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Case Studies on Paywall Implementation: Gazeta Wyborzca and Malaysiakini
New York; Prague: Media Development Investment Fund (MDIF) (2018), 27 pp.
"When Wyborcza.pl was launched back in 2008, besides its quality, one of the best things about it was that its content was freely accessible. Once the paywall was up in 2012, the publisher had to find a way to present this content differently. According to Bregula, this was the most important task w
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Alternative Models of Financing Investigative Journalism
Deep Insights
Hamburg: University of Hamburg, Hamburg Business School; Hans-Bredow-Institut (2018), 42 pp.
"This report aims to identify, evaluate, and discuss models to finance investigative journalism in the EU. To provide a thorough evaluation, we developed a set of criteria that cover six areas to that the financial source may exert an influence from high to low degrees. Those are (1) Independence, (
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Business Strategies for Magazine Publishing: How to Survive in the Digital Age
London; New York: Routledge (2018), xiv, 176 pp.
"Business Strategies for Magazine Publishing explores tactics for creating financially sustainable publications in the 21st century. Mary Hogarth, media specialist, Senior Fellow (HEA) and lecturer in Journalism at Bournemouth University, analyses the historical development of the magazine industry,
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Digital Monetization for Publishers: New Ways to Capture Consumer Revenue
Associated Press (AP) (2018), 20 pp.
"Newspapers have come a long way since youngsters hawked the latest edition on street corners or metal boxes collected coins from anonymous visitors sucked in by a juicy headline. Today’s publishers need to be much more savvy about distribution, getting their arms around who their customers are, w
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Paying the Piper: The Sustainability of the News Industry and Journalism in South Africa in a Time of Digital Transformation and Political Uncertainty
Rhodes University, School of Journalism and Media Studies (2018), 108 pp.
"This report explores the recent trajectory of South African news with a specific focus on the economic sustainability of news media. Digital news consumption on mobile phone, and especially via Social Media on Smart Phones (SMSP) is fracturing audiences and reducing traditional sources of revenue.
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An Introduction to Funding Journalism and Media
Key Guides
Ariadne European Funders for Social Change and Human Rights (2018), 43 pp.
"Section 1 summarises the background to and rationale for philanthropic funding of the media, including from a social justice and human rights perspective. This should help Ariadne grantmakers who are not sure if and why they should support media directly to make an informed decision, or to help mak
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Launching a Paywall: What You and Your Team Need to Know
Key Guides
New York; Prague: Media Development Investment Fund (MDIF) (2018), 39 pp.
How Media Companies Use Data to Sign Up Digital Subscribers (and Keep Them)
Oxford: Reuters Institute for the Study of Journalism (2018), 36 pp.
"Journalist fellow Michael Leitner takes a deep dive into media organisations who already use data to efficiently acquire, engage and furthermore keep subscribers. Do we need automated paywalls, and what data do we need to use to keep readers interested? Key Insights: Dynamic paywalls are no silver
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Crowdfunding of Journalism as a Way to Enhance Transparency: The Case of the Platform Rapport
Nordicom-Information, volume 40, issue 1 (2018), pp. 91-94
"Over the course of the past few years, crowdfunding platforms have made significant gains in art and technology, and more recently in the field of journalism. This article provides an overview of Rapport, a Finnish crowdfunding platform designed to allow a new approach for journalists to fund their
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Crowdfunding Movies: A Business Model Analysis from Strategic Management Studies
In: Handbook of State Aid for Film: Finance, Industries and Regulation
Cham: Springer (2018), pp. 635-656
"A crowdfunding platform for movies is an alternative way of refunding movie production costs. Usually, such platform combines several types of funding, including sourcing the Internet community to gather small private donations, that is, a revenue stream which is typically named “crowdfunding”.
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Media Feast, News Famine: Ten Global Advertising Trends That Threaten Independent Journalism
Washington, DC: Center for International Media Assistance (CIMA) (2017), 25 pp.
"This report looks at ten factors that have altered the media marketplace and that pose challenges to national and local news producers and their sources of revenue. They include ways in which governments interfere in media markets; changes in the structure of news distribution and audience behavior
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Dosier: En busca del modelo de negocio
Deep Insights
Madrid: Evoca Comunicación e Imagen (2017), 51 pp.
"My Boss is 18,000 People": Journalism Practices in Crowdfunded Media Organizations
MedieKultur: Journal of Media and Communication Research, volume 33, issue 62 (2017), pp. 110-118
"This article analyses three crowdfunded media organizations in three different countries – Krautreporter (Germany), Direkt36 (Hungary), and Colta (Russia). Using qualitative in-depth interviews, it demonstrates that journalism practices in a crowdfunded newsroom are very different from those in o
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Punto de inflexión: Impacto, amenazas y sustentabilidad. Estudio de emprendedores de medios digitales latinoamericanos
Deep Insights
SembraMedia; Omidyar Network (2017), 68 pp.
"Este estudio es el primer estudio exhaustivo sobre el impacto que tienen emprendedores de medios digitales, los riesgos a los que se enfrentan, y si ha surgido un modelo de negocio viable para el periodismo digital independiente y de calidad. Para llevar a cabo esta investigación, SembraMedia, con
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Ad Wars: Digital Challenges for Ad-Financed News Media in the Nordic Countries
Göteborg: Nordicom (2017), 229 pp.
"The accelerating digitalisation of the media landscape has released enormous forces of change in the Nordic advertising markets. The overall impression from the results of this study is that the sweeping changes digitalisation is bringing about are not just undermining the business model on which t
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Same Beds, Different Dreams? Charitable Foundations and Newsroom Independence in the Global South
Washington, DC: Center for International Media Assistance (CIMA) (2017), 32 pp.
"The growing trend of non-profit journalism has received much attention of late, but this report takes a unique look at how non-profit funding is affecting journalism in the Global South. Amidst the collapse of traditional business models for news organizations, funding from philanthropic foundation
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"El presente documento es un analisis descriptivo del sector de crowdfunding – financiamiento mediante una multitud de donantes por medio de Internet - en América Latina. Su objetivo es conocer el tamaño, las caracteríticas y la dinámica de las plataformas latinoamericanas de crowdfunding. Par
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Fragile Finance: The Revenue Models of Oppositional News Outlets in Repressive Regimes
Deep Insights
International Communication Gazette, volume 78, issue 6 (2016), pp. 514-535
"For journalists promoting the free flow of information in repressive or restrictive media environments, the issue of financial sustainability is complex. Both media in exile (out-of-country news outlets feeding independent information into the country of origin) and news outlets in restrictive news
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Alternative Models for Independent Media Funding: Who Will Pay for Journalism?
Media Integrity Matters; South East European Media Observatory (2016), 23 pp.
"[...] Examples of support for non-profit media in France, the Netherlands, and Croatia demonstrate that it is possible, within a relatively short period, to develop the media system’s third sector, which is overall better at serving the communication needs of many cultural, local, and interest co
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