Economics, Markets & Viability of Media
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"The road to creating a successful corporate culture in the new hybrid work era is lined with landmines, but it is also loaded with new opportunities for more diverse, more motivated, and more talented workforces. Financial sustainability was already a dicey challenge pre-Covid. Companies producing ... more
"For the first time, a complete mapping of the film and audiovisual industry in 54 States of the African continent is available, including quantitative and qualitative data and an analysis of their strengths and weaknesses at the continental and regional levels. The report proposes strategic recomme ... more

The Indian Media Business: Pandemic and After

New Delhi et al.: Sage India, 5th ed. (2021), xxiii, 297 pp.
"The fifth edition [...] cuts across print, TV, film, music, radio and digital media. In the process, the book takes you through the current trends, history, business dynamics and regulation in media, and provides a glimpse into the future of each of these segments." (Back cover)
"There are still opposing and restraining forces to globalization processes taking place in media, and the global mediascape comprises international, regional and local markets, and global and local players, which in recent years have evolved at an uneven pace. By analyzing similarities and differen ... more
"Radio stations across Africa are facing unprecedented threats to their sustainability due to weak media markets, limited advertising revenue and intense competition. A more pragmatic understanding of viability and more flexible donor strategies can help these outlets stay on air and maintain their ... more
"In June 2020, MDIF conducted a survey of 36 Myanmar media outlets to gather information about the impact of COVID-19 on their businesses between March and May. They represent a mix of national media, as well as local media from the ethnic states and regions. Their operations are of various sizes: t ... more
"Tenemos que afirmar que, en estos días, está en su casi totalidad, por lo menos cuando nos referimos a los medios de comunicación masivos; permeado y bajo el control de las élites económicas que, además, hay que recordarlo, son en su inmensa mayoría élites masculinas. Esta situación de dom ... more
"Sierra Leone continues to respond to the COVID-19 pandemic through the dissemination of information across various platforms. The media have generally been supportive in providing the public with information and education about COVID-19. However, media owners and managers continue to raise concerns ... more
"The media in Ghana have had relatively free space to operate even amidst the COVID-19 restrictions. The traditional legal texts and the new emergency laws adopted by the government to fight the pandemic have not been used to violate press freedom. The media have, therefore, discharged with distinct ... more
"With the exception of the introduction of new press passes for the journalists by the Deputy Minister of Information and the harassment that followed its implementation, the media landscape in Liberia in May and June has been open and free. Even though the Ministry of Information reduced the freque ... more
"The aim of this proposal is to present the evolution of the digital native media in Spain in order to compare their current situation with European success stories. For that purpose, we have conducted a comparative case study between three highlighted Spanish digital native news outlets and three f ... more
"The issues of media ownership and Russian propaganda messaging remain an ongoing concern in Ukraine. Of the top 20 most-viewed TV channels in the country, almost all belong to the same people who top the list of Ukraine’s wealthiest oligarchs – Rinat Akhmetov, Viktor Pinchuk, Dmytro Firtash, Se ... more
"The largest players in terms of funding spent in the media are commercial advertisers. In 2018 advertising contributed €7.8bn to the media funding in India, an annual growth rate of 11.5%. Advertising makes the largest cut in the operating revenues of the news media. Subscription revenue does not ... more
"Independent media outlets in the Western Balkans are facing major challenges to their financial sustainability. With the exception of some of the largest broadcasters with national coverage and the most visited online media, the majority of media outlets across the region are not sustainable busine ... more
"Private news channel in Pakistan get sponsorships and commercials from state as well as from private companies to run their businesses. Selling ads may lead to sell content shaped in favor of the sponsor. This study has analyzed the influence of commercialization on editorial autonomy of broadcast ... more
"In June 2020, MDIF conducted a survey of 36 Myanmar media outlets to gather information about the impact of COVID-19 on their businesses between March and May. They represent a mix of national media, as well as local media from the ethnic states and regions. Their operations are of various sizes: t ... more