Filter
168
Featured
105
10
13
Topics
50
48
39
35
30
26
22
19
13
13
11
10
10
8
8
7
6
6
6
5
5
5
4
4
4
4
4
4
3
3
3
3
3
3
3
3
3
3
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
Language
Document type
44
30
27
7
3
3
2
1
1
1
1
1
1
1
Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Radio Drama for Development: ARDA and the Rainbow City Experience
Journal of African Cultural Studies, volume 16, issue 1 (2003), pp. 95-105
"While radio drama cannot be considered to be a new practice in Nigeria, the systematic ‘hybridization’ of drama with other analytical tools of development is a more recent practice. The radio drama experience of the African Radio Drama Association (ARDA) encompasses theatre, dialogue and social
...
Combating AIDS: Communication Strategies in Action
New Delhi; London; Thousand Oaks: Sage (2003), 225 pp.
"The purpose of this book is to synthesize critical lessons learned about effective HIV/AIDS prevention programs, emphasizing the role of communication strategies. Combating AIDS focuses on communication strategies that could mobilize political action, target high-risk groups, and overcome stigma. T
...
Institutional Review of Educational Radio Dramas
Deep Insights
Atlanta: Centers for Disease Control and Prevention (CDC) (2002), 134 pp.
"Taking 14 radio serial dramas from around the world shows that many aspects of the way they are organised are not replicable: what works in one context would just not work in another. This is because of the very nature of pro-social media projects: they depend so much on the personal contacts of th
...
Entertainment-Education and Participation: Assessing the Communication Strategy of Soul City
[author] (2001), 30 pp.
"The aim of this article is to introduce and analyze the case of the South Africa media NGO ‘Soul City – Institute of Health and Development Communication’ in order to discuss how an entertainment-education based communication strategy can contribute to a participatory development process. Fir
...
Entertainment-Education and HIV/AIDS Prevention: A Field Experiment in Tanzania
Journal of Health Communication, volume 5, issue 1, Supplement 1 (2000), pp. 81-100
"Entertainment-education is the process of designing and implementing an entertainment program to increase audience members' knowledge about a social issue, create more favorable attitudes, and change their overt behaviors regarding the social issue. The results of a field experiment in Tanzania to
...
Entertainment-Education and Social Change: An Analysis of Parasocial Interaction, Social Learning, Collective Efficacy, and Paradoxical Communication
Journal of Communication, volume 50, issue 4 (2000), pp. 31-55
"Most past studies of entertainment-education programs have not provided an adequate theoretical explanation of the process through which community members enact system-level changes as a result of exposure to entertainment-education media message. Here we study the effects of an entertainment-educa
...
How to Make Edutainment Work for You: A Step by Step Guide to Designing and Managing an Edutainment Project for Social Development
Houghton: Soul City (1999), 233 pp.
"In this book Dr Garth Japhet, co-founder of the successful South African edutainment project, Soul City, explains the concept of edutainment and what it involves. The book contains case studies of edutainment projects around the world to illustrate the principles of good edutainment and offers a pr
...
Entertainment-Education: A Communication Strategy for Social Change
Mahwah: Lawrence Erlbaum Associates (1999), 265 pp.
The Turtle and the Peacock: Collaboration for Prosocial Change. The Entertainment-Education Strategy on Television
Wageningen: Wageningen Agricultural University, Thesis (1999), 279 pp.
"The E&E strategy finds its justification in signals from health communication theory and practice. There is an urgent call for the development of methods to reach less well educated target groups and for the adoption of a greater consumer orientation. In the design of health communication programme
...
Efficacy in Letter-Writing to an Entertainment-Education Radio Serial
International Communication Gazette, volume 61, issue 5 (1999), pp. 355-372
"The influence of efficacy, both self and collective, in the adoption of prosocial behaviors has not been examined in the context of large-scale communication campaigns that use mass media interventions. Our purpose is to identify efficacious dimensions in letter-writers' communication to an enterta
...
How to Design and Produce Radio Serial Drama for Social Development: A Program Manager's Guide
Key Guides
Baltimore, Md.: Johns Hopkins Center for Communication Programs (1998), iv, 152 pp.
Prosocial Soap Operas for Development: Review of Research and Theory
Journal of International Communication, volume 4, issue 2 (1997), pp. 75-101
How to Write a Radio Serial Drama for Social Development: A Script Writer's Manual
Key Guides
Baltimore, Md.: Johns Hopkins Center for Communication Programs (1997), 217 pp.
"This book is a practical manual for script writers preparing radio serial dramas for development projects. It will be useful both for novices and experienced script writers who have not yet written drama that educates as well as entertains. So that this book can be used as a course manual, whether
...
