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Economics, Markets & Viability of Media

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The Indian Media Business: Pandemic and After

Vanita Kohli-Khandekar

New Delhi et al.: Sage India, 5th ed. (2021), xxiii, 297 pp.

"The fifth edition [...] cuts across print, TV, film, music, radio and digital media. In the process, the book takes you through the current trends, history, business dynamics and regulation in media, and provides a glimpse into the future of each of these segments." (Back cover)

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Media Economy in the Pandemic: A European Perspective

Roberta Carlini, Konrad Bleyer-Simon

San Domenico di Fiesole: European University Institute; Centre for Media Pluralism and Media Freedom (CMPF) (2021), 25 pp.

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Media Viability in Lebanon: Applying DW Akademie’s Media Viability Indicators (MVIs)

Ann Hollifield

Bonn: Deutsche Welle DW Akademie (2021), 46 pp.

"The biggest detriments to news media viability in Lebanon include: The political partisanship of the media; A lack of sustainable business models for the media; An oversaturated and hypercompetitive media market resulting in lowered quality of content; Too little competition in the advertisement ma ... more

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Towards Sustainable Journalism in Sub-Saharan Africa: Policy Brief

Theodora Dame Adjin-Tettey, Anthea Garman, Franz Krüger, Ulrika Olausson, Peter Berglez, Lars Tallert, Guy Berger, Vilhelm Fritzon

Fojo Media Institute; Consortium to Promote Human Rights, Civic Freedoms and Media Development (CHARM) Africa, 2nd ed. (2021), 36 pp.

"Sustainable journalism addresses two intertwined challenges of our time: * The sustainability crisis of society, e.g. environmental crises, democratic crises, poverty, financial crises, armed conflicts, etc. Obviously, journalism has a crucial role to play here since it contributes greatly to the p ... more

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Leadership or Stagnation: The Future of Media Viability in Bangladesh

Ross Settles, Tanim Ahmed

Dhaka: Management and Resources Development Initiative (MRDI); Fojo Media Institute (2021), 38 pp.

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The African Film Industry: Trends, Challenges and Opportunities for Growth
Top Insights

Marie Lora Mungai, Pedro Pimenta et al.

Paris: UNESCO (2021), 271 pp.

"For the first time, a complete mapping of the film and audiovisual industry in 54 States of the African continent is available, including quantitative and qualitative data and an analysis of their strengths and weaknesses at the continental and regional levels. The report proposes strategic recomme ... more

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Sustainability: Going Beyond the Buzzword
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Michel Leroy

Forum Medien und Entwicklung (fome); MEDAS21 (2021), 31 pp.

"This paper aims to trace the social construct of sustainability in the context of media development and define what is to be sustained, at the level of the intervention (the process of change) or its outcome (the impact on the medium itself). It is intended for all those who are concerned, closely ... more

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Independent Media in Lebanon: An Economic Outlook

Metn: Samir Kassir Foundation (2021), 10 pp.

"Alternative media platforms in Lebanon vary in size and expenditures. Annual turnovers range between USD 15,000 to almost USD 1.1 million. Editorial costs make up the bulk of all alternative media platforms. Namely the salaries of core team members and journalists, as well as the fees paid to freel ... ancers, correspondents, and outside consultants/writers. Secondary costs include production equipment, rent, operation, equipment, legal fees, and technical feels. All interviewed independent platforms are non-profit. Almost all members of independent platforms are motivated primarily by their love of the job. Most independent platforms have relied on volunteering, either totally or partially, from their conception to their current stage. None of the platforms interviewed have a devoted person or team in charge of marketing and sales in the traditional sense of buying ads or working on partnerships. Partnerships are usually rare, approached informally, by word-of-mouth and networks, and decided up by editorial teams. All platforms have one person (full-timer or part-timer) in charge of marketing the platform’s own content on social media, but not advertising other brands on their own platforms, except The961. Almost all the platforms are unsatisfied with the current promotion model on social media. Most concerns are related to the clash between the platform’s values and the ethics and politics of social media platforms. Complaints also touched upon the fact that independent media have to invest time and money to create content, and then they have to pay social media to host it, rather than get paid by social media. Some platforms, such as Khateera, have adopted a pragmatic mindset from the start. “Our only objective is to get our message across to as wide an audience as possible,” they said. All media have agreed that good journalism costs money and generates very little, therefore other revenue streams are required to sustain it. All independent media interviewed have relied mostly on grants, except The961. Grants provide core funding and project-based funding. Both Daraj and Megaphone have also relied on volunteers but have shifted away from it. Sentiments towards grants vary. Most platforms in Lebanon have chosen donors that are not related to national, local or foreign authorities; donors that preserve their editorial integrity: i.e., no interference in editorial decisions and alignment with values and ethics. They all have a good relationship with their donors." (Findings, page 3) more

