"The purpose of the one day ICD workshop on media assistance was to raise the profile of media for development within DFID, to share media assistance strategies and good practice with organisations and individuals engaged in the field of development communications, and to chart a way forward for bot
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h DFID and the wider development community." (introduction, page 2)
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"This report represents the first attempt by a nongovernmental organisation (NGO) to appraise the media-development work of OSCE in the field. It is the outcome of a project designed by Press Now, an NGO based in Amsterdam, the Netherlands. For the past decade, Press Now has assisted media in the co
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untries of the Balkans and Eastern Europe, working with funds from the Dutch Ministry of Foreign Affairs, the Dutch Ministry of Education, Culture a nd Science, and the European Agency for Reconstruction, as well as from other governments and private donors. With its experience of cooperating with many OSCE field missions and offices, Press Now believes that the importance of the OSCE’s activities in media development merit this methodical survey. Despite many differences in mandate, resources and context, the OSCE operations analysed in this report reveal a number of distinctive achievements and patterns. Unless these patterns are more widely discussed, there is a risk that the OSCE will not draw the lessons that are offered by its own experience. Press Now hopes that this report will help to catalyse such discussion." (Preface, page 5)
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"Sachtexte mit konkretem Nutzen für Leser, Hörer oder Zuschauer haben im Journalismus in den vergangenen Jahren an Bedeutung gewonnen. Das Spektrum der Themen reicht dabei von Kindererziehung, Gesundheit und Partnerschaft bis zu Hausbau, Computer und Geldanlage. Nutzwertjournalismus orientiert sic
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h an den Bedürfnissen seines jeweiligen Publikums. Er verwendet eine klare Sprache und bietet konkrete Handlungsanleitungen. Wichtig ist - je nach Thema und Medium - eine umsichtige Ansprache, die Ängste auffängt, Schamgefühle respektiert und Mut macht. Vom Journalisten wird explizit ein Standpunkt und eine Verantwortung gegenüber dem Nutzer seiner Beiträge verlangt. Letztlich muss er - etwa bei der Haftung von Warentests - mit rechtlichen Konsequenzen aufgrund seiner Darstellung rechnen. Systematisch und anhand zahlreicher Beispiele führt Christoph Fasel in die Gestaltung von Sachtexten ein. Seine Faustregel lautet: 200 Prozent recherchieren, 150 Prozent kapieren und 100 Prozent schreiben. Er beleuchtet auch die Wurzeln des Nutzwertjournalismus und beschreibt dessen Unterschiede in verschiedenen Medien. 15 namhafte Redakteure aus den verschiedensten Medien berichten über ihre Strategien, Rat, Hilfe und Orientierung zu geben." (Verlagsbeschreibung)
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"USAID’s assistance to the media sector, implemented through the International Research and Exchanges Board (IREX), directly contributed to the creation and continued functioning of two Kosovo-wide independent television stations, the terrestrial transmission network, and the news agency KosovaLiv
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e. Continued high levels of effort focused on TV21 and KTV, however, have overshadowed other important aspects of its Kosovo Independent Media Program (KIMP). This also created a continuing sense of entitlement by the larger recipients that has negated, to a large extent, IREX efforts to help them become self-sufficient and to improve the quality of their product. With the significant reduction in funding expected by USAID/Kosovo to implement its 2004-2008 strategy, the Assessment Team recommends that USAID refocus its assistance on strengthening the media as an integral system¾one that provides timely and quality information to citizens and which fulfills the media’s critical watchdog role." (Executive summary, pages iv-v)
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"ERNO is in the opinion of all directors and leading editors I talked to for the purpose of this report a very important tool, not only for the exchange of news in the not so far very troubled region of Europe, but is also a very suitable mechanism for starting an even more productive and widespread
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cooperation between public broadcasters in SE Europe. The ERNO news exchange has established itself as an “irretrievable source” of TV news between the countries in South East Europe in a very short time. Currently it produces more than 1000 items annually with the quality of the exchanged items (content and shooting) improved considerably from year to year. Although some differences in quality still exist, the overall quality of the offered news items is in accordance with prevailing EBU standards. Beyond the news exchange, the ERNO mission should be the promotion of co-productions, professionalism in all fields of TV production: journalistic skills, editing, shooting etc. and reinvention of the traditional cooperation between public broadcasters in the region." (Conclusion and recommendations, page 20)
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"This study, ‘Media Operations during SALW Control Interventions’ attempts to encapsulate best practices for dealing with mass media outlets when implementing SALW [Small arms and light weapons] control projects. It draws on a number of communication and media operation’s studies, but draws it
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s major lessons from case studies of communication during SALW control programmes conducted in South East Europe from 2001 to 2003. The first section of this report sets out the principles for effective media work during SALW control interventions, and offers useful tools for applying them. The case studies from which the principles are derived have been included in Section Two. They summarise the experiences of project staff that have worked with the media during the recent micro-disarmament interventions in the region." (Page 1)
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