germany at the moment. Even German youngsters have already followed the calls, left their homes to join the fight and have been killed. When recruiting new followers, the jihadists use videos as a central element for spr
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eading their Islamistic ideas and inciting to the armed struggle against 'non-believers'.
Platforms like Facebook and YouTube, very popular among young people, make these videos widely accessible even outside of the spectrum of Islamist movements. This in-creases the risk for children and youngsters of stumbling across Islamist's ideas, hatred and depictions of extreme violence. [...] Many videos rely on an emotionalizing effect with images of children suffering or dying. The use of close-ups of faces contorted by pain, serious injuries or even severed limbs is very common. The producers of these clips emotionally ap-peal to the empathy, sense of justice and protective instinct of the recipients. Very often, Islamists directly approach young men with slogans like 'Where are the lions? Where are the men? Where are you?' and try to make more young Muslims shoulder responsibility for 'their brothers and sis-ters' and support them in their fight.
The drastic images make the Muslim audience feel guilty: If they do not actively help in this crisis situation how should they stand trial before Allah? As the minimum form of sup-port, Islamists demand from them to become aware of their Muslim identity and to comply with the rules of the funda-mentalist groups." (Page 1)
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"Zu Recht stellt sich die mit viel Glamour gestartete Journalistenakademie Intajour als Erfolg dar. Aber warum wickelt Bertelsmann sie jetzt ab? Und warum verhindert das Medienunternehmen den Fortbestand als unabhängige Akademie?" (Seite 30)
"Using the Israeli-Palestinian conflict as a natural laboratory for studying possibilities and limitations of constructive conflict coverage, the present book combines a longitudinal retrospective look at the coverage of the Israeli-Palestinian conflict with experimental research on audience reactio
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ns and theoretical questions of conflict, war and peace coverage.
The editors aimed at utilizing these materials to learn about changes in media framing and representation of issues, actors, and leaders; to focus on problems of war coverage and peace journalism, such as the persistence of a war orientation in media culture and performance, and the extent to which the media have “matured” so as to change this normative orientation in favor of an increased contribution to peacemaking and peacekeeping; and to study and criticize peace journalism thought, research and action after some twenty years since its emergence." (Publisher description)
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"Combining insights from imperial studies and transnational book history, this provocative collection opens new vistas on both fields through ten accessible essays, each devoted to a single book. Contributors revisit well-known works associated with the British empire, including Charlotte Brontë's
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Jane Eyre, Thomas Macaulay's History of England, Charles Pearson's National Life and Character, and Robert Baden-Powell's Scouting for Boys. They explore anticolonial texts in which authors such as C. L. R. James and Mohandas K. Gandhi chipped away at the foundations of imperial authority, and they introduce books that may be less familiar to students of empire. Taken together, the essays reveal the dynamics of what the editors call an "imperial commons," a lively, empire-wide print culture. They show that neither empire nor book were stable, self-evident constructs. Each helped to legitimize the other." (Publisher description)
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"What are the particular characteristics of the media in small nations? What challenges do broadcasters and other media institutions in these countries face, how can these be overcome, and are there advantages to operating in a small national context? How are small nations represented on screen, and
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how do audiences in small nations engage with the media? Bringing together perspectives from across Europe, including case-studies on Catalonia, the Basque Country, Wales, Scotland, Iceland, Portugal, Slovenia and Macedonia, this collection answers these questions. At the same time, it provides readers with insights into broader issues of media policy, representation, national identity, transnationalism, audience reception and media research methods." (Publisher description)
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"Understanding how the British media has framed British aid efforts to Afghanistan is imperative to successfully campaign for continued public support for the long term development of the country. This is especially important given the scheduled troop withdrawal in 2014, which many commentators have
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cautioned is likely to result in a decrease in media interest on Afghanistan. This report investigates Afghanistan in the British print media from December 2008 to November 2013. Specifically, it focuses on the British print media’s portrayal of British aid efforts in Afghanistan in 2013. The report aims to provide the British and Irish Agencies Afghanistan Group (BAAG) with an understanding of the amount of coverage Afghanistan has received, how the British print media has framed British aid efforts in Afghanistan in 2013, the obstacles and influences that journalists face in reporting on Afghanistan, and how journalists perceive this narrative to unfold given the political developments ahead. The findings of this report are drawn from a Nexis UK search, a content analysis and interviews conducted with key journalists reporting on Afghanistan." (Executive summary)
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"Based on analysis of 17 in-depth interviews with professionals in 10 UK-based international NGOs engaged in planning, designing and producing humanitarian communications, this article explores how intimacy figures in NGOs' thinking about and practice of humanitarian communication. Drawing on discus
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sions of 'intimacy at a distance' and the 'intimization' of the mediated public sphere, the analysis explores three metaphors of intimacy used by interviewees to articulate the relationships they seek to develop with and between their beneficiaries and UK audiences: (1) sitting together underneath a tree; (2) being there; and (3) going on a journey. The article situates the governance of intimacy of practitioners' thinking and practice as NGOs' attempt to respond to criticisms from the humanitarian and international development sector, policymakers and scholars. It concludes by calling for a revisiting of the centrality of intimacy in humanitarian communication and the logic of emotional capitalism within which it is embedded, outlining its implications for both academic scholarship and practice." (Abstract)
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"Chancen und Risiken von Computerspielen, Retro Gaming, Gamification, Sim Games und Augmented Reality: Im Wintersemester 2013/2014 haben sich Professorinnen und Professoren aus ganz Bayern an der ersten bayernweiten Ringvorlesung Games beteiligt. Der MedienCampus Bayern und Games/Bavaria haben für
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diese Veranstaltungsreihe an fünf Abenden ins WERK1 München eingeladen. Weit über 100 Besucher sind aus verschiedensten Orten gekommen (Exkursionen von Studierenden gab es beispielsweise aus Regensburg, Kempten, Nürnberg und Augsburg) und haben die Ringvorlesung zu einem vollen Erfolg werden lassen." (Vorwort)
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