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Impact of Covid-19 on Media Sustainability

MISA-Zimbabwe (2021), 47 pp.

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Media Viability in East Africa: Kenya

George Gathigi, Ann Hollifield

Aga Khan University; Deutsche Welle DW Akademie (2021), vii, 30 pp.

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Media Viability in East Africa: Uganda

George Gathigi, Ann Hollifield (eds.)

Aga Khan University; Deutsche Welle DW Akademie (2021), vii, 31 pp.

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Media Viability in East Africa: Tanzania

George Gathigi, Ann Hollifield (eds.)

Aga Khan University; Deutsche Welle DW Akademie (2021), vii, 33 pp.

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Who Owns the Media in Bangladesh?

Dhaka: Center for Governance Studies (CGS) (2021), 57 pp.

"This report documents a snapshot of media ownership in Bangladesh in late 2020 and identifies its major patterns. By no means is this report exhaustive nor does it cover all aspects of ownership of media in Bangladesh. In the absence of baseline data, our primary objective was to build one with the ... more

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Estudios sobre la industria de contenidos audiovisuales y pluralismo informativo en Colombia

Comisión de Regulación de Comunicaciones (CRCOM) (2021), 33 pp.

"Fruto de la convergencia tecnológica la industria de Contenidos audiovisuales ha cambiado en Colombia. Si bien, la audiencia continúa accediendo a los contenidos a través de TV (sea por señal abierta o por TV por suscripción), el fenómeno de acceso a contenidos difundidos por internet a trav� ... more

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UNESCO Media Viability Indicators: Research Study Jamaica

Brian Schmidt, Kiran Maharaj

Media Institute of the Caribbean; UNESCO (2021), 86 pp.

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Financial Transparency of Media 2020

Mariam Pataridze, Ani Kistauri

Media Development Foundation (MDF) (2021), 40 pp.

"The following report on the financial transparency of media represents data of 2020. In order to illustrate the extent to which budgetary funding influences the editorial policy of the media or to observe the types of editorial policies the concerned media outlets pursue, it also discusses some exa ... more

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Media's Future in a Post-Covid World

John Wilpers

UPM; FIPP (2021), 72 pp.

"The road to creating a successful corporate culture in the new hybrid work era is lined with landmines, but it is also loaded with new opportunities for more diverse, more motivated, and more talented workforces. Financial sustainability was already a dicey challenge pre-Covid. Companies producing ... more

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COVID-19 and the Media: A Pandemic of Paradoxes. Human Rights Impacts of COVID-19 on Public Interest Media

Hugh Macleod

Copenhagen: International Media Support (IMS) (2021), 115 pp.

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Perspectives from the Global Entertainment & Media Outlook 2020–2024. Pulling the future forward: The entertainment and media industry reconfigures amid recovery

Werner Ballhaus, Wilson Chow et al.

PwC (2020), 24 pp.

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Google Scholar (21)

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Censorship, the Media, and the Market in China

Jonathan Hassid

Journal of Chinese Political Science, volume 25 (2020), pp. 285–309

"Pervasive media censorship in China is often seen as a strictly political issue. Although in past years reporters have had leeway to report on economic issues, the Chinese Party/state has moved to tamp down economic journalism, even arresting those who report on bad economic news. This shift brings ... more

The African Film Industry: Trends, Challenges and Opportunities for Growth Top Insights

Sustainability: Going Beyond the Buzzword Top Insights

The African Film Industry: Trends, Challenges and Opportunities for Growth
Top Insights

Sustainability: Going Beyond the Buzzword
Top Insights