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"This book aims to improve the relationship between the media and those subject to media scrutiny at a time of crisis or disaster by generating mutual understanding of their needs. Drawing on the experience of practitioners, it aims to disseminate good practice. Part I sets the context and raises so ... more
"This document contains 667 references and has been organized according to recent findings in our review of the application of current communication frameworks to HIV/AIDS communication. In short, there seems to be a consensus among academics, researchers, and practitioners that a new framework in H ... more
"This manual provides a wide range of the latest know how about social change with regard to water supply, environment and sanitation programmes. The focus is on sound principles in programme communication. It intends to provide guidance on how to incorporate adequate communication and behaviour cha ... more
"Este documento acompaña al manual diseñado para ayudar a los administradores de equipos de trabajo del Banco Mundial a planificar y supervisar la ejecución de actividades de comunicación en proyectos de PSN. El manual revisa los principios básicos de comunicación para el cambio en el comporta ... more
"Wie verändert sich ein Dorf durch Prozesse der Technisierung und Industrialisierung, insbesondere aber durch die Verbreitung technischer Medien, vom Telefon über Hörfunk und Fernsehen bis hin zum Computer? Welche Folgen zeitigt dieser Prozeß vor allem für die Häufigkeit und die Qualität/den ... more
"The E&E strategy finds its justification in signals from health communication theory and practice. There is an urgent call for the development of methods to reach less well educated target groups and for the adoption of a greater consumer orientation. In the design of health communication programme ... more
"This publication is designed as a handbook for environmental groups and government agencies that wish to undertake environmental public awareness activities and initiate environmental actions. It cannot and does not claim to be comprehensive for all users. Therefore it should be utilized in a flexi ... more

Die Infografik

Konstanz: UVK Medien (1999), 460 pp.
"Karten, Diagramme und Schnittzeichnungen kamen vor wenigen Jahren in Zeitungen und Zeitschriften kaum vor. Inzwischen haben Infografiken in den Printmedien und im Internet einen Siegeszug angetreten. Martin Liebig beschreibt anhand von zahlreichen Beispielen das neue Darstellungsmittel in seinem ge ... more
"In the pages that follow, the two authors argue that communication for social change is a distinct way of doing communications – and one of the few approaches that can be sustained. Such sustainability is largely due to the fact that ownership of both the message and the medium – the content an ... more
"Successful advocates do their homework on an issue and build an interesting case. They organize networks and coalitions to create a groundswell of support that can influence key decision-makers. They work with the media to help communicate the message. This practical guide outlines four basic steps ... more
"This exploratory study analyses the functions and implications of participatory video projects in rural development settings. The term ‘participatory video’ refers to a bundle of innovative usages of video technology which enjoy growing popularity in many corners of the world. After the first t ... more