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Journals
Output Type
Statistik für Kommunikationswissenschaftler
Konstanz: UVK, 2., überarb. Aufl. (2006), 384 pp.
A Quick Guide to Audience Research
Key Guides
Wellington: Original Books (2006), 54 pp.
"This is a short, practically oriented and easy to understand guide through the different methods of audience research. It explains how and why audience research can contribute to the programming of local radio stations, and introduces the basics of quantitative research (ie, sampling, writing a que
...
Pequeño manual de encuestas de opinión pública
Buenos Aires: La Crujía (2006), 190 pp.
Conducting In-Depth Interviews: A Guide for Designing and Conducting In-Depth Interviews for Evaluation Input
Watertown: Pathfinder International (2006), 12 pp.
"The primary advantage of in-depth interviews is that they provide much more detailed information than what is available through other data collection methods, such as surveys. They also may provide a more relaxed atmosphere in which to collect information—people may feel more comfortable having a
...
The Trouble with Community Radio Research, Or, How Methodological Setbacks Can Inform Theoretical Development
3CMedia: Journal of Community, Citizen's and Third Sector Media and Communication, issue 2 (2006), pp. 1-14
"Participatory research design appears as an attractive option in the study of community media organisations. It puts the generation of the research question, the design of data collection methods, and the analysis of the results in the hands of the researched. This approach can demystify the resear
...
Media Discourses: Analysing Media Texts
Maidenhead: Open University Press (2005), x, 206 pp.
Communication Impact: Designing Research That Matters
Lanham: Rowman & Littlefield (2005), x, 278 pp.
"Designed as an alternative stand-alone text or supplement to conventional research methods texts, Communication Impact introduces methods through engaging narrative descriptions of actual research projects driven by contemporary real-world questions. Each chapter addresses a different method, inclu
...
The 'Most Significant Change' (MSC) Technique: A Guide to its Use
Cambridge (UK); Hastings (AU): [authors] (2005), 104 pp.
"This publication is aimed at organisations, community groups, students and academics who wish to use MSC to help monitor and evaluate their social change programs and projects, or to learn more about how it can be used. The technique is applicable in many different sectors, including agriculture, e
...
Methods in Development Research: Combining Qualitative and Quantitative Approaches
Rugby, Warwickshire: ITDG Publishing (2005), xiii, 290 pp.
Audience Research Made Easy
Arts Victoria and the Australia Council (2005), v, 72 pp.
"This toolkit is divided into three modules. Module A: Absolute Beginners’ Guide to Audience Research - is for individuals and organisations with little or no prior experience in conducting audience research. Module B: Basics of Audience Research - is for those who have successfully worked their w
...
Qualitative Research Methods: A Data Collector’s Field Guide
Research Triangle Park, North Carol.: Family Health International (FHI) (2005), viii, 120 pp.
"This field guide is based on an approach to doing team-based, collaborative qualitative research that has repeatedly proven successful in research projects sponsored by Family Health International (FHI) throughout the developing world. With its straightforward delivery of information on the main qu
...
Perfect Match? Qualitative Audience Research and the Community Media Sector
3CMedia: Journal of Community, Citizen's and Third Sector Media and Communication, issue 1 (2005), pp. 13-24
"Griffith University researchers in 2002 presented the final results of a national survey of community radio stations. The final report ‘Culture Commitment Community – The Australian Community Radio Sector’ contained a wealth of information on the sector and covered many ‘station–based’
...
Virtual Methods: Issues in Social Research on the Internet
Oxford: Berg (2005), xiii, 242 pp.
"Virtual Methods offers a detailed exploration of the problems and opportunities surrounding Internet-based research. Can offline and online observations be combined? Are online interviews able to produce high quality data? How does a researcher sort through the vast mass of material available? From
...
"Ethnography is a form of research that can give grant makers — and, often, grantees — a close, nuanced, and evolving look at an organization, a culture, or a process of change. Trained as participant observers, ethnographers work from a vantage point that is both inside and outside the object o
...
Participatory Rural Communication Appraisal: Starting with the People. A Handbook
Rome: FAO, 2nd ed. (2004), 160 pp.
Mediennutzung: Mediaforschung, Medienfunktion, Nutzungsmuster
Konstanz: UVK, 2nd revised ed. (2004), 278 pp.
Media Monitoring Manual
Key Guides
London: Media Diversity Institute (2003), 108 pp.
"The manual is organised to follow the major phases of the monitoring process chronologically. Its first aim is to present and discuss a possible way of developing a research instrument appropriate for the content analysis of the newspaper press. References throughout the text relate the monitoring
...
