Evaluation & Impact Assessment
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"This paper presents a new set of indicators to assess the viability of news media at a time when the discussion about the survival of quality media is omnipresent, while systematic, fact-based strategies to tackle the problem are omni-absent. As digital transformation is sweeping through the media ... more
"El objetivo de esta guía va más allá de presentar herramientas y recursos, pretende crear comunidad. Igual que sucede con el proceso de evaluación, vimos una oportunidad para aprender cómo se produce el impacto y hacer un seguimiento de cómo las películas están catalizando el cambio social. ... more
"Hemos estructurado el documento en tres grandes partes. La primera es una lectura del Vivir Bien / Buen Vivir desde las prácticas de las experiencias sistematizadas. Es un esfuerzo por conceptualizar la Comunicación para el Vivir Bien / Buen Vivir desde las prácticas vividas. Siguiendo las narra ... more
"The four principles identified as key to Internet Universality are summarised as the R-O-A-M principles, and are fundamental to the development of the Internet in ways that are conducive to achieving the Sustainable Development Goals with no one left behind. These principles are: R – that the int ... more

The Impact Field Guide and Toolkit: From Art to Impact

London et al.: Doc Society, 2nd ed. (2019), 381 pp.
"This guide is about more than just tools and resources, it’s about building community. As with the process of evaluation, we saw an opportunity to learn about how impact happens and to track how films are catalysing social change. That’s the impetus behind the case studies that make up our Impa ... more

Evaluations and Impact Assessments in Communication for Development

In: Handbook of Communication for Development and Social Change
Singapore: Springer (2019), 17 pp.
"Within the development field, project evaluations and impact assessments are essential. Donors are increasingly requiring rigorous evaluations in order to (1) ensure that aid dollars are spent on projects that are having positive impacts and not being wasted on projects that are ineffective and (2) ... more
"Diana Ingenhoff und Alexander Buhmann führen in den aktuellen Forschungs- und Wissensstand zu Public Diplomacy und insbesondere zu Landesimages ein. Sie reflektieren dabei Fragen der Messung, Entstehung und Gestaltung von Landesimages und geben Antworten auf die folgenden Leitfragen: Welche Aspekt ... more
"Nós oferecemos ideias e abordagens para que você não tenha que lidar com um obstáculo que alguém já ultrapassou e, com isso, concentrar-se nos desafios próprios de seu projeto. Disponibilizamos todas as nossas colaborações, conversas, acordos e desentendimentos com equipes de filmagem incr ... more
"Chapters feature: A review of 30 frameworks and models that inform processes for evaluation in advertising, public relations, health communication and promotion, government communication and other specialist fields including the latest recommendations of industry bodies, evaluation councils, and re ... more
"The Evaluating C4D Resource Hub houses a growing collection of the best available guides, toolkits, tools and methods to use for research monitoring and evaluation (R,M&E) of Communication for Development (C4D) initiatives. The Hub is structured around two combined frameworks: C4D Evaluation Framew ... more
"This report puts forth a Walton Family Foundation (WFF) Media Impact Framework and identifies key indicators and research methods that can be used to assess journalism investments across program areas, based on best practices in the field of media strategy and research. The companion WFF Media Impa ... more
"Dieser Beitrag widmet sich dem medienvermittelten Vertrauen in NGOs. Ein auf Basis der Theorie des öffentlichen Vertrauens (Bentele 1994) entwickeltes, inhaltsanalytisches Messinstrument, der NGO-Trust Index (NGO-TI) und die Ergebnis-Visualisierung in der NGO-Trust Map (Wohlgemuth et al. 2013), we ... more
"Zunächst werden theoretische Konzepte und Modelle sowie die empirische Forschung zum Einsatz von Evaluation und Controlling für die NGO-Kommunikation gesichtet. Dabei werden auch Konzepte für die Evaluation von Organisationen sowie für die Kommunikation von Nonprofit-Organisationen (NPO) als al ... more
"Based on over 40 interviews with practitioners, this report identifies “civic media practice” as media and technology used to facilitate democratic process. It focuses specifically on those practitioners using media tools to form relationships and build trust - a practice that sometimes runs co ... more
"Information campaigns designed to raise awareness of the potential risks of (irregular) migration have attracted much attention and investment across the world in recent years. Studies have repeatedly shown that many migrants start their journeys with limited or biased information and end up in vul ... more

Monitoring Media Sustainability: Economic and Business Revisions to Development Indicators

In: What is Sustainable Journalism? Integrating the Environmental, Social, and Economic Challenges of Journalism
New York et al.: Peter Lang (2018), pp. 243-256
"Robert G. Picard describes the evolvement of UNESCO's media development indicators. The chapter describes a growing focus on economic, financial and managerial dimensions, since, it argues, they pave the fundament to any sustainable, commercial or non-commercial journalistic venture. What Picard cr ... more
"The goal of this handbook is to provide guidance to practitioners and organizations interested in evaluating mental health prevention and early intervention (PEI) programs. In the course of developing an evaluation plan for a series of PEI programs implemented statewide by the California Mental Hea ... more
"The application of Communication for Development (C4D) in conflict prevention, conflict reduction and post-conflict reconstruction interventions is a relatively new field. International organisations that have begun to adopt new communication & media designs in their peace work are progressively of ... more