"This booklet is written from the perspective of the small-size film producer and/or entrepreneur. His economic success depends on matching ideas with talent, obtaining relevant intellectual property (IP) rights and using them to attract finance from commercial film distributors" (introduction, page
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6). The publication examines the various stages of the film making process – development (i.e. concept/idea, dealing with financiers); pre-production (i.e. underlying rights acquisitions, attaching key talent, dealing with agents; production (i.e. principal photography); post-production (i.e. editing, adding audio-sound, visual effects); distribution; and exhibition." (commbox)
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"Enterprise development interventions that utilize the mass media can be seen to be impacting on three different areas of the operating environment of small businesses. First, mass media can bring about behavioural change in the business operation by influencing public and individual attitudes and b
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ehaviour through interventions applying for instance social marketing techniques. Second, it can provide enhanced services and information about MSE input and output markets by providing information on the services and products available to small businesses, acting as a feedback mechanism to service and input providers, and playing an important role in opening up new markets and improving existing markets for the services and products that small businesses sell. Third, mass media can act as an agent to improve the policy and regulatory environments for small businesses." (Abstract)
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"This book explains in easy-to-comprehend language the basic concepts of applicable architectural and interior design elements as guidelines for space planning; building infrastructure; layout schemes for offices and technical facilities; colors, materials, and finishes; lighting; and scheduling. A
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Face for Radio includes: images and plans of the work of leading designers of radio broadcasting facilities in the U.S. and overseas; budgets and construction schedules for a variety of typical projects; guidelines to follow for flexible programs that apply to radio stations of all sizes, from major market network affiliates to small independents. It is packed with brilliant 4-color illustrations and photographs of completed projects from the authors. Real-world details of radio facility design including floor plans and budgets are included." (Publisher description)
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"The manual is intended to give an introduction to the power of participatory photography as a tool for social change with marginalised and vulnerable groups. Produced in response to the many enquires requesting advice on how to set up a participatory photography project it offers tips and suggestio
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ns for all aspects of project development including planning, implementation and promotion of work produced." (PhotoVoice website)
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"This manual is the result of initial activities developed together with our partner in Peru, the Asociación ETC Andes. It is an attempt to develop a method which will help people to document their experiences, focusing on the detailed description and analysis of a set of activities carried out in
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the field and their results and impact. The method has proved to be adaptable enough to be relevant for many different circumstances – it can be used to document single, short activities, projects, or for longer and more complex programmes. As our work in Latin America and elsewhere has shown, it can be carried out by community based groups or organisations, NGOs, networks or large institutions. We think that this manual can be a very useful guide for all those who understand the importance of drawing lessons from the activities they are implementing in the field. We do hope it will stimulate field level practitioners to deepen their learning and share this with others in an organised way, and thus to build new and relevant knowledge." (Foreword, pages 7-8)
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"Obwohl sich Kolumbien inzwischen zu einem der wichtigsten Buchexporteure Lateinamerikas entwickelt hat, ist die rasante Entwicklung der kolumbianischen Buchproduktion und Buchkultur bisher im Verborgenen verlaufen. Inka Ihmels bietet eine vor Ort recherchierte Darstellung der vier wichtigsten Einfl
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ussfaktoren der Buchkultur in Kolumbien: Die Entwicklung des kolumbianischen Buchmarktes, die Entstehung des Kinder- und Jugendbuchmarktes, das Wachstum der kolumbianischen Bibliothekslandschaft und das Wirken der verschiedenen Institutionen zur Leseförderung. Die Verbreitung des Buches in der kolumbianischen Gesellschaft wird aus unterschiedlichen Blickwinkeln beleuchtet und die wichtigsten Akteure auf dem Buchmarkt, in der Bibliothekslandschaft und in der Leseförderung vorgestellt." (Verlagsbeschreibung)
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"The first six chapters of this book give you the background information you need to understand how to do an audience survey to a high standard. The explanation is based on the standard face-to-face survey method, where trained interviewers speak directly to audience members. You can use the informa
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tion in Part I in several ways: to organize your own survey, or to commission an expert to do a survey for you, and understand most of the decisions that they and you will face, or to help decide whether you need a survey, or some other type of research. If you are interested doing your own research, but after reading these six chapters you realize that it may be too difficult, slow, or expensive to complete a face-to-face survey, try Part II of the book, which describes some other types of survey, and several methods of qualitative research." (Page 5)
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"This is an excellent resource for all those keen to acquire editorial skills. It is part of a series of distance learning tools currently being developed by the World Bank’s API in collaboration with the African Publishers Network and partner universities. Each self-learning programme will consis
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t of a CD with examples, exercises, videos, modules for face-to-face training, together with an accompanying manual for self study. This pilot on editorial skills was launched in the summer of 2007 and was trialled in five African countries: Ghana, Kenya, Uganda, Zambia, and Zimbabwe. Attractively designed and very user-friendly, the CD consists of a Course Guide: Getting Started; Module 1: Planning and Organizing Textbooks; Module 2: Language Editing; and Module 3: Copy Editing and Design, plus a manual in pdf format Editing Educational Materials: A Manual for Editors in Africa. The manual is designed to provide learners with practical guidance in the work and business of editing, whether they are currently a textbook editor, or are considering working in the field. It provides an overview of the editing processes and a basic understanding of the different roles involved, and offers guidance on the business practices involved in editing and publishing. It is divided into five major sections: (i) Book production in brief: An overview of the publication process; (ii) Organization: Time management, file management, project management; (iii) Development of a publisher's list: Identifying potential publications, working with authors in development; (iv) Communication with authors and others: Letters and contracts; and (v) Manuscript preparation: Quality control in the manuscript preparation process. A series of helpful appendices are included: sample letters – between publishers and prospective authors, publishers and ministry of education officials, correspondence with series editors, etc. – sample contracts, and a model letter of agreement." (Hans M. Zell, Publishing, Books & Reading in Sub-Saharan Africa, 3d ed. 2008, nr. 2453)
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"This book is an introduction to reading visual culture. It explains which methods are available to the undergraduate student and shows exactly how to use them. The book begins with a discussion of general themes and recent debates, on the meaning of culture and the function of the visual, that offe
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rs a critical inquiry into the relation of visual images to social identities and social relations. Gillian Rose then goes on to investigate in detail the different methods for interpreting visual images. The strengths and weaknesses of each method are discussed in relation to a detailed case study, as well as to the more general issues outlined in the introduction. These methods include: compositional interpretation, content analysis, semiology, psychoanalysis, discourse analysis, audience analysis." (Publisher description)
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"This essay explores the nature and political consequences of representing HIV/AIDS in Africa, where the disease has taken its greatest toll. We examine how different methods of photography embody different ideologies through which we give meaning to political phenomena. We distinguish three photogr
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aphic methods of representing HIV/AIDS: naturalist, humanist, and pluralist. Naturalist approaches portray photographs as neutral and value free. Humanist photography, by contrast, hinges on the assumption that images of suffering can invoke compassion in viewers, and that this compassion can become a catalyst for positive change. By examining a widely circulated iconic photograph of a Ugandan woman and her child affected by AIDS-related illnesses, we show that such representations can nevertheless feed into stereotypical portrayals of African people as nameless and passive victims, removed from the everyday realities of the western world. We contrast these practices with pluralist photography. To do so we examine a project in Addis Ababa, which used a methodology that placed cameras into the hands of children affected by HIV/AIDS, giving them the opportunity to actively represent what it means to live with the disease. The result is a form of dialog that opens up spaces for individuals and communities to work more effectively in overcoming problematic stigmas and finding ways of stemming the spread of the disease." (Abstract)
